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MISSION To facilitate integrated and sustainable development in rural India through self empowerment processes DEALING WITH SURFERS AND OTHERS 1.Very effective home page and informative. 2.Surfers can access anything without any login. 3.There is no major difference , just a small link of ONLINE DONATION is provided for people interested. SUGGESTIONS 1.No such options of being volunteer. 2.They also have option of ONLINE DONATION for donors. 3.Established NGO having many clients from different parts of world. They are who provide funding. ANALYSING THE AUDIENCE 1.A volunteer link must be included. 2.Should give importance to employees working for the NGO.