More Ways Than Ever To Watch The Olympics, But Fewer Americans Are Watching
Prime-time viewership is lower than it was for the Sochi Winter Games, though NBC is still drawing more viewers in prime time than its competitors.
by Eric Deggans
Feb 21, 2018
2 minutes
Critics tend to judge Olympics coverage by a few key metrics: How many mistakes did the commentators make, and how many people are actually watching the games in prime time?
When it comes to NBC's coverage of the Winter Olympics, the first category has a couple of doozies, such as the network of the
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