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    Leadership in the Era of Economic Uncertainty: Managing in a Downturn
    Leadership in the Era of Economic Uncertainty: Managing in a Downturn
    Leadership in the Era of Economic Uncertainty: Managing in a Downturn
    Ebook141 pages1 hour

    Leadership in the Era of Economic Uncertainty: Managing in a Downturn

    By Ram Charan

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    About this ebook

    “There is no better person than Ram Charan to provide advice on managing in a downturn.”
    –Larry Bossidy, former Chairman & CEO Honeywell International Inc.

    "This is all classic guru writing, stressing the extremity of the situation. But from Charan - who has already brought us bestsellers such as Execution and What the CEO Wants You to Know - it seems plausible. His forte is bold advice, delivered with convincing rhetoric. And he has completed his new text just at the right time."
    --Financial Times

    As a business leader today, you face an unprecedented challenge: the worldwide economic downturn. Cash and credit are dwindling, sales forecasts are dismal, and morale is sinking. This is not a time to reflect. It is a time to act, decide, and energize your people—with urgency.

    This is your moment. Are you up to the task?

    In Leadership in the Era of Economic Uncertainty, Ram Charan helps you steer your business through the minefield of contracting markets, cash shortages, and ongoing uncertainty. No matter what your leadership role, Charan’s insight will help ensure that your business emerges leaner, stronger, and well in front of the competition.

    “We will not know when we have turned the corner, and we cannot envision the shape and scope of the world that will emerge,” Charan writes. “What we can be sure of is that this is a time of tumultuous change, and with change come both danger and opportunity.”

    In this concise and highly accessible guide, the author provides practical actions you can execute immediately to

    • Protect cash flow vigilantly, even daily, and use cash more efficiently
    • Use ground intelligence to survive the storm and position your business to thrive in the aftermath
    • Develop a better understanding of your customers
    • Reevaluate your pricing strategy and capital expenditures
    • Use cost cutting strategically

    Using examples and case studies, Leadership in the Era of Economic Uncertainty illustrates how leaders at DuPont, Hanesbrands, Wipro, and other companies used Charan’s techniques to get results.

    The chaos of global economic meltdown has imposed an urgency you have never before experienced. It’s a scary thing, but it can also be exciting—if you’re prepared.

    LanguageEnglish
    PublisherMcGraw-Hill Education
    Release dateJan 4, 2009
    ISBN9780071626200
    Author

    Ram Charan

    Ram Charan, who learned the art and science of business in his family's shoe shop, has consulted for many well-known companies, including GE, KLM and DuPont and is a bestselling author. He recently bought his first flat in Dallas, Texas, aged 67.

    Read more from Ram Charan

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