Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
    Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
    Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
    Ebook405 pages2 hours

    Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform

    By Aimee Song and Diane von Furstenberg

    4.5/5

    ()

    Read preview

    About this ebook

    New York Times Bestseller

    From Instagram star Aimee Song, creator of the popular fashion blog Song of Style, comes the very first how-to Instagram guide, breaking down the essentials to taking gorgeous photos and building your brand and following.
     
    With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience.
     
    In this ultimate how-to Instagram guide, you’ll learn:
     
    ·      How to brighten, sharpen, and filter your photos
    ·      The best apps and filters
    ·      How to prop and style food and fashion photos
    ·      Ways to craft your voice and story on Instagram
    ·      How to gain more Instagram followers
    ·      Secrets behind building a top Instagram brand
    ·      How to transform an Instagram hobby into a successful business
    ·      Tips for driving revenue based on your following
     
    Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.
    LanguageEnglish
    PublisherABRAMS
    Release dateSep 20, 2016
    ISBN9781613129890
    Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
    Author

    Aimee Song

    Aimee Song is the blogger behind Song of Style, a popular fashion and interior design blog. With over three million Instagram followers and four million monthly views to the website, she’s been featured on the Forbes 30 Under 30 list and has collaborated with luxury and commercial brands including Michael Kors, Diane von Furstenberg, Tiffany & Co., Elle Magazine, Maybelline, L’Oréal, Roxy, Seven For All Mankind, Gucci, Valentino, Macy’s, Bloomingdale’s, Express, Nine West, TopShop, Levi’s, Chloé, Marc Jacobs, Gap, eBay, Dolce & Gabbana, CoverGirl, and more. Aimee also runs an interior design business, Song of Style Design, and frequently appears on national television spots for CoverGirl, E!, MTV, and more. She lives in Los Angeles.

    Related to Capture Your Style

    Related ebooks

    Photography For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      How to Sell Yourself

      Dec 1, 2019

      How to Sell Yourself
      2 min read

    • Article

      Fashion And Beauty

      May 29, 2020

      Fashion And Beauty
      1 min read

    • Article

      Say My Name

      May 16, 2019

      Say My Name
      3 min read

    • Article

      Inside Track

      Oct 24, 2021

      Inside Track
      5 min read

    • Article

      10 Tips For Food Photography

      Mar 3, 2020

      10 Tips For Food Photography
      8 min read

    • Article

      Are You What You Wear?

      Jan 27, 2020

      Are You What You Wear?
      7 min read

    • Article

      Advice From A Bridal Salon Owner

      Nov 13, 2017

      How did you first get your start in the bridal industry? I grew up sewing and making my own clothes under my mother’s guidance in Albania. As I got older, I began modeling for a few bridal collections and decided to venture off and open my own busine

      2 min read

    • Article

      Fine-Art Photography

      Jul 12, 2017

      Fine-Art Photography
      2 min read

    • Article

      Not All Superheroes Wear Capes

      Jul 20, 2022

      Not All Superheroes Wear Capes
      7 min read

    • Article

      Do Photo

      Nov 10, 2020

      Do Photo
      5 min read

    • Article

      Beyond The Frow

      Aug 3, 2021

      Beyond The Frow
      8 min read

    • Article

      The Tattooists

      Feb 6, 2022

      The Tattooists
      12 min read

    • Article

      Not So Social

      Dec 2, 2018

      Could you go an hour without checking Insta? How about an entire week? TBH, the thought of it makes us break out in a cold sweat. But there’s an increasing movement of young people who are embracing JOMO – the joy of missing out – and are actually lo

      2 min read

    • Article

      How to Be a Writer on Social Media: Advice from Roxane Gay, Alexander Chee, Celeste Ng, and Adam M. Grant

      Jul 10, 2017

      Before social media became the juggernaut it is today, countless authors were skeptical about how it could be, for lack of a better word, useful. Wouldn’t tweeting just be a time-suck? How could Facebook be anything but trivial? By now, most authors

      8 min read

    • Article

      The End Of Forgetting

      Sep 6, 2021

      The End Of Forgetting
      14 min read

    • Article

      Wendy Chow

      Jan 20, 2021

      Wendy Chow
      5 min read

    • Article

      Telling #Stories

      Aug 12, 2020

      CAN SOCIAL MEDIA MAKE US BETTER WRITERS? IT USED to be that after a writer felt the spark of inspiration, she refined her idea in a period of incubation and reflection. She sat alone wrestling with her mind, wrangling phrases and plotlines and insigh

      7 min read

    • Article

      Scroll Models

      Aug 19, 2019

      Radio host on The Edge Breakfast with Dom, Meg and Randell Have a purge of who you’re following. I found myself feeling down due to the content that was on my feed. None of it was malicious against me personally, but I would follow a lot of people wh

      3 min read

    Related categories

    Reviews for Capture Your Style

    4.5/5

    4 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      Capture Your Style - Aimee Song

      A

      1

      THE INS & OUTS OF INSTAGRAM

      Congratulations, you just made the decision to up your Instagame—and, by default, your mobile-photography game! When I started working on this book, it was really important to me that I create a true manual that everyone could use—from the Instagram hobbyist with ten followers to the entrepreneur using the platform to launch a multimillion-dollar clothing line.

      It takes some major elbow grease and dedication to get to the top of the Instagram heap, but that doesn’t mean that you should feel any pressure to dive in headfirst—unless that’s what you want. Above all else, Instagram should be fun. It’s not only about taking the perfect picture; it’s also about capturing your favorite moments. And this book—no matter how serious or playful your Insta goals—is going to help you become a better mobile photographer who will be well equipped to use Instagram however you want.

      Let’s start with the basics. In this chapter, you’ll become well versed in:

      • The nitty-gritty of a camera phone—my personal equipment of choice when gramming.

      • How to pick a memorable and effective Instagram handle.

      • The best way to find interesting people to follow and start building your feed.

      • How to plan your grid (and what the hell a grid even is).

      So grab your gear and let’s do the damn thing.

      Camera Phone 101

      It’s probably safe for me to assume that you’ve heard about Instagram. But for anyone who has been taking a digital (and cultural) detox a little too seriously, here it goes: Instagram is the world’s fastest-growing media platform that has more than 300 million users who share more than 70 million photos. Every. Single. Day. That’s incredible (and kind of insane), and it shows just how vast your Insta audience can be if you want to promote a blog, project, business, or the like. (Or you can totally make a private account and only let your mom and sister see your vacay snaps, if that’s more your speed.)

      To get started, you’ll need the right equipment—a mobile phone or tablet with iOS/Android capabilities or a Windows 10 phone (or better). Nothing else will do (Zack Morris phones not accepted). You’ll need to download the Instagram app and create your account from your mobile device, not a computer (though you can look at accounts on a desktop). Even though a quick spin around your average fashion blogger’s Insta feed feels like you’re looking at a series of elaborately planned magazine photo shoots, you absolutely do not need a professional photographer to follow you around or even a fancy pro camera in order to take flawless Insta pics. Even an iPhone 5 from 2012 has the same 8-megapixel camera with similar picture quality that’s featured on Apple’s newer models, albeit without some of the autofocus and video

      Enjoying the preview?
      Page 1 of 1