The Single Most Important Website Metric
What's the most important website metric for my business?
Since was made available for free in 2005, marketers, media experts and everyone in between has struggled to make sense of the various metrics it records--page views, visitors, uniques. Meanwhile, many business owners have ignored this data entirely, focusing only on the number of sales or leads a doesn't generate revenue or collect prospects' contact information, then something must be wrong.
