Name Gender Age 1) Apple Acer HP/Comp aq Dell

Income Occupation

HCL

Sony

Other s

2)

Laptop you own/wish to buy Laptop you refer to your friends/relativ es Brand which is best in advertisement What is the importance of surveillance in your firm a) very important b)important c)less important d)not at all important

3)Did you know hcl also provide surveillance a)yes 4) b)No

IF yes how do you know it b)channel partners c)friends d)experience

a)advertisement e)others

5)Please select the features you look while choosing a laptop(1-most preferred to 8least preferred) a. Brand name advertisement b. Features c. Price 6) d offers e quality f service offered g h performance

Excellent How do you rate an HCL notebook? How do you rate HCLs advertiseme nts? How do you rate HCL in customer satisfaction? How do you rate HCL in their pricing? How do you rate quality made by HCL? How do you rate the surveillance of HCL ?

Good

Average

Not good

Very bad

7) Please choose the price you are ready to invest on a notebook with a good configuration a. <35,000 >55000 b 35,000-45,000 c 45000-55000 d

8)Please choose the price you are ready to invest on a Surveillance A >40000 9)how do you rate the following brands on the scale 1-8 Brands Bran d Nam e Featur es Cost effecti ve Offer s Qualit y Servic e ad v performan ce < 20000 b 20000-30000 c 30000-400000 d

Apple Acer Compaq/ HP Dell HCL

Sony 10)who influence you to go for particular notebook A friends others b media c channel partners d experience e

11)What is your opinion about HCL partnering Thoshiba(good or bad marketing stratergy) A good b bad c no opinion

12)Please select the features you look while choosing a Surveillance(1-most preferred to 8-least preferred) A Brand name advertisement B Features performance C Price D E offers quality G h

F service offered

THANK YOU FOR YOUR TIME