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    Improve Your Global Business English: The Essential Toolkit for Writing and Communicating Across Borders
    Improve Your Global Business English: The Essential Toolkit for Writing and Communicating Across Borders
    Improve Your Global Business English: The Essential Toolkit for Writing and Communicating Across Borders
    Audiobook7 hours

    Improve Your Global Business English: The Essential Toolkit for Writing and Communicating Across Borders

    Written by Fiona Talbot and Sudakshina Bhattacharjee

    Narrated by Teri Clark Linden

    4/5

    ()

    About this audiobook

    In a business world that spans several continents, it is no longer common for everyone to speak English as a first language. Whether you speak English as a first, second or even third language, intercultural business communication means that getting it right first time has never been more important for you and your organization.

    English can never be standardized in the global and digital marketplace; instead, we can learn how to customize business English according to our own values and culture and communicate successfully across borders. Improve Your Global Business English creates an awareness in the reader of what to avoid and how to ensure that communications are correctly understood.

    Very readable and hugely instructive, Improve Your Global Business English provides practical self-study with quizzes, activities and worksheets, helping you to fine-tune your written communication. By mastering the basics, defining your readers and tailoring your message to them, understanding the conventions of different media and understanding cultures, you can enhance your reputation as a truly global, modern player in today’s marketplace. If you want your messages to be perceived as you intended, to retain customers or to win new ones, Improve Your Global Business English gives you the background you need.

    Online supporting resources for this book include supplementary video, self-test questions and answers, templates and a case study on going global.

    LanguageEnglish
    PublisherBrilliance Audio
    Release dateJun 19, 2018
    ISBN9781543639063
    Improve Your Global Business English: The Essential Toolkit for Writing and Communicating Across Borders

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    • 3/5
      Interesting, expansive, but somewhat condensed dictionary of world deities and demons. I found this a good book for general information, but it does not go into very much detail, so sometimes information appears to be lacking. Also, it might have been more beneficial to not have the deities listed alphabetically, but organised according to their religious/tribal affiliations.