Welcome

Introductions
Robb Kunz | Co-Managing Partner John Richards | Co-Managing Partner Any Alumni in the House?

Program in 2013
$20K Cash and $100K+ in Value-in-Kind Services (VIKS) Partnered With National Providers via Global Accelerator Network
- RackSpace, Microsoft Azure, PayPal, More - GAN (gan.co) heavily involved

Some of Our Mentors

Mentorship-Driven Startups
Better way to Start Companies
- Inexpensive and easier to manage - Leverage mindshare across mentorsjust-in-time - Higher probability of getting funded target 60%

Better way to Invest in Companies

- Reduce risk profile of investment

- Higher probability of Company performance and exit

Modeled after, but improved upon:

- TechStars, Boulder CO (techstars.org)

- Y Combinator, Mountain View CA (ycombinator.com)

High Probability of Getting Funded

Traditional Investment
20,618

Mentorship-Driven Investment

62%
561

Source: Gust, Last 12 months, March 2011

Source: TechStars, Feb 2012

Mentors
Who?
Angel investors who want to participate in the first angel round VC associates and partners who want to track promising startups Subject Matter Experts Service providers

Minimum Requirements
- Must meet every other week face-to-face - Must support secondary level Companies via phone/email

Mentoring & Training

- One-on-one Mentoring and mobilizing select SME - Targeted Seminars & workshops

Capital Structure
Investments
- $20,000 per participant company - $100,000+ in Value-in-Kind Services - Assigned Investor-Mentor plus 50+ Mentors - Opportunity to attend Investor Day - BoomStart Capital 2013, LLC
6% of participating Company

Program Approach & Schedule

Mobilization Feb - March
- Weekly Sessions, Universities, Special Interest Groups - Network at other ecosystems meetups - Hold BoomStartup Thought Leadership Meetups

Company Applications and Selection April

- Online at Boomstartup.com until April 15, 2013 - Investor-Mentors will screen Top 100 Top 10 - Winners announced in early May at public forum

Program Approach & Schedule

Summer Mentorship: mid-May to mid-August
- Attend Orientation and Kick-off - Assign Lead Investor-Mentor - Attend Select Mentoring Workshop from Experts + Various tracks such as marketing/sales/financial - Develop Software Solution on supplied infrastructure

Investor Day August 16, 2013

- Present your Business to Investment Ecosystem - Private Investors / Angel Groups / VCs / Banks - Support from Mentors in negotiating Deal Terms

Tricks & Traps to Selection

Submit Application Now...We really mean it! Private Mentoring from Founder Mentors Demonstrating You Understand Lean Startup
Business Model Canvas Customer Validation Minimal Viable Product Agile / Scrum Development

Key Resources
Alex Osterwalder
- Business Model Generation

Steve Blank
- The Startup Owners Manual

Nathan Furr
- Nail It Then Scale It

Download from the App Store

Tricks & Traps to Selection

Types of Companies
- Mobile, Web, Big Data, Analytics, Learning, Video... - Consumer Product?

Maturity of Company
- 33% Validated Canvas - 34% Validated Product - 33% Validated Customer (Revenue)

Tricks & Traps to Selection

Fast-cycle the Process
Win the Top 3 Startup Weekend Win the Top 3 of Concept-to-Company Win the Top 10 UEC, BYU BMC / NVC, etc. Be Short Listed Stoel Rives Innovation Awards Any Validation Event e.g. Launch Conf.

Tricks & Traps to Selection

Our Shortlisting Process
- All Apps = 200+
Email 1: general communication Email 2: call to action Email 3: piss you off!

- Top 100
Teleconference Discovery
- We care about you, not your idea - Team, Team, Team, Market, Solution

Tricks & Traps to Selection

Our Shortlisting Process (cont.)
- Top 35
Invitation to Pitch Team Dynamics Focus is on Validation & Traction Understanding Competitive Landscape Assignment Are You Coachable?

Tricks & Traps to Selection

Our Shortlisting Process (cont.)
- Top 15
Invitation for 2nd Meeting Progress Since First Interaction Force Ranking By Selection Committee

- Top 10
Verbal Offer Written Offer and Execution Public Announcement

In Conclusion
Meet with a BoomStartup Co-Founder and pitch your idea:
- Sign-up to Office Hours with Robb Kunz each Thursday at the BoomStartup HQ in Sandy, UT - link is here:
http://ohours.org/robbkunz (please social share and tweet today)

- Email jrichards@boomstartup.com

Complete Steve Blanks online Lean Startup training as evidence by attaching the Certificate to your online application.
- Link to Steves Training - https://www.udacity.com/course/ep245 (please social share and tweet)

BoomStartups Lean Startup Workshop we will be holding at Northfront Alliance on Friday Feb 22, 2013 at 3pm delivered by Robb. Hands-on exercise with a real-startup Company. (please social share and tweet)