Inc.

How we built our company while traveling the world—with our toddlers

Based in Boulder, Colorado, Boba—short for “Boulder baby”—produces and sells baby carriers and wraps. Founders Robert and Elizabeth Antunovic launched it with $15,000 and then began traveling the world with their family. Today, Boba’s revenue tops $10 million, and the couple oversee 25 employees from their home in Ljubljana, Slovenia.
AROUND THE WORLD IN A DAY From top: Elizabeth, Nikolai, and Isabela Antunovic, near Egypt’s Pyramid of Khafre

ROBERT Elizabeth was in Slovakia teaching English. I was on a low-budget trip through Europe. We saw each other, fell in love, and now, here we are—five kids and 20 years later.

ELIZABETH We were living in Boulder

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