20 years of the iMac
THE IMAC HAS been around for 20 years. Just let that sink in for a moment. Since the first iMac’s debut in August 1998, Apple has launched 59 separate laptop models, 15 iPads and 18 iPhones. In fact, the iMac was already almost 10 years old when the original iPhone was launched. The product that transformed computing has seen a lot in the last two decades.
This is the story of one of Apple’s most important products ever, a computer that not only rewrote the rules but brought Apple back from the brink of destruction, propelling it to the cutting edge of cool and coffers full of cash. We’ll trace iMac’s journey, from its fascinating beginnings to its world-beating status quo. It’s a tale of inspiration and failures, fame and vitriol, jelly beans and sunflowers. It forged lifelong partnerships, toppled giants, and prompted a wave of imitators. And it continues to drive innovation and amaze the world today.
“The back of our computer looks better than the front of their computers”
Steve Jobs
iMac FACTS
The iMac’s original name Thank goodness for Ken Segall. The creative director of Apple’s ad
