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Cyber Lions Shortlist by Category

Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

Page 1 of 15

Foods and Drinks


A01/7 A01/9 A01/42 A01/44 A01/45 A01/46 A01/59 A01/63 A01/83 A01/88 01866 01930 00843 01509 01510 01512 01952 01511 02429 02173 SMIRNOFF.COM GLOBAL DIAGEO SITE HANDS TASTE REVOLUTION ABSOLUT.COM ABSOLUT RUBY RED ABSOLUT LOMO SPRITE WEBSITE THE 100 ABSOLUTES AIR GUITAR GETTHEGLASS.COM DIAGEO SMIRNOFF VODKA DRAUGHT GUINNESS AKQA New York AKQA New York USA UNITED KINGDOM USA SWEDEN SWEDEN SWEDEN BRAZIL SWEDEN BRAZIL USA

ICHAMELEON @ AMVBBDO London ICHAMELEON @ AMVBBDO London Y&R CHICAGO GREAT WORKS Stockholm GREAT WORKS Stockholm GREAT WORKS Stockholm OGILVY BRASIL Sao Paulo GREAT WORKS Stockholm ALMAPBBDO Sao Paulo GOODBY SILVERSTEIN & PARTNERS San Francisco IQ marketing Moscow TRIBAL DDB DALLAS Y&R CHICAGO GREAT WORKS Stockholm GREAT WORKS Stockholm GREAT WORKS Stockholm OGILVY BRASIL Sao Paulo GREAT WORKS Stockholm ALMAPBBDO Sao Paulo GOODBY SILVERSTEIN & PARTNERS San Francisco

MILLER BREWING COMPANY MILLER LITE BEER V&S ABSOLUT SPIRITS V&S ABSOLUT SPIRITS V&S ABSOLUT SPIRITS THE COCA-COLA COMPANY V&S ABSOLUT SPIRITS PEPSI CALIFORNIA FLUID MILK PROCESSORS ADVISORY BOARD VODKA VODKA VODKA SPRITE VODKA PEPSI-COLA MILK

A01/92 A01/108

00847 00944

SURVIVE UNTIL HOLIDAY DANONE CODE RED PEPSI

ACTIMEL PROBIOTIC DRINK MOUNTAIN DEW SOFT DRINK

IQ marketing Moscow / PROMO INTERACTIVE RUSSIA Moscow TRIBAL DDB DALLAS USA

Automotive Products & Services


A02/5 A02/12 A02/15 A02/16 A02/18 A02/26 A02/41 A02/47 A02/57 A02/59 A02/74 00521 00672 01389 01391 00270 02017 00094 02112 01490 02267 00519 BODY MINI TURBOVISION AUDI SOUTH AFRICA MINI CANADA AUDI TT MINI VOLVO C30 VOLVO S80 TOYOTA CARS MERCEDES-BENZ R-CLASS AUDI R8 MINI COOPER MINI SAFTY FEATURES BMW CARS NOKIA MULTIMEDIA CAR KIT CK20W OGILVY INTERACTIVE Cape Town TAXI CANADA Toronto FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg SWE ADVERTISING Stockholm AGENCY REPUBLIC London ARGONAUTEN G2 Duesseldorf BUTLER SHINE STERN & PARTNERS Sausalito .START Munich INTERONE WORLDWIDE Munich HYPER HAPPEN London OGILVY INTERACTIVE Cape Town TAXI CANADA Toronto FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg SWE ADVERTISING Stockholm / NORTH KINGDOM Stockholm AGENCY REPUBLIC London ARGONAUTEN G2 Duesseldorf BUTLER SHINE STERN & PARTNERS Sausalito .START Munich / INTERONE WORLDWIDE Munich INTERONE WORLDWIDE Munich SOUTH AFRICA CANADA SWEDEN SWEDEN SWEDEN UNITED KINGDOM GERMANY USA GERMANY GERMANY

THINK OUTSIDE THE BOX VOLVO CARS SWEDEN THE SIXTH SENSE ON TOYOTA'S MIND SIX JOURNEYS AUDI R8 WEBSPECIAL SOCAL MINI MOTORING SCHOOL DEF MINI RECORDS PACE - PURSUIT ACROSS EUROPE THE PASSENGER VOLVO CARS SWEDEN TOYOTA SWEDEN MERCEDES-BENZ UK AUDI MINI USA BMW BMW GROUP NOKIA

HYPER HAPPEN London / FUEL INDUSTRIES UNITED KINGDOM Ottawa

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

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Automotive Products & Services


A02/84 A02/87 A02/97 A02/98 A02/104 A02/108 A02/113 01307 02860 02440 02600 02186 02194 01850 JEEP PATRIOT AND THE WAY-BEYOND TRAIL TEST LIFE PILOTS WANTED THE AUDI A6 ALLROAD QUATTRO MICROSITE VW VDUBSROCK GYPSYCABPROJECT HAVE A NICE GIG DAIMLERCHRYSLER GM SAAB AUTOMOBILE AUDI VOLKSWAGEN VOLKSWAGEN SATURN AUTOMOBILES JEEP PATRIOT CHEVROLET PRISMA SAAB CARS AUDI A6 ALLROAD QUATTRO ORGANIC San Francisco McCANN ERICKSON BRASIL Sao Paulo LOWE BRINDFORS Stockholm SAATCHI & SAATCHI Frankfurt ORGANIC San Francisco McCANN ERICKSON BRASIL Sao Paulo LOWE BRINDFORS Stockholm / PERFECT FOOLS Stockholm SAATCHI & SAATCHI Frankfurt CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami GOODBY SILVERSTEIN & PARTNERS San Francisco USA BRAZIL SWEDEN GERMANY USA USA USA

VW FIRST ACT GARAGE MASTER CRISPIN PORTER + BOGUSKY GUITAR Miami VOLKSWAGEN RABBIT SATURN SUV'S CRISPIN PORTER + BOGUSKY Miami GOODBY SILVERSTEIN & PARTNERS San Francisco

Beauty & Luxury Products


A03/2 A03/3 A03/5 A03/6 A03/24 A03/25 A03/36 00819 00988 00087 01043 00350 00450 02011 BLOW ACTIONCITY SEE MORE SIDE EFFECTS THE STUNTMAN JUNE BRIDE PLAY LIKE A DOLL HIOBIE.COM UNILEVER UNILEVER REVERSA (DERMTEK) UNILEVER SHISEIDO SHISEIDO JOHNSON & JOHNSON LYNX/AXE DEODORANT REXONA FOR MEN DEODORANT SKIN & NAIL CARE PRODUCTS REXONA FOR MEN DEODORANT MAJOLICA MAJORCA COSMETICS MAJOLICA MAJORCA COSMETICS O.B. TAMPONS DARE London GRUPO W Coahuila TAXI CANADA Montreal GRUPO W Coahuila BBMEDIA Tokyo BBMEDIA Tokyo LOWE NEW YORK DARE London GRUPO W Coahuila TAXI CANADA Montreal GRUPO W Coahuila SHISEIDO Tokyo SHISEIDO Tokyo LOWE NEW YORK UNITED KINGDOM MEXICO CANADA MEXICO JAPAN JAPAN USA

Healthcare & Medical


A04/8 A04/9 01393 01394 KID'S COLD AID APOTEKET THE SWEDISH PHARMACY THE SWEDISH PHARMACY FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg FORSMAN & BODENFORS Gothenburg SWEDEN SWEDEN

KID'S COLD ORCHESTRA APOTEKET

Household
A05/4 00550 BRAWNY ACADEMY WEBSITE GEORGIA PACIFIC BRAWNY PAPER TOWELS FALLON Minneapolis FALLON Minneapolis USA

Clothing, Footwear & Accessories


A06/7 A06/17 00448 01469 UNIQLO.COM THE CITY IS YOUR STADIUM UNIQLO STADIUM WEAR FASHION ATHLETICS WEAR AND EQUIPMENT THA Tokyo FORSMAN & BODENFORS Gothenburg THA Tokyo FORSMAN & BODENFORS Gothenburg JAPAN SWEDEN

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

Page 3 of 15

Clothing, Footwear & Accessories


A06/32 A06/38 A06/45 A06/46 A06/47 A06/57 01834 02812 02569 02581 03066 02038 TRIBUTE TO PARIS GIRLS WITH SHOEHORNS NIKE AIR MAX UNIQLO MIXPLAY DAYDREAM HEIDIES 15 MB OF FAME NIKE ZU SHOES NIKE UNIQLO WEAVE TOSHI DIESEL AIR MAX CLASSIC BW MEN'S SHOE RANGE NIKE AIR MAX 06 CASUAL WEAR HATS UNDERWEAR EURO RSCG 4D Suresnes 303 GROUP Perth BIG SPACESHIP New York PROJECTOR Tokyo QUBIBI Tokyo FARFAR Stockholm EURO RSCG 4D Suresnes FRANCE 303 GROUP Perth / BLUE STONE FILMS Perth AUSTRALIA BIG SPACESHIP New York PROJECTOR Tokyo / PARAGRAPH Tokyo QUBIBI Tokyo FARFAR Stockholm USA JAPAN JAPAN SWEDEN

Other Consumer Products


A07/6 A07/16 A07/24 A07/31 A07/42 A07/45 A07/59 00748 00844 00946 01807 02721 01761 02525 WINNING ELEVEN PLAYB3YOND.COM CLEARIFICATION PUSH TO START THIS IS LIVING BURNOUT DOMINATOR STUNNING NIKON KONAMI CORPORATION SONY PLAYSTATION MICROSOFT NOKIA CANADA SONY COMPUTER ENTERTAINMENT EUROPE ELECTRONIC ARTS NIKON SOCCER GAME PLAYSTATION 3 WINDOWS VISTA NOKIA 6133 MOBILE PHONE PS3 GAMES CONSOLE BURNOUT DOMINATOR GAME CAMERAS HAKUHODO Tokyo TEQUILA\ Los Angeles McCANN WORLDGROUP San Francisco LOWE ROCHE ADVERTISING Toronto LBI London WIEDEN+KENNEDY AMSTERDAM McCANN RELATIONSHIP MARKETING WORLDWIDE New York FARFAR Stockholm FARFAR Stockholm HAKUHODO Tokyo TEQUILA\ Los Angeles McCANN WORLDGROUP San Francisco / MEKANISM San Francisco LOWE ROCHE ADVERTISING Toronto LBI London WIEDEN+KENNEDY AMSTERDAM / USSR/CCCP Amsterdam McCANN RELATIONSHIP MARKETING WORLDWIDE New York FARFAR Stockholm FARFAR Stockholm JAPAN USA USA CANADA UNITED KINGDOM THE NETHERLANDS USA

A07/71 A07/72

02045 02049

GREAT POCKETS THE INTERNET WALK

NOKIA NOKIA

N95 MOBILE PHONE N800 INTERNET TABLET

SWEDEN SWEDEN

Financial Services
A08/3 A08/14 A08/23 A08/27 A08/31 00152 01344 01454 02695 03122 BIZZNIZZ STEADYHAND.COM THE TIME TRAVELLER WELCOME TO THE BARCLAYS FAMILY YOUR OWN WORLD POSTBANK STEADYHAND AMF PENSION BARCLAYS BANK TRYGG-HANSA YOUTH ACCOUNT INVESTMENT FUNDS PENSION FUNDS BANKING INSURANCES BRANDBASE Amsterdam BURNKIT Vancouver FORSMAN & BODENFORS Gothenburg MEDIAEDGE:CIA Paris STARRING Stockholm BRANDBASE Amsterdam BURNKIT Vancouver FORSMAN & BODENFORS Gothenburg MEDIAEDGE:CIA Paris THE NETHERLANDS CANADA SWEDEN FRANCE

STARRING Stockholm / SYNDICATE Stockholm SWEDEN

Travel, Entertainment & Leisure


A09/5 A09/10 00004 00118 SCANDIC WEEKEND DA VINCI CODE SCANDIC HILTON EUROSTAR HOTELS TRAIN TRAVEL PROJECTOR Stockholm de-construct London PROJECTOR Stockholm de-construct London SWEDEN UNITED KINGDOM

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

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Travel, Entertainment & Leisure


A09/12 A09/18 A09/24 A09/39 A09/61 00442 01052 00034 02372 02983 ERAGON TENACIOUS D IN THE PICK OF DESTINY I'M A CYBORG, BUT THAT'S OK MGM GRAND WEBSITE NFL BANDWAGON 20TH CENTURY FOX NEWLINE CINEMA CJ ENTERTAINMENT MGM GRAND NFL ERAGON MOVIE THE PICK OF DESTINY MOVIE MOVIE PROMOTION CASINO HOTEL NFL PLAYOFFS 65 MEDIA California TEQUILA\ AUSTRALIA Sydney D.O.E.S Seoul SID LEE Montreal ATMOSPHERE BBDO New York 65 MEDIA California TEQUILA\ AUSTRALIA Sydney D.O.E.S Seoul SID LEE Montreal ATMOSPHERE BBDO New York USA AUSTRALIA KOREA CANADA USA

Retails & E-Commerce, incl. Restaurants


A10/4 A10/6 A10/7 A10/17 00512 00761 02129 01395 HALLOWEEN SHOW OPTIMO HUCKIN' CHICKEN COME IN TO THE CLOSET THE LOFT OPTIMO BURGER KING IKEA LOFT RETAIL STORE ONLINE RECORD STORE BURGER KING IKEA 777INTERACTIVE Tokyo FORM: :PROCESS Tokyo CRISPIN PORTER + BOGUSKY Miami FORSMAN & BODENFORS Gothenburg HAKUHODO KANSAI Osaka FORM: :PROCESS Tokyo CRISPIN PORTER + BOGUSKY Miami FORSMAN & BODENFORS Gothenburg JAPAN JAPAN USA SWEDEN

Publications & Media


A11/20 A11/23 02287 02481 CITY OF DREAMS DR. JOSH ROSEN HELSINGIN SANOMAT SPORTSNET NEW YORK DAILY NEWSPAPER SPORTS CHANNEL HASAN & PARTNERS Helsinki OGILVY New York HASAN & PARTNERS Helsinki / VALVE Helsinki FINLAND OGILVY New York USA

Business Products & Services


A12/2 A12/6 A12/14 A12/19 A12/26 A12/28 A12/47 A12/54 A12/58 A12/65 A12/73 00066 00205 00827 00048 00979 00666 03042 00896 03130 03074 01165 POSTERING ON THE INTERNET JONATHAN YUEN DESK CRUSHER DHL AP BRANDSITE BRANDGOSSIP AGE-O-MATIC DIFFERENT EVERY TIME THE CREATIVE MIND FREELANCECOPY.NL JONATHAN YUEN FREELANCE WEBSITE GRAPHIC DESIGNER PASCAL CONCEPT & COPY Haarlem JONATHAN YUEN Singapore DARE London OGILVY SINGAPORE TEQUILA\ Amstelveen CRAMER-KRASSELT Chicago DRAFTFCB Madrid GOODBY SILVERSTEIN & PARTNERS San Francisco BRIAN WIESENTHAL Hollywood DOMANI STUDIOS Brooklyn SCHOLZ & VOLKMER Wiesbaden PASCAL CONCEPT & COPY Haarlem JONATHAN YUEN Singapore DARE London OGILVY SINGAPORE TEQUILA\ Amstelveen CRAMER-KRASSELT Chicago DRAFTFCB Madrid GOODBY SILVERSTEIN & PARTNERS San Francisco BRIAN WIESENTHAL Hollywood THE VIA GROUP Boston / DOMANI STUDIOS Brooklyn SCHOLZ & VOLKMER Wiesbaden THE NETHERLANDS SINGAPORE UNITED KINGDOM SINGAPORE THE NETHERLANDS USA SPAIN USA USA USA GERMANY

VODAFONE ENTERPRISE UK MOBILE OFFICE SOLUTIONS DHL EXPRESS (SINGAPORE) COURIER SERVICE TBWA CAREERBUILDER.COM DRAFTFCB ADOBE SYSTEMS ADVERTISING SERVICES ONLINE EMPLOYMENT AGENCY ADVERTISING AGENCY ADOBE CREATIVE SUITE 2.3 COPYWRITER EMPLOYMENT SEARCH AND RECRUITMENT USER BEHAVIOUR ONLINE TOOL

THEREALCOPYWRITER.C BRIAN WIESENTHAL OM MY JOB SIGN COKE DATAVIZ MONSTER COCA-COLA

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

Page 5 of 15

Business Products & Services


A12/75 01140 MEFISTO SPRAY CREATIVE SELFDEFENSE STELLA AWARDS MEFISTO MEFISTO PRODUCTIONS MEFISTO Barcelona MEFISTO Barcelona SPAIN

A12/78

02684

KREATIVT FORUM

STELLA AWARDS

McCANN NORWAY Oslo

McCANN NORWAY Oslo / MEDIAFRONT

NORWAY

Commercial Public Services


A13/13 A13/25 A13/34 01453 02585 01382 TELE2 CHAMPION 2007 ACTION HERO MOUSELESS SITE TELE2 VERIZON DPSL PHONE COMPANY TELECOMMUNICATIONS PEST CONTROL SERVICE FORSMAN & BODENFORS Gothenburg R/GA New York VITRUVIO LEO BURNETT Madrid FORSMAN & BODENFORS Gothenburg R/GA New York VITRUVIO LEO BURNETT Madrid SWEDEN USA SPAIN

Charities, Public Health & Safety, Public Awareness


A14/4 00165 NOT WORTH IT WORKERS' COMPENSATION WORKPLACE SAFETY BOARD OF NOVA SCOTIA RETHINK CANCER CANADA SIRE UTESEKSJONEN CENTRUM WOLONTARIATU BREAST CANCER AWARENESS ANTI-CHILD ABUSE CAMPIAGN ANTI-DRUGS CAMPAIGN VOLUNTEER CENTRE EXTREME GROUP Halifax EXTREME GROUP Halifax CANADA

A14/6 A14/14 A14/22 A14/24 A14/59

00309 00248 01648 00765 02682

CHECK OUT MY BREASTS I SPY WITH MY LITTLE EYE TRY DRUGS HELPING MAKES YOU STRONGER PIRACY KILLS MUSIC

ZIG Toronto ACHTUNG! Amsterdam KITCHEN (LEO BURNETT) Oslo LEO BURNETT WARSAW McCANN NORWAY Oslo

ZIG Toronto ACHTUNG! Amsterdam KITCHEN (LEO BURNETT) Oslo / MEDIAFRONT Oslo LEO BURNETT WARSAW / ARC WARSAW LEO BURNETT GROUP McCANN NORWAY Oslo / FROM STOCKHOLM WITH LOVE Stockholm SAATCHI & SAATCHI NZ Auckland AFRICA PROPAGANDA Sao Paulo

CANADA THE NETHERLANDS NORWAY POLAND NORWAY

REPRESENTATIVES OF THE ANTI-PIRACY CAMPAIGN NORWEGIAN MUSIC INDUSTRY WOMEN'S REFUGE CVRD - CIA VALE DO RIO DOCE VIOLENCE AGAINST WOMEN AWARENESS VALE FLORESTAR AMAZON FOREST CONSERVATION

A14/64 A14/67

02879 01423

SOUND BRUISES STILL ALIVE

SAATCHI & SAATCHI NZ Auckland AFRICA PROPAGANDA Sao Paulo

NEW ZEALAND BRAZIL

Corporate Information
A15/6 A15/22 00421 00766 MONOFACE CHRISTMAS CARD MONO GENETIX NEW YEAR MESSAGE SOUND DESIGN AND RECORDING STUDIO CHRISTMAS CARDS SUSTAINABLE FORESTRY COMPANY NEW YEAR GREETING CANNES FILM PRESENTATION TOSHIBA MONO Minneapolis LEO BURNETT WARSAW MONO Minneapolis LEO BURNETT WARSAW / ARC WARSAW LEO BURNETT GROUP VALVE Helsinki AKQA San Francisco AFRICA PROPAGANDA Sao Paulo DENTSU Tokyo USA POLAND

A15/30 A15/49 A15/52 A15/59

01256 00326 01435 00213

FOREST LIFE WOOF AFRICA AUDITORIUM ONE HOUR

UPM-KYMMENE AKQA SHANGHAI AFRICA TOSHIBA CORPORATION

VALVE Helsinki AKQA San Francisco AFRICA PROPAGANDA Sao Paulo DENTSU Tokyo

FINLAND USA BRAZIL JAPAN

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

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Corporate Information
A15/60 A15/62 02438 01973 UPDATE THE CHRISTMAS TABLE LOWE HOLIDAY CARD COOP LOWE NEW YORK CHRISTMAS FOOD HOLIDAY MESSAGE LOWE BRINDFORS Stockholm LOWE NEW YORK LOWE BRINDFORS Stockholm LOWE NEW YORK SWEDEN USA

Miscellaneous
A16/5 00783 4D2U NAVIGATOR NATIONAL ASTRONOMICAL OBSERVATORY OF JAPAN ASTRONOMICAL CONTENT VIEWER JUN KOSAKA OFFICE Tokyo JUN KOSAKA OFFICE Tokyo JAPAN

Games
A17/10 A17/11 A17/22 A17/36 A17/37 A17/48 A17/50 A17/51 A17/53 A17/54 A17/56 00677 00990 01500 01359 01544 01272 02269 02342 02443 02444 00538 DARK JUST GOT FUN THE STUNTMAN CLUEDO COP STAR CDX COLD SHOTS AMPED UP DEADWOOD: DEAD MAN'S HAND PACE - PURSUIT ACROSS EUROPE PLUNGE AND PLAY L'TRANGER LE DFI THE HUNT M&M'S/MASTERFOODS USA UNILEVER HASBRO BBC HISTORY MOLSON CANADIAN HBO BMW GROUP NESTEA STELLA ARTOIS STELLA ARTOIS VOLVO CARS CORPORATION M&M'S CHOCOLATES REXONA FOR MEN DEODORANT CLUEDO GAME HISTORY SERIES COLD-SHOTS BEER DEADWOOD SEASON THREE DVD BMW CARS NESTEA BEER BEER VOLVO XC90 G2 INTERACTIVE New York GRUPO W Coahuila TRIBAL DDB LONDON PRELOADED London HENDERSON BAS Toronto FUEL INDUSTRIES Ottawa INTERONE WORLDWIDE Munich LOWE ROCHE ADVERTISING Toronto LOWE BRINDFORS Stockholm LOWE BRINDFORS Stockholm EURO RSCG 4D Amstelveen G2 INTERACTIVE New York GRUPO W Coahuila TRIBAL DDB LONDON PRELOADED London HENDERSON BAS Toronto FUEL INDUSTRIES Ottawa / PHD New York INTERONE WORLDWIDE Munich LOWE ROCHE ADVERTISING Toronto LOWE BRINDFORS Stockholm LOWE BRINDFORS Stockholm EURO RSCG 4D Amstelveen USA MEXICO UNITED KINGDOM UNITED KINGDOM CANADA CANADA GERMANY CANADA SWEDEN SWEDEN THE NETHERLANDS

Interactive Campaigns
B01/5 B01/52 B01/72 B01/74 B01/85 B01/93 B01/94 00123 00919 01773 01759 02864 02415 00371 RUSH MYLO CLEARIFICATION LOST E-MAIL ADVENTURE BURNOUT DOMINATOR WIN NICK'S LIFE MINI SAFETY FEATURE CAMPAIGN REVOLUTION 4WD SONY ELECTRONICS MICROSOFT PROSIEBEN ELECTRONIC ARTS LION NATHAN INTERNATIONAL BMW MITSUBISHI SONY MYLO MEDIA PLAYER WINDOWS VISTA LOST 2ND SEASON BURNOUT DOMINATOR GAME STEINLAGER BEER MINI MITSUBISHI 4WD MCKINNEY Durham MEKANISM San Francisco JUNG von MATT Hamburg WIEDEN+KENNEDY AMSTERDAM DROGA5 New York .START Munich CLEMENGER PROXIMITY Sydney MCKINNEY Durham MEKANISM San Francisco / McCANN WORLDGROUP San Francisco JUNG von MATT Hamburg WIEDEN+KENNEDY AMSTERDAM / USSR/CCCP Amsterdam DROGA5 New York .START Munich / INTERONE WORLDWIDE Munich CLEMENGER PROXIMITY Sydney USA USA GERMANY THE NETHERLANDS USA GERMANY AUSTRALIA

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

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Interactive Campaigns
B01/103 B01/112 B01/121 B01/123 B01/126 B01/128 B01/141 B01/151 B01/156 B01/174 01841 01109 00103 01150 02357 02547 02492 02825 00608 02178 ROLLING ROCK ROLLING ROCK INTERACTIVE CAMPAIGN CORSA C.M.O.N.S. SUBLYMONAL ONLINE CAMPAIGN BEER GOODBY SILVERSTEIN & PARTNERS San Francisco MRM WORLDWIDE Frankfurt AKQA San Francisco IQ marketing Moscow AFRICA PROPAGANDA Sao Paulo McCANN ERICKSON BRASIL Sao Paulo DUVAL GUILLAUME Brussels F/NAZCA SAATCHI & SAATCHI Sao Paulo BMF Sydney CRISPIN PORTER + BOGUSKY Miami VOLKSWAGEN JETTA Miami B01/176 B01/177 B01/178 B01/179 B01/180 02181 02182 02183 02184 02347 BK STACKERS CAMPAIGN VW RABBIT CAMPAIGN SLIM JIM SNAPALOPE CAMPAIGN VW VDUBSROCK CAMPAIGN EMOTION BURGER KING VOLKSWAGEN SLIM JIM VOLKSWAGEN FIAT AUTOMOVEIS BURGER KING VOLKSWAGEN RABBIT SLIM JIM MEAT SNACKS CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami AGENCIACLICK Sao Paulo USA USA USA USA BRAZIL GOODBY SILVERSTEIN & PARTNERS San Francisco MRM WORLDWIDE Frankfurt AKQA San Francisco USA GERMANY USA

GENERAL MOTORS EUROPE OPEL CORSA THE COCA-COLA COMPANY SPRITE ACTIMEL PROBIOTIC DRINK GF930 MOBILE PHONE CHEVROLET PRISMA ANIMAL RIGHTS ACTIVISTS GLOBAL WARMING CAMPAIGN TOOHEYS EXTRA DRY PLATINUM BEER BURGER KING VOLKSWAGEN

SURVIVE UNTIL HOLIDAY DANONE CINE MOBILE MEMORIES PIGS IN PAIN 50 GRAUS PLATINUM HUMAN TESTING PROGRAM BK XBOX GAMES CAMPAIGN GRADIENTE GM GAIA 50 GRAUS.ORG LION NATHAN AUSTRALIA BURGER KING

IQ marketing Moscow / PROMO INTERACTIVE RUSSIA Moscow AFRICA PROPAGANDA Sao Paulo McCANN ERICKSON BRASIL Sao Paulo DUVAL GUILLAUME Brussels F/NAZCA SAATCHI & SAATCHI Sao Paulo BMF Sydney CRISPIN PORTER + BOGUSKY Miami / EQUITY MARKETING Los Angeles CRISPIN PORTER + BOGUSKY BRAZIL BRAZIL BELGIUM BRAZIL AUSTRALIA USA CRISPIN PORTER +

B01/175 02179 BOGUSKY Miami USA

SAFE HAPPENS CAMPAIGN

VW FIRST ACT GARAGE MASTER CRISPIN PORTER + BOGUSKY GUITAR Miami FIAT PALIO 2008 AGENCIACLICK Sao Paulo

Foods and Drinks


C01/11 C01/12 C01/13 C01/18 C01/36 C01/50 C01/51 01046 00195 00196 01012 02263 01432 02574 TEA STRAINER DRIFT WOODS LOTUS LEAVES TEA BAG BOYBAND PASSWORD CSOL GALAGA SAZABY LEAGUE UNILEVER/LIPTON UNILEVER/LIPTON SAZABY LEAGUE COCA-COLA PARMALAT COCA-COLA KOREA TEA SLIMMING TEA SLIMMING TEA TEA COCA-COLA MILK WITH IRON COCA-COLA 777INTERACTIVE Tokyo JWT SHANGHAI JWT SHANGHAI HAKUHODO Tokyo GLUE LONDON AFRICA PROPAGANDA Sao Paulo DKIMS COMMUNICATIONS Seoul 777INTERACTIVE Tokyo JWT SHANGHAI JWT SHANGHAI HAKUHODO Tokyo / 777INTERACTIVE Tokyo GLUE LONDON AFRICA PROPAGANDA Sao Paulo TBWA\KOREA Seoul JAPAN CHINA CHINA JAPAN UNITED KINGDOM BRAZIL KOREA

Cyber Lions Shortlist by Category


Catalogue No. Entry No. Title Advertiser Product Entered By Advertising Agency Country

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Foods and Drinks


C01/56 C01/57 C01/65 C01/68 C01/70 C01/75 02945 00856 02841 02688 01008 02125 MAGNET PARMALAT MILK WITH IRON TUC SNACKS COFFEE WICKBOL LIGHT BREAD MINUTE MAID SOFT DRINK SLIM JIM MEAT SNACKS AFRICA PROPAGANDA Sao Paulo DMC FULLSIX Milan F/NAZCA SAATCHI & SAATCHI Sao Paulo 141 BRASIL Sao Paulo HAKUHODO Tokyo CRISPIN PORTER + BOGUSKY Miami AFRICA PROPAGANDA Sao Paulo DMC FULLSIX Milan F/NAZCA SAATCHI & SAATCHI Sao Paulo 141 BRASIL Sao Paulo HAKUHODO Tokyo / HAKUHODO DY MEDIA PARTNERS Tokyo CRISPIN PORTER + BOGUSKY Miami BRAZIL ITALY BRAZIL BRAZIL JAPAN USA WHEN HUNGER STRIKES DANONE-SAIWA SELECTION TOASTER SQUEEZE SLIM JIM TRAP BANNER CAF SUPLICY WICKBOLD COCA-COLA JAPAN SLIM JIM

Automotive Products & Services


C02/19 C02/39 C02/54 C02/66 C02/67 C02/70 C02/71 C02/73 C02/79 C02/95 C02/113 C02/115 C02/116 C02/117 C02/127 C02/128 02026 01901 01610 02264 02265 02247 02412 02676 01010 00823 01591 02222 02223 02224 02122 02126 MERCEDES GL BANNER JUST FITS YOU INCREDIBILY MINI OVERBOOST TUG IN CRESCENDO PURE ENERGY GRIP SOUNDS OF THE STREETS FLAG FOLLOW THE WHITE RABBIT FRONTIERS FLAT WORLD DAY OFF VW JAM BANNER BLANK LIKE A RABBIT MERCEDES-BENZ UK GULLIVER INTERNATIONAL MINI MINI MINI AUDI ESPAA AUDI TT GOODYEAR PIRELLI MITSUBISHI MINI LAND ROVER LAND ROVER LAND ROVER VOLKSWAGEN VOLKSWAGEN MERCEDES-BENZ GL-CLASS USED-CAR TRADING NEW MINI MINI MINI NEW AUDI S3 AUDI TT TYRES TYRES MITSUBISHI ECLIPSE MINI COOPER LAND ROVER LAND ROVER LAND ROVER VW GARAGE MASTER GUITAR VOLKSWAGEN RABBIT AGENCY REPUBLIC London OPT Tokyo NETTHINK Madrid GLUE LONDON GLUE LONDON CP PROXIMITY Madrid DOUBLEYOU Barcelona Y&R Sao Paulo A1.BRASIL Sao Paulo AFRICA PROPAGANDA Sao Paulo PROFERO London WUNDERMAN BRASIL Sao Paulo WUNDERMAN BRASIL Sao Paulo WUNDERMAN BRASIL Sao Paulo CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami AGENCY REPUBLIC London OPT Tokyo NETTHINK Madrid GLUE LONDON GLUE LONDON CP PROXIMITY Madrid DOUBLEYOU Barcelona Y&R Sao Paulo / WUNDERMAN BRASIL Sao Paulo A1.BRASIL Sao Paulo AFRICA PROPAGANDA Sao Paulo PROFERO London WUNDERMAN BRASIL Sao Paulo WUNDERMAN BRASIL Sao Paulo WUNDERMAN BRASIL Sao Paulo CRISPIN PORTER + BOGUSKY Miami CRISPIN PORTER + BOGUSKY Miami UNITED KINGDOM JAPAN SPAIN UNITED KINGDOM UNITED KINGDOM SPAIN SPAIN BRAZIL BRAZIL BRAZIL UNITED KINGDOM BRAZIL BRAZIL BRAZIL USA USA

Beauty & Luxury Products


C03/2 00093 SEE MORE SIDE EFFECTS REVERSA (DERMTEK) SKIN & NAIL CARE PRODUCTS TAXI CANADA Montreal TAXI CANADA Montreal CANADA

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Beauty & Luxury Products


C03/11 C03/13 C03/29 01565 00693 02687 DANDRUFF BARBECUE CLOCK BERTIN COSMTICOS P&G AVON OX ANTI-DANDRUFF SHAMPOO ORAL-B DENTAL FLOSS AVON RENEW SKINCARE LODUCCA PUBLICIDADE Sao Paulo LODUCCA PUBLICIDADE Sao Paulo LEO BURNETT BRASIL Sao Paulo 141 BRASIL Sao Paulo LEO BURNETT BRASIL Sao Paulo 141 BRASIL Sao Paulo BRAZIL BRAZIL BRAZIL

Healthcare & Medical


C04/13 C04/21 00899 02530 TISSUE FUN MANTECORP JOHNSON & JOHNSON CORISTINA D FLU MEDICINE JONTEX CONDOMS AFRICA PROPAGANDA Sao Paulo McCANN ERICKSON BRASIL Sao Paulo AFRICA PROPAGANDA Sao Paulo McCANN ERICKSON BRASIL Sao Paulo BRAZIL BRAZIL

Household
C05/7 C05/16 02098 02843 HOT SAUCE SPIN PROCTER & GAMBLE ARIEL ACE STAIN REMOVER DETERGENT LEO BURNETT MEXICO F/NAZCA SAATCHI & SAATCHI Sao Paulo LEO BURNETT MEXICO F/NAZCA SAATCHI & SAATCHI Sao Paulo MEXICO BRAZIL

Clothing, Footwear & Accessories


C06/11 C06/20 01160 01621 ONE THREAD FITS ALL LEVI STRAUSS POLAND LEVI'S GIRLS JEANS SPORTSWEAR ARC WARSAW - LEO BURNETT GROUP NETTHINK Madrid ARC WARSAW - LEO BURNETT GROUP NETTHINK Madrid POLAND SPAIN

IMPOSSIBLE IS NOTHING ADIDAS

Other Consumer Products


C07/20 C07/23 C07/28 C07/37 C07/50 C07/69 C07/70 C07/74 C07/88 01080 01202 02398 00492 01971 02383 02384 02450 02217 TINY MONSTER EFFECTIVE STORAGE OLYMPUS CORPORATION IKEA OLIO-LIFE PHOTO SERVICE EFFECTIVE STORAGE NBA GAME HAKUHODO I-STUDIO Tokyo AGENCY.COM London FREESTYLE INTERACTIVE San Francisco PLAN.NET CONCEPT Munich OGILVY BRASIL Sao Paulo DUKE Paris DUKE Paris Y&R INTERACTIVE TEL AVIV WUNDERMAN BRASIL Sao Paulo HAKUHODO Tokyo / HAKUHODO DY MEDIA PARTNERS Tokyo AGENCY.COM London FREESTYLE INTERACTIVE San Francisco PLAN.NET CONCEPT Munich OGILVY BRASIL Sao Paulo DUKE Paris DUKE Paris Y&R INTERACTIVE TEL AVIV WUNDERMAN BRASIL Sao Paulo JAPAN UNITED KINGDOM USA GERMANY BRAZIL FRANCE FRANCE ISRAEL BRAZIL

NBA LIVE 07 FLYING FEAT EA SPORTS FIRST PLAY, THEN PAY REAL MUSIC THE BATTERY THE BAR TURN UP THE VOLUME SILENT MODE

GAMESLOAD.DE/DEUTSCHE GAMESLOAD.DE ONLINE GAMES TELEKOM PROVIDER MOTOROLA PLAYSTATION (SCEF) PLAYSTATION (SCEF) LOGITECH NOKIA ROKR E2 MOBILE PHONE PSP WHITE PSP CONSOLE HOME COMPUTERS AND EQUIPMENT MP3 PHONES

Financial Services
C08/7 C08/19 00321 02497 UFO BALL FIDELITY INVESTMENTS AGF MY PLAN RETIREMENT PLAN INSURANCE ARNOLD Boston DDB PARIS ARNOLD Boston DDB PARIS USA FRANCE

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Financial Services
C08/20 C08/41 C08/43 02498 02923 00503 CUTOUT MONEY CRASH AGF BANCO ITA AAA INSURANCE INTERNET BANKING AAA INSURANCE DDB PARIS RAPP DIGITAL BRASIL Sao Paulo PUBLICIS & HAL RINEY San Francisco DDB PARIS RAPP DIGITAL BRASIL Sao Paulo PUBLICIS & HAL RINEY San Francisco FRANCE BRAZIL USA

Travel, Entertainment & Leisure


C09/22 C09/26 C09/48 C09/55 C09/59 C09/63 C09/66 01219 02301 02411 03128 02598 02949 02960 WORLD OFFERS KARATE SCHOOL BAD FELLAS: THE BULLY PLAYA WIDEROE CHRISTMAS CAMPAIGN THE TRIP GOES ON II EVOLUTION RETOUCHER WOMAN BRITISH AIRWAYS KARATE SCHOOL 1. FRANKFURTER DOJO SEGITUR WIDERE FLYVESELSKAP SCHIRN KUNSTHALLE FRANKFURT COMPANHIA ATHLETICA COMPANHIA ATHLETICA AIRLINE OFFERS KARATE SCHOOL SPAIN TOURISM NORWEGIAN REGIONAL AIRLINE ART MUSEUM GYM GYM AGENCY.COM London OGILVY FRANKFURT DOUBLEYOU Barcelona BBDO OSLO SAATCHI & SAATCHI Frankfurt DDB BRASIL Sao Paulo DDB BRASIL Sao Paulo AGENCY.COM London OGILVY FRANKFURT DOUBLEYOU Barcelona BBDO OSLO / MEDIAFRONT Oslo SAATCHI & SAATCHI Frankfurt DDB BRASIL Sao Paulo DDB BRASIL Sao Paulo UNITED KINGDOM GERMANY SPAIN NORWAY GERMANY BRAZIL BRAZIL

Retails & E-Commerce, incl. Restaurants


C10/1 C10/5 C10/12 02130 00527 01461 BK UK ANGUS BANNER CAMO SWIMMING POINTER BURGER KING UK CUPIDO DFS OKINAWA BURGER KING UK EROTIC SHOP GALLERIA OKINAWA SHOPPING MALL CRISPIN PORTER + BOGUSKY Miami TRY ADVERTISING AGENCY Oslo OGILVYONE JAPAN Tokyo CRISPIN PORTER + BOGUSKY Miami TRY ADVERTISING AGENCY Oslo OGILVYONE JAPAN Tokyo USA NORWAY JAPAN

Publications & Media


C11/9 C11/26 C11/39 C11/51 C11/60 C11/61 01479 02339 00958 03013 02317 02319 KAMASUTRA 1.000 POSITIONS MICHAEL JACKSON PIG KID'S WORLD COMMA CHINESE WHISPERS KABEL DEUTSCHLAND SKY DO BRASIL RURAL CHANNEL TERRA PORTAL ESTADAO ESTADAO REDX CLUB EROTIC CHANNEL VH1 CHANNEL TV CHANNEL PORTAL WITH PARENTAL CONTROL BRAZILIAN NEWSPAPER BRAZILIAN NEWSPAPER JUNG von MATT Stuttgart AGENCIACLICK Sao Paulo AFRICA PROPAGANDA Sao Paulo DDB BRASIL Sao Paulo AGENCIACLICK Sao Paulo AGENCIACLICK Sao Paulo JUNG von MATT Stuttgart AGENCIACLICK Sao Paulo AFRICA PROPAGANDA Sao Paulo DDB BRASIL Sao Paulo AGENCIACLICK Sao Paulo AGENCIACLICK Sao Paulo GERMANY BRAZIL BRAZIL BRAZIL BRAZIL BRAZIL

Business Products & Services


C12/3 C12/25 00495 00955 SCROLL PENCIL LE PERA ADVERTISING AFRICA ADVERTISING AGENCY ADVERTISING AGENCY LE PERA ADVERTISING Sao Paulo AFRICA PROPAGANDA Sao Paulo LE PERA ADVERTISING Sao Paulo AFRICA PROPAGANDA Sao Paulo BRAZIL BRAZIL

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Business Products & Services


C12/35 C12/39 C12/40 00727 02979 01570 GET REAL - MAGNIFYING HERMAN MILLER GLASS SLING SHOT TOOLS FEDEX ANTHEM OFFICE FURNITURE COURIER SERVICE ANTHEM ONLINE TOOLS BEACON COMMUNICATIONS Tokyo ATMOSPHERE BBDO New York PUBLICIS & HAL RINEY San Francisco BEACON COMMUNICATIONS Tokyo ATMOSPHERE BBDO New York PUBLICIS & HAL RINEY San Francisco JAPAN USA USA

Commercial Public Services


C13/15 C13/18 C13/28 C13/36 C13/37 01953 00532 00974 02989 02990 TELIA FRIENDFINDER WINDMILL KIDS BILBOQUE CATCHER MUSIPHONE TELIA SONERA SIEMENS COMCAST TERRA PORTAL TERRA PORTAL TELECOMMUNICATIONS ENERGY COMCAST ON DEMAND VOIP SERVICES VOIP SERVICE DADDY Gothenburg TRY ADVERTISING AGENCY Oslo GOODBY SILVERSTEIN & PARTNERS San Francisco DDB BRASIL Sao Paulo DDB BRASIL Sao Paulo DADDY Gothenburg TRY ADVERTISING AGENCY Oslo GOODBY SILVERSTEIN & PARTNERS San Francisco DDB BRASIL Sao Paulo DDB BRASIL Sao Paulo SWEDEN NORWAY USA BRAZIL BRAZIL

Charities, Public Health & Safety, Public Awareness


C14/20 C14/29 C14/38 C14/42 C14/44 C14/49 C14/52 C14/54 C14/55 C14/59 C14/78 C14/91 C14/101 C14/102 C14/117 00150 00634 00334 02322 01572 02511 03090 01187 01677 02280 01826 01452 01213 01245 00181 WDCS LIFE SIZE WHALE 5 SECONDS PRESIDENTS TYPO-CRASH BANNERS SHELTER DOMESTIC VIOLENCE BRUTALITY PROTECTED ENTRY RUB SHOOT TREE UNITE FOR AFRICA BURNING CRYING BLOOD WDCS BANC DE SANG GREENPEACE INTERNATIONAL MALTESER FRANKFURT WESLEY MISSION AMNESTY INTERNATIONAL TURKEY AMNESTY INTERNATIONAL TURKEY MTV ASIA AMAM ESPAA ROYAL NAVY INSTITUTO DE PESQUISAS ECOLGICAS RFSU CVRD - CIA VALE DO RIO DOCE ITA BANK JAPAN AD COUNCIL WHALES AND DOLPHINS SOCIETY BLOOD DONATION CAMPAIGN ENVIRONMENTAL AWARENESS ANTI-DRINK-DRIVING APPEAL HOMELESS SHELTER DOMESTIC VIOLENCE AWARENESS HUMAN RIGHTS ORGANISATION AIDS AWARENESS ASSOCIATION OF WOMEN AGAINST GENITAL MUTILATION NAVY RECRUITMENT ENVIRONMENT RECYCLING AIDS CHARITY PROJECT AMAZON FOREST CONSERVATION ITA SOCIAL FOUNDATION ANTI-DRINK-DRIVING MESSAGE JUNG von MATT Hamburg MINNIM Barcelona SAVAGLIO\TBWA Buenos Aires OGILVY FRANKFURT LEO BURNETT Sydney DDB&CO. Istanbul DDB&CO. Istanbul TRIBAL DDB INDIA Mumbai CONTRAPUNTO Barcelona GLUE LONDON FABRA QUINTEIRO COMUNICACOES Sao Paulo KESTAM HOLST Stockholm AFRICA PROPAGANDA Sao Paulo AFRICA PROPAGANDA Sao Paulo DENTSU Tokyo JUNG von MATT Hamburg MINNIM Barcelona SAVAGLIO\TBWA Buenos Aires OGILVY FRANKFURT LEO BURNETT Sydney DDB&CO. Istanbul DDB&CO. Istanbul TRIBAL DDB INDIA Mumbai CONTRAPUNTO Barcelona GLUE LONDON FABRA QUINTEIRO COMUNICACOES Sao Paulo KESTAM HOLST Stockholm AFRICA PROPAGANDA Sao Paulo AFRICA PROPAGANDA Sao Paulo DENTSU Tokyo GERMANY SPAIN ARGENTINA GERMANY AUSTRALIA TURKEY TURKEY INDIA SPAIN UNITED KINGDOM BRAZIL SWEDEN BRAZIL BRAZIL JAPAN

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Charities, Public Health & Safety, Public Awareness


C14/140 C14/141 C14/144 02556 02559 02456 CONTROL Z WHEELCHAIR SPINNER SALVATION ARMY AACD HOMELESS CHARITY DISABLED ACCESS CAMPAIGN McCANN ERICKSON BRASIL Sao Paulo McCANN ERICKSON BRASIL Sao Paulo PROFERO London McCANN ERICKSON BRASIL Sao Paulo McCANN ERICKSON BRASIL Sao Paulo PROFERO London BRAZIL BRAZIL UNITED KINGDOM

COI/HOME OFFICE/DEPT OF FRANK DRUG ABUSE HEALTH, DEPT OF SKILLS & INFORMATION EDUCATION PFP FIAT AUTOMOVEIS EMERGENCY LINE ANTI-DRINK-DRIVING MESSAGE

C14/153 C14/159

00995 02328

SANDRA BEER

OGILVYINTERACTIVE Mexico City AGENCIACLICK Sao Paulo

OGILVYINTERACTIVE Mexico City AGENCIACLICK Sao Paulo

MEXICO BRAZIL

Corporate Information
C15/9 02417 CHRISTMAS LIGHTS AJUNTAMENT DE BARCELONA CHRISTMAS MESSAGE DOUBLEYOU Barcelona DOUBLEYOU Barcelona SPAIN

Miscellaneous
C16/2 01059 MOUSE VS. PENCIL STAEDTLER STATIONERY HOST Sydney HOST Sydney AUSTRALIA

Mobile Advertising
D01/7 D01/12 D01/21 D01/22 D01/24 D01/30 D01/37 D01/38 00363 00548 02291 02486 00124 03129 00178 02872 MOBILE COFFIN DONATION TV MINI TURN YOUR CALL FOR HELP PHONE LEGENDS GET THE MESSAGE COMIC SHOGAKUKAN BOOKS BLUETOOTH MISSION DUTCH ASSOCIATION FOR TRAFFIC VICTIMS ORANGE BABIES BMW GROUP WOMEN'S AID ORGANISATION (WAO) LAND TRANSPORT NZ ROYAL NAVY SHOGAKUKAN NEW ZEALAND ARMY ROAD SAFETY CAMPAIGN AIDS CHARITY MINI WOMEN AGAINST VIOLENCE ANTI-DRINK- DRIVING CAMPAIGN NAVY RECRUITMENT COMIC SHOGAKUKAN BOOKS ARMY RECRUITMENT OGILVY AMSTERDAM OGILVY AMSTERDAM INTERONE WORLDWIDE Munich ARC WORLDWIDE Kuala Lumpur CLEMENGER BBDO Wellington GLUE LONDON DENTSU Tokyo SAATCHI & SAATCHI NZ Auckland OGILVY AMSTERDAM OGILVY AMSTERDAM INTERONE WORLDWIDE Munich ARC WORLDWIDE Kuala Lumpur CLEMENGER BBDO Wellington GLUE LONDON DENTSU Tokyo / AOI ADVERTISING PROMOTION Tokyo SAATCHI & SAATCHI NZ Auckland THE NETHERLANDS THE NETHERLANDS GERMANY MALAYSIA NEW ZEALAND UNITED KINGDOM JAPAN NEW ZEALAND

Interactive Tools
D02/25 D02/27 D02/43 D02/51 D02/53 01407 02019 02293 02344 01899 KID'S COLD AID SCREENSAVERS CRAZY ABOUT KETCHUP TRACKS FLIGHT SIMULATOR X WIDGET TETRIS APOTEKET HELLMANNS/UNILEVER MITSUBISHI XBOX FIAT AUTOMOVEIS THE SWEDISH PHARMACY KETCHUP MITSUBISHI TR4 FLIGHT SIMULATOR VIDEO GAME FIAT DUCATO FORSMAN & BODENFORS Gothenburg OGILVY BRASIL Sao Paulo AFRICA PROPAGANDA Sao Paulo AKQA San Francisco AGENCIACLICK Sao Paulo FORSMAN & BODENFORS Gothenburg OGILVY BRASIL Sao Paulo AFRICA PROPAGANDA Sao Paulo AKQA San Francisco AGENCIACLICK Sao Paulo SWEDEN BRAZIL BRAZIL USA BRAZIL

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Interactive Tools
D02/54 D02/56 D02/57 02139 01422 01736 VW RABBIT WIDGET SOLIDARY DOWNLOAD TRAY VOLKSWAGEN HOSPITAL DA CIDADE BRAHMA VOLKSWAGEN RABBIT BLOOD DONATION APPEAL BEER CRISPIN PORTER + BOGUSKY Miami AFRICA PROPAGANDA Sao Paulo AFRICA PROPAGANDA Sao Paulo CRISPIN PORTER + BOGUSKY Miami AFRICA PROPAGANDA Sao Paulo AFRICA PROPAGANDA Sao Paulo USA BRAZIL BRAZIL

Innovative Ideas
D03/6 D03/17 D03/19 D03/26 D03/35 D03/44 D03/46 D03/60 00050 00529 01173 00336 01459 01451 02579 02690 UNDER CONSTRUCTION BIG SHADOW BEFORE YOU ENTER (WEAR CONDOMS) HANDSHAKE CHAMPION HEAR THE DIFFERENCE NIKE+ THE PISS SCREEN HTTPCOMUNICACIO INTERACTIVE AGENCY HTTPCOMUNICACIO Barcelona GT Tokyo ARC WARSAW - LEO BURNETT GROUP HAKUHODO Tokyo FORSMAN & BODENFORS Gothenburg KESTAM HOLST Stockholm R/GA New York SAATCHI & SAATCHI Frankfurt HTTPCOMUNICACIO Barcelona GT Tokyo ARC WARSAW - LEO BURNETT GROUP HAKUHODO Tokyo / TOHOKSHINSHA FILM CORPORATION Tokyo FORSMAN & BODENFORS Gothenburg KESTAM HOLST Stockholm R/GA New York SAATCHI & SAATCHI Frankfurt SPAIN JAPAN POLAND JAPAN SWEDEN SWEDEN USA GERMANY MICROSOFT CORPORATION XBOX 360 GAME CONSOLE KRAJOWE CENTRUM DS. AIDS MICROSOFT TELE2 SPRING MOBILE NIKE MAIN TAXI FRANKFURT AIDS PROTECTION MSN (INTERNET PORTAL SERVICE) PHONE COMPANY MOBILE OPERATOR RUNNING APPLICATION TAXI SERVICE

Email Advertising
E01/36 E01/42 E01/46 E01/49 E01/53 E01/56 E01/62 01168 02294 01877 00939 02810 01586 01888 CONTROL NAVY MAIL TIGER EMAIL SOCCER BALL HARD FEELINGS REFRESH YOU TEST-DRIVE AUDI ESPAA ROYAL NAVY WWF BRAHMA J MACEDO TELEFONICA WHIRLPOOL-BRASTEMP FINLAND DRIVING COURSES NAVY RECRUITMENT WWF WILDLIFE MONITORING NETWORK BRAHMA BEER CAKES COMPUTER UPDATE SERVICES BRASTEMP SIXTH SENSE WASHING MACHINE CP PROXIMITY Barcelona GLUE LONDON OGILVY BEIJING Beijing AFRICA PROPAGANDA Sao Paulo LEW LARA Sao Paulo OGILVYONE WORLDWIDE Madrid AGENCIACLICK Sao Paulo CP PROXIMITY Barcelona GLUE LONDON OGILVY BEIJING Beijing AFRICA PROPAGANDA Sao Paulo LEW LARA Sao Paulo OGILVYONE WORLDWIDE Madrid / OGILVYINTERACTIVE SPAIN Madrid AGENCIACLICK Sao Paulo SPAIN UNITED KINGDOM CHINA BRAZIL BRAZIL SPAIN BRAZIL

Viral Video
E02/2 E02/3 E02/11 E02/20 00011 00108 00475 00747 TEA PARTAY RONALDINHO SPOOF SLOB EVOLUTION MONKEY-PROOF.COM SMIRNOFF AUTOLOG BLINK PRODUCTIONS PANASONIC MARKETING EUROPE RAW TEA GPS DEVICE PRODUCTION COMPANY PANASONIC TOUGHBOOK BARTLE BOGLE HEGARTY New York SP3 Virum BLINK London DOT-FILMS Berlin BARTLE BOGLE HEGARTY New York SP3 Virum BLINK London DOT-FILMS Berlin USA DENMARK UNITED KINGDOM GERMANY

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Viral Video
E02/28 E02/38 E02/51 E02/58 E02/62 E02/67 E02/68 E02/69 E02/105 E02/117 E02/126 E02/145 E02/148 E02/195 E02/196 E02/197 E02/206 E02/221 E02/244 E02/250 E02/251 E02/252 E02/258 E02/268 00943 00362 00948 01593 01711 01388 01614 01615 00335 01928 01767 01290 01940 00109 00269 00299 01701 00945 02633 02142 02143 02144 02204 01873 PREPARE YOUR HAIR EVOLUTION CLEARIFICATION IDIOTS THE COPY SHOP VIRAL AFTER TRAINING ROONEY RONALDINHO PRESIDENTS NAKED MEN HELPING YOU SELL YOUR BAD IDEAS 3.3 SECONDS CHOIR THE VISION DYNAMITE SURFING POOL KITE REWIND FINGERSKILZ BANANA HANDS HALF DEER BLOW HOLE BOB GM BELGIUM AND THE NETHERLANDS UNILEVER CANADA MICROSOFT MTV/AUTOTRADER HAPPY COPY DIGITAL NIKE ELECTRONIC ARTS ELECTRONIC ARTS GREENPEACE INTERNATIONAL JBS VINCENT WAUTHIER SANTO DOMINGO MOTORS 118 118 JESUSCENTER HAMBURG QUIKSILVER DENMARK COCA-COLA NORDIC SERVICES COCA-COLA NORDIC SERVICES CVRD - CIA VALE DO RIO DOCE HP ALTOIDS ALTOIDS ALTOIDS OPEL ASTRA TWINTOP DOVE SELF ESTEEM FUND WINDOWS VISTA ANTI-DRINK-DRIVING MESSAGE HAPPY COPY SHOP NIKE FOOTBALL ONO EA FIFA 07 GAME EA FIFA 07 GAME ENVIRONMENTAL AWARENESS UNDERWEAR LAYOUT DESIGNER YAMAHA R1 SPORT BIKE TELEPHONE ENQUIRIES SOCIAL WELFARE ORGANISATION SPORTS CLOTHING AND EQUIPMENT SPRITE ZERO SPRITE ZERO VALE FLORESTAR FOREST RECOVERY PERSONAL COMPUTERS ALTOIDS DARK CHOCOLATE DIPPED MINTS ALTOIDS DARK CHOCOLATE DIPPED MINTS ALTOIDS DARK CHOCOLATE DIPPED MINTS SPORTS APPAREL LAPTOP COMPUTERS MARKEE Gent OGILVY & MATHER Toronto McCANN WORLDGROUP San Francisco JWT London SCHOLZ & FRIENDS Hamburg WIEDEN+KENNEDY TOKYO WIEDEN+KENNEDY AMSTERDAM WIEDEN+KENNEDY AMSTERDAM SAVAGLIO\TBWA Buenos Aires & CO. Copenhagen LG&F Brussels PAGES BBDO Santo Domingo MEME London JUNG von MATT Hamburg SAATCHI & SAATCHI Copenhagen SAATCHI & SAATCHI Copenhagen SAATCHI & SAATCHI Copenhagen AFRICA PROPAGANDA Sao Paulo McCANN WORLDGROUP London LEO BURNETT USA Chicago LEO BURNETT USA Chicago LEO BURNETT USA Chicago EVB San Francisco MODEM MEDIA London MARKEE Gent OGILVY & MATHER Toronto McCANN WORLDGROUP San Francisco / MEKANISM San Francisco JWT London SCHOLZ & FRIENDS Hamburg WIEDEN+KENNEDY TOKYO WIEDEN+KENNEDY AMSTERDAM WIEDEN+KENNEDY AMSTERDAM SAVAGLIO\TBWA Buenos Aires & CO. Copenhagen LG&F Brussels PAGES BBDO Santo Domingo MEME London JUNG von MATT Hamburg SAATCHI & SAATCHI Copenhagen SAATCHI & SAATCHI Copenhagen SAATCHI & SAATCHI Copenhagen AFRICA PROPAGANDA Sao Paulo McCANN WORLDGROUP London LEO BURNETT USA Chicago LEO BURNETT USA Chicago LEO BURNETT USA Chicago EVB San Francisco MODEM MEDIA London BELGIUM CANADA USA UNITED KINGDOM GERMANY JAPAN THE NETHERLANDS THE NETHERLANDS ARGENTINA DENMARK BELGIUM DOMINICAN REPUBLIC UNITED KINGDOM GERMANY DENMARK DENMARK DENMARK BRAZIL UNITED KINGDOM USA USA USA USA UNITED KINGDOM

DO YOU BELIEVE IN 5IVE? ADIDAS HP TEA RUNNING VIRAL HEWLETT-PACKARD

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Viral Video
E02/272 E02/277 03137 02981 SUNGLASS CATCH MEN WITH CRAMPS: STUDY IN PROGRESS RAY-BAN PROCTER & GAMBLE SUNGLASSES THERMACARE MENSTRUAL HEAT WRAPS CUTWATER San Francisco PUBLICIS NEW YORK CUTWATER San Francisco PUBLICIS NEW YORK / KIRT GUNN & ASSOCIATES New York USA USA

Other Digital Video


E03/3 E03/12 E03/21 E03/23 E03/37 E03/45 E03/46 E03/78 E03/79 E03/83 E03/86 00622 01763 01909 02382 02853 01222 01223 00605 01037 02170 03098 SHOT JAPAN FILM CIRCUIT BADMAN KEN VIRAL LEARNING CENTER GOING PLACES SPOONS NIKECOSPLAY MAKING THINGS RIGHT WEB FILMS BATTLE OF THE ALBUM COVERS GLOBAL MEDIA AIDS INITIATIVE ONITSUKA TIGER SHELL RETAIL THE METROPOLITAN POLICE BERLITZ COMCAST COMCAST COCA-COLA NIKE JAPAN HAGGAR FLUID NY HIV AND AIDS AWARENESS SPORTS FASHION VPOWER FUEL OPERATION TRIDENT LANGUAGE SCHOOL ZIDDIO.COM VIDEO SITE ZIDDIO.COM VIDEO SITE LIFT PLUS SOFT DRINK NIKE ID HAGGAR MEN'S APPAREL BATTLE OF THE AD-BANDS OGILVY PORTUGAL Lisbon STRAWBERRYFROG Amsterdam JWT London MILES CALCRAFT BRIGINSHAW DUFFY London DDB GERMANY Berlin GOODBY SILVERSTEIN & PARTNERS San Francisco GOODBY SILVERSTEIN & PARTNERS San Francisco PUBLICIS MOJO Auckland ADK Tokyo CRISPIN PORTER + BOGUSKY Miami CURIOUS PICTURES New York OGILVY PORTUGAL Lisbon STRAWBERRYFROG Amsterdam JWT London MILES CALCRAFT BRIGINSHAW DUFFY London DDB GERMANY Berlin GOODBY SILVERSTEIN & PARTNERS San Francisco GOODBY SILVERSTEIN & PARTNERS San Francisco PUBLICIS MOJO Auckland ADK Tokyo CRISPIN PORTER + BOGUSKY Miami CURIOUS PICTURES New York PORTUGAL THE NETHERLANDS UNITED KINGDOM UNITED KINGDOM GERMANY USA USA NEW ZEALAND JAPAN USA USA

Viral Marketing
E04/8 E04/26 E04/28 E04/30 E04/39 E04/47 E04/53 E04/55 01247 02270 01090 02295 02141 01657 02176 02047 THE PASSENGER PACE - PURSUIT ACROSS EUROPE IWANTTOSEEAGHOST IMPOSSIBLE STORY COCQ-SIDA SAMURAI KITTENS THE ROYAL ROMANCE GREAT POCKETS NOKIA BMW GROUP DEAPLANETA ADIDAS COCQ-SIDA INDEPENDENT FILM CHANNEL BURGER KING NOKIA NOKIA MULTIMEDIA CAR KIT CK20W BMW CARS PULSE MOVIE ADIDAS AIDS AWARENESS CAMPAIGN SAMURAI 7 TV SERIES BURGER KING MOBILE PHONES HYPER HAPPEN London INTERONE WORLDWIDE Munich CP PROXIMITY Barcelona GLUE LONDON MARKETEL Montreal COG1 San Francisco CRISPIN PORTER + BOGUSKY Miami FARFAR Stockholm HYPER HAPPEN London / FUEL INDUSTRIES UNITED KINGDOM Ottawa INTERONE WORLDWIDE Munich CP PROXIMITY Barcelona GLUE LONDON MARKETEL Montreal COG1 San Francisco CRISPIN PORTER + BOGUSKY Miami FARFAR Stockholm GERMANY SPAIN UNITED KINGDOM CANADA USA USA SWEDEN

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