Fast Company

LISA LUTOFF-PERLO

President and CEO, Celebrity Cruises

I try to handle my email myself. I’ve found that I am a victim of my own efficiency. When you’re [known for responding] really fast, if you haven’t responded in 10 minutes, people wonder what happened to you.

I’m going from meeting to meeting, either every 30 minutes or every hour—all day long. And that’s when I’m

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