06 | FACEBOOK FOR LAUNCHING THE RIGHT ADS AT THE RIGHT MOMENT3
Feb 13, 2017
1 minute
Facebook’s 1.8 billion users helped it generate more than $26 billion in 2016 revenue—with roughly 80% of it from mobile ads. But scale is only part of what’s driving that dazzling success: COO Sheryl Sandberg and her team have been relentlessly experimenting
You’re reading a preview, subscribe to read more.
Start your free 30 days