Entrepreneur

The Right Way to Adjust Your Prices

Stop undervaluing your products and services, and look at what your pricing strategy really says about you.
Source: Car Advice

"What the hell is going on with your pricing?" my colleague asked during a once-over of a proposal I was about to send out. I began to stutter an apology. I knew my pricing had been too high. But then … the shocker: "Honey, your pricing is way too low."

Too low? Bollocks. This is what

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