History

Banking V/s Finance

Banking Activities

Services provided by Banks

Bank Accounts Loans Money Transfer Credit and Debit cards Lockers

Services provided to NRIs

Non-Resident (Ordinary) Account - NRO A/c Non-Resident (External) Rupee Account - NRE A/c Non-Resident (Foreign Currency) Account - FCNR A/c

Marketing of Banking Services

It is concerned with product, place, pricing, distribution, and promotion decisions in the changing socio-economic and business environment.

Concerned with the designing of product strategies keeping in view the needs and requirements of prospects.

It is also related with the place decision i.e. locating bank at suitable point.

Primary Operations of Banks

Types of banks

Central Bank Reserve bank of India

Public Sector Bank

Allahabad Bank | Andhra Bank | Bank of Baroda | Bank of India | Bank of Maharashtra | Canara Bank | Central Bank of India | Corporation Bank | Dena Bank | Indian Bank | Indian Overseas Bank | Oriental Bank of Commerce | Punjab & Sind Bank | Punjab National Bank | State Bank of India | Syndicate Bank | UCO Bank | United Bank of India | Union Bank of India | Vijaya Bank

Private Sector Banks

Examples: Bank of Punjab | Bank of Rajasthan | Catholic Syrian Bank | Centurion Bank | City Union Bank | Dhanalakshmi Bank | Development Credit Bank | Federal Bank | HDFC Bank | ICICI Bank | IDBI Bank | IndusInd Bank | ING Vysya Bank | Jammu & Kashmir Bank | Karnataka Bank | Karur Vysya Bank | Laxmi Vilas Bank | South Indian Bank | United Western Bank | UTI Bank

Development Banks/Financial Institutions

Easy Banking

Mobile Banking

SMS Banking

Internet Banking/E-Banking:

Different Types of Bank Accounts:

7 Ps of banks
Product Promotions Pricing

Physical Evidence

Place

People

Process

SWOT Analysis of Banking Industry

Strength
Support

Weakness
Too

from the government Financial assistance

many small Banks Regulatory environment

Opportunities
Electronic

Threats
Investment

forms of business Technology Untapped market Young India &rising standard of living Globalization

of foreign banks Unorganized money lending market Threat of nationalization

Monetary Policy

RBI announced the monetary policy for the year 2010-2011

RBI has increased the Repo rate by 25bps i. e 5.25% Reverse Repo rate has been increased by 25bps i.e 3.75% The CRR has also been increased by 25bps i.e 6.00%

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