Rating: 5 out of 5 stars
5/5
Audiobook11 hours
The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Written by Joseph Sugarman
Narrated by Mike Lenz
Rating: 4.5 out of 5 stars
4.5/5
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About this audiobook
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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Reviews for The Adweek Copywriting Handbook
Rating: 4.366666660000001 out of 5 stars
4.5/5
30 ratings2 reviews
- Rating: 5 out of 5 stars5/5Joe Sugarman is a copywriting legend who shared many copywriting insights; I'm so grateful and learned a lot! I'll listen to this a few more times!
- Rating: 5 out of 5 stars5/5It’s just my opinion, of course, but I think this is one of the top five books on business and selling.