Josh Kaufman’s The Personal MBA: Master the Art of Business Summary by Ant Hive Media - Read Online
Josh Kaufman’s The Personal MBA
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This is a Summary of Josh Kaufman’s the personal MBA: master the art of business.

Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether. True leaders aren't made by business schools - they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.

This summary provides the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.

Available in a variety of formats, it is aimed for those who want to capture the gist of the book but don't have the current time to devour all 464 pages. You get the main summary along with all of the benefits and lessons the actual book has to offer. This summary is not intended to be used without reference to the original book.

Published: Ant Hive Media on
ISBN: 1311784209
List price: $3.95
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Contents

A GIFT FOR YOU

CORE IDEAS FROM THE BOOK

CHAPTER 1: WHAT’S IN IT FOR ME? LEARN WHY YOU DON’T NEED AN MBA TO BE SUCCESSFUL IN BUSINESS, JUST SOME BASIC GUIDANCE

CHAPTER 2: BUSINESS SCHOOL: NOT ONLY IS IT EXTREMELY EXPENSIVE – CHANCES ARE, IT WON’T PAY OFF

CHAPTER 3: THE PERFECT BUSINESS IDEA BALANCES MONEY AND PASSION

CHAPTER 4: LEVERAGING YOUR INVESTMENTS CAN BE REWARDING, BUT IT’S ALSO RISKY

CHAPTER 5: WE’VE ALL GOT NEEDS, AND A PRODUCT THAT SATISFIES THEM WILL SELL

CHAPTER 6: A GREAT PRODUCT DESERVES GREAT MARKETING

CHAPTER 7: EVEN WHEN CLIENTS ARE RELUCTANT, THERE ARE WAYS TO MAKE A SALE

CHAPTER 8: TO STRIKE A GREAT DEAL, IT HELPS TO PREPARE

CHAPTER 9: A GOOD LEADER IS A GOOD COMMUNICATOR

CHAPTER 10: USE YOUR DAY MORE EFFECTIVELY BY LISTENING TO YOUR BODY

CHAPTER 11: WILLPOWER IS CONTAGIOUS: OUR SOCIAL ENVIRONMENT CAN INCREASE AND DECREASE OUR WILLPOWER

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