With Billie Eilish and 'Euphoria' co-signs, rapper $not is a Gen Z star in making
LOS ANGELES - Studio X at the Paramount Recording Studio in Hollywood is vibrating from the paralyzing trap beat that $not (pronounced "Snot") is about to lay verses over.
The smell of old weed smoke hangs thick in the air and the TV is tuned to the QVC network. Almost no one crowding the studio seems to notice the programming outside of the rising rapper, who is curled up in a corner intently watching a saleswoman hawk sterling silver earnings with the vigor of a game show host.
"Man, does anybody even buy this [stuff]?" he asks between giggles.
After two years of uploading music online, the 21-year-old, born Edy Edouard, has found himself on the brink of rap fame.
