BOOK REVIEW

Prepared By: Akshat Sinha Shikha Singh Naila Tabassum Gaganpreet Kaur Tanya Mehrotra Rajat Agarwal

ABOUT THE AUTHORS

Arindam Chaudhuri He is a Management Thought Leader & Teacher, Entrepreneur, Public Speaker, Author, Economist, Former Advisor to Planning Commission of India, Film-maker & Honorary Director of IIPM Think Tank. A. Sandeep He is a renowned Strategic Management Professor, and currently the Group Editor at Planman Media.

SECTION-1

LEADERSHIP

Vision

Authoritarian Leadership

CEOs that we recognise

The power of one man at the Top

Risk-taking by CEOs

Communicate! Regularly!

Passion

Multi-Tasking

 The

Power of MBA

Pay-performance

Succession

Planning

 The

winning losers!

Loyalty

Sustained

Sincerity

 Youth

Employee

Satisfaction and Firing

 Health

Women

CEOs

SECTION-2

BUSINESS STRATEGY

 Globalization

Diversification

Importance

of Advertising

& D and Technology; Do they pay off?

Quality

and Six Sigma

Second

Movers Advantage

 Controversies

& Corporate Reputation Should a company pursue to publicly defend court cases and litigation or should it take the private ,silent , non media path? Services vs. Manufacturing Do Service businesses perform better than manufacturing businesses ? SBUs Should SBUs within a company handling similar business areas be combined? Or should they be allowed to compete with each other?

 Going

Public & Private Equity

& As

Shareholders

Wealth Maximization The soul duty of corporate managers is to maximize their shareholders wealth , STEPHEN BAINBRIDGE ,NEW YORK UNIVERSITY

 Product

Differentiation QUALITY, SERVICE, STYLE, TECHNOLOGY & BRAND RECALL are the sure shot methods to differentiate your offering . Going the Bruce Lee Way

Competition

 Recession

CSR

Ethics