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BUSINESS PLAN 1.0 1.1 1.2 1.3 2.0 2.1 2.2 2.3 3.0 3.1 3.2 3.3 3.

4 Executive Summary Objectives Mission Keys to Success Company Overview Company Ownership Start-Up Summary Company Locations and Facilities Services Competitive Comparison Sales Literature Technology Future Services

4.0 Market Analysis 4.1 Target Market Segment Strategy 4.2 Business Analysis /4.2.1 Business Participants 4.2.2 Industry Overview /Marketing Overview. 5.0 Marketing 5.1 Marketing Strategy 5.2 Pricing Strategy 5.23 Sales Strategy 5.4 Sales Forecast/Sales Monthly 5.5 Sales Programs 5.36 Milestones 6.0 6.1 6.2 6.3 6.4 7.0 7.1 7.2 7.3 7.4 7.5 7.6 7.7 8.0 8.1 8.2 8.3 Management Organizational Structure Management Team Management Team Gaps Personnel Plan /Personnel Financial Plan Important Assumptions Key Financial Indicators Break-even Analysis Projected Profit and Loss Projected Cash Flow Projected Balance Sheet Business Ratios Financial charts Pie pie II Pie III

FINANCIAL STATEMENT 4 Years Monthly Income Statement Balance Sheet Cash Flow Projections Annual Summary 10 Individual Worksheets Sales

Cost of Goods Sold Staffing Depreciation Loan Payments the projects come in 3 levels. 1. A basic (10-20 page) plan with financials included for an SBA/Bank Loan. 2. A comprehensive (20-50 page) plan that aims to secure Angel or first round fi nancing. 3. A fully fleshed out (50-? page) plan that includes Offering Documents, an acc ompanying Power Point Presentation, and miles of financials focused on securing Venture Capital. I would suggest that you try to negotiate a flat fee for your project. Hourly bi lling can overrun your budget with revisions and last minute changes. Some write rs will take a retainer and allow the balance of their fee to paid from the capi tal secured. I have seen these fees range from 2-5% of the amount of capital won .

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