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Submitted To: Dr.

Kavita Saxena Submitted By: Milan Patel

The

Global Retail Development Index is an annual study that ranks the top 30 developing countries for retail expansion worldwide. The Index analyzes 25 macroeconomic and retailspecific variables to help retailers devise successful global strategies and to identify emerging market investment opportunities. The GRDI is unique because it identifies today's most successful markets and those that offer the most potential for the future.

India

has its lowest ranking in the GRDIs 12 years, amid high operating costs, low bargaining power with vendors, and heavy discounting to improve sales. However, the long-term fundamentals remain strong: a large, young, and increasingly brand- and fashion-conscious population.

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