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 Sleepwell is Recognised Brand  Well Estabilished  Mattresses  Pillows  Home Furniture 
  • Sleepwell is Recognised Brand

  • Well Estabilished

 Sleepwell is Recognised Brand  Well Estabilished  Mattresses  Pillows  Home Furniture 
  • Mattresses

  • Pillows

  • Home Furniture

  • Furniture Sheet Cushions

 Geographic  Demographic  Usage Related  Benefit
  • Geographic

  • Demographic

  • Usage Related

  • Benefit

  • Geographic:

    • Area- Urban Areas

  • Demographic:

    • Age- Age group between 25 to 35 years

    • Marital Status- People who are newly married

    • Income- Income Level above 20,000

  • Usage Related:

    • Brand Loyal- People who continue with this brand since many years

    • Occasions- Marriages or addittion to family

    • Beneficial:

      • Value For Money-Purchase good mattress for the comfort factor (Value seekers value is more important)