As Mexico Capitalizes On Her Image, Has Frida Kahlo Become Over-Commercialized?
While a judge ruled Mattel can't sell Frida Barbie dolls in Mexico, her image remains a huge marketing tool. As rights issues roil makers, some say Fridamania dishonors the anti-capitalist artist.
by Emily Green
Jun 02, 2018
2 minutes
In a few short decades, Frida Kahlo has gone from mainly known as the wife of of prominent Mexican painter Diego Rivera to becoming a pop culture icon. These days, she has far surpassed her husband's fame. Converse, Forever 21 and Zara have sold shoes and clothes with Frida's image.
But it's not just the commercial giants: In her Mexico City neighborhood of Coyoacán, Fridamania is on full display. T-shirts,
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