Бизнес электронные книги

New York Times Bestseller New York Times reporter and “Corner Office” columnist David Gelles reveals legendary GE CEO Jack Welch to be the root of all that’s wrong with capitalism today and offers advice on how we might right those wrongs. In 1981, Jack Welch took over General Electric and quickly rose to fame as the first celebrity CEO. He golfed with presidents, mingled with movie stars, and was idolized for growing GE into the most valuable company in the world. But Welch’s achievements didn’t stem from some greater intelligence or business prowess. Rather, they were the result of a sustained effort to push GE’s stock price ever higher, often at the expense of workers, consumers, and innovation. In this captivating, revelatory book, David Gelles argues that Welch single-handedly ushered in a new, cutthroat era of American capitalism that continues to this day. Gelles chronicles Welch’s campaign to vaporize hundreds of thousands of jobs in a bid to boost profits, eviscerating the country’s manufacturing base and destabilizing the middle class. Welch’s obsession with downsizing—he eliminated 10% of employees every year—fundamentally altered GE and inspired generations of imitators who have employed his strategies at other companies around the globe. In his day, Welch was corporate America’s leading proponent of mergers and acquisitions, using deals to gobble up competitors and giving rise to an economy that is more concentrated and less dynamic. And Welch pioneered the dark arts of “financialization,” transforming GE from an admired industrial manufacturer into what was effectively an unregulated bank. The finance business was hugely profitable in the short term and helped Welch keep GE’s stock price ticking up. But ultimately, financialization undermined GE and dozens of other Fortune 500 companies. Gelles shows how Welch’s celebrated emphasis on increasing shareholder value by any means necessary (layoffs, outsourcing, offshoring, acquisitions, and buybacks, to name but a few tactics) became the norm in American business generally. He demonstrates how that approach has led to the greatest socioeconomic inequality since the Great Depression and harmed many of the very companies that have embraced it. And he shows how a generation of Welch acolytes radically transformed companies like Boeing, Home Depot, Kraft Heinz, and more. Finally, Gelles chronicles the change that is now afoot in corporate America, highlighting companies and leaders who have abandoned Welchism and are proving that it is still possible to excel in the business world without destroying livelihoods, gutting communities, and spurning regulation.

INSTANT NEW YORK TIMES BESTSELLER Bloomberg’s 10 Most Compelling Books to Put on Your Reading List This Spring This definitive biography of Anna Wintour follows the steep climb of an ambitious young woman who would—with singular and legendary focus—become one of the most powerful people in media. As a child, Anna Wintour was a tomboy with no apparent interest in clothing but, seduced by the miniskirts and bob haircuts of swinging 1960s London, she grew into a fashion-obsessed teenager. Her father, an influential newspaper editor, loomed large in her life, and once he decided she should become editor-in-chief of Vogue, she never looked back. Impatient to start her career, she left high school and got a job at a trendy boutique in London—an experience that would be the first of many defeats. Undeterred, she found work in the competitive world of magazines, eventually embarking on a journey to New York and a battle to ascend, no matter who or what stood in her way. Once she was crowned editor-in-chief of Vogue—in one of the stormiest transitions in fashion magazine history—she continued the fight to retain her enviable position, ultimately rising to dominate all of Condé Nast. Based on extensive interviews with Anna Wintour’s closest friends and collaborators, including some of the biggest names in fashion, journalist Amy Odell has crafted the most revealing portrait of Wintour ever published. Weaving Anna’s personal story into a larger narrative about the hierarchical dynamics of the fashion industry and the complex world of Condé Nast, Anna charts the relentless ambition of the woman who would become an icon.

INSTANT NATIONAL BESTSELLER The founder of Girls Who Code and bestselling author of Brave, Not Perfect confronts the “big lie” of corporate feminism and presents a bold plan to address the burnout and inequity harming America’s working women today. We told women that to break glass ceilings and succeed in their careers, all they needed to do is dream big, raise their hands, and lean in. But data tells a different story. Historic numbers of women left their jobs in 2021, resulting in their lowest workforce participation since 1988. Women’s unemployment rose to nearly fifteen percent, and globally women lost over $800 billion in wages. Fifty-one percent of women say that their mental health has declined, while anxiety and depression rates have skyrocketed. In this urgent and rousing call to arms, Reshma Saujani dismantles the myth of “having it all” and lifts the burden we place on individual women to be primary caregivers, and to work around a system built for and by men. The time has come, she argues, for innovative corporate leadership, government intervention, and sweeping culture shift; it’s time to Pay Up. Through powerful data and personal narrative, Saujani shows that the cost of inaction—for families, for our nation’s economy, and for women themselves—is too great to ignore. She lays out four key steps for creating lasting change: empower working women, educate corporate leaders, revise our narratives about what it means to be successful, and advocate for policy reform. Both a direct call to action for business leaders and a pragmatic set of tools for women themselves, Pay Up offers a bold vision for change as America defines the future of work.

A SABEW BEST IN BUSINESS BOOK AWARDS FINALIST NAMED A BEST BOOK OF 2022 BY THE NEW YORKER National Bestseller * New York Times Editors’ Choice * Financial Times “Books to Read in 2022” “A gripping account of PayPal’s origins and a vivid portrait of the geeks and contrarians who made its meteoric rise possible” (The Wall Street Journal)—including Elon Musk, Amy Rowe Klement, Peter Thiel, Julie Anderson, Max Levchin, Reid Hoffman, and many others whose stories have never been shared. Today, PayPal’s founders and earliest employees are considered the technology industry’s most powerful network. Since leaving PayPal, they have formed, funded, and advised the leading companies of our era, including Tesla, Facebook, YouTube, SpaceX, Yelp, Palantir, and LinkedIn, among many others. As a group, they have driven twenty-first-century innovation and entrepreneurship. Their names stir passions; they’re as controversial as they are admired. Yet for all their influence, the story of where they first started has gone largely untold. Before igniting the commercial space race or jumpstarting social media’s rise, they were the unknown creators of a scrappy online payments start-up called PayPal. In building what became one of the world’s foremost companies, they faced bruising competition, internal strife, the emergence of widespread online fraud, and the devastating dot-com bust of the 2000s. Their success was anything but certain. In The Founders: The Story of PayPal and the Entrepreneurs Who Shaped Silicon Valley, award-winning author and biographer Jimmy Soni explores PayPal’s turbulent early days. With hundreds of interviews and unprecedented access to thousands of pages of internal material, he shows how the seeds of so much of what shapes our world today—fast-scaling digital start-ups, cashless currency concepts, mobile money transfer—were planted two decades ago. He also reveals the stories of countless individuals who were left out of the front-page features and banner headlines but who were central to PayPal’s success. Described as “an intensely magnetic chronicle” (The New York Times) and “engrossing” (Business Insider), The Founders is a story of iteration and inventiveness—the products of which have cast a long and powerful shadow over modern life. This narrative illustrates how this rare assemblage of talent came to work together and how their collaboration changed our world forever.

From the breakout star of Netflix’s Cheer, this motivational guide “will inspire you to aim high and succeed no matter what ‘getting on mat’ means in your life” (Gabi Butler, two-time national cheerleading champion and star of Cheer). In Full Out, “the Bill Belichick of cheerleading” (The Cut) Coach Monica Aldama shares how she built one of the most successful and beloved cheerleading programs in the country. Her uncompromising brand of discipline and consistency goes far beyond the mat—showing how the principles of building a winning team apply to personal goals, the corporate world, parenting, and all aspects of life. There’s a lot of talk these days about shortcuts and life hacks, but what really counts is commitment and integrity, helping your friends, and improving with your teammates. Coach Monica shares deeply personal stories of triumph and tragedy—from divorce and remarriage to her husband, her challenges as a young mother working more than full time, and her strenuous weeks on Dancing with the Stars. She shares surprising behind-the-scenes moments from the Cheer docuseries, and insights gleaned from more than two decades of pushing students to succeed. A true force and inspiration who has captured hearts around the world, Coach Monica “delivers the kind of down-to-earth advice we need to be fearless, make excellence a habit, and to bet on ourselves” (Whitney Cummings, comedian and author of I’m Fine… And Other Lies).