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The Commercialization

of Intellectual Medical
Property
Eugene Sherry
©esherry 2005

Commercialize
Is the reality of “getting your idea
out there”
„ Hard and means ability to convince

others to put money into your


idea(would you?)
„ large and good commercial groups

are able to sell even ‘bad’ ideas.


„ “a genius is needed to do a poorly

designed operation but anyone can


do an operation designed by a
genius”
How to determine the ‘value’ of a
University

„ Number of US patents held


„ Number of Nobel Prizes (or/papers in
Nature and Science)

Steps

1. Idea
2. Patent
3. Commercialize
Idea
„ “ Good Idea”- dream, idle moment
„ Write it down
„ Core group/Refine(diverse group)
„ “ ideas are cheap”
„ Research
„ Keep confidential

Patent
„ Most important=
„ United States Patent and Trademark Office
„ “Non peer review”
review”
„ Accounts for the economic wealth of US,
Japan, UK (Industrial revolution), Korea
„ (situation) CHINA
„ Provisional for 12 months, costs AUD2 to
10,000; “PAY IT”IT”
„ At 12 Months-
Months- critical period, costs
Commercilaize
„ Contacts
„ Presentation/sell/’be passionate’
„ Negotiation
„ Business Plan- IMPORTANT
„ Patience/Civility
„ Allow 2 to 3 years for first monies
„ Continue research and papers

commercialize
„ Be available to travel
„ Stay involved
„ Upfront IP payment and royalty
stream
„ Stay ethical but ‘flexible’
„ Stay loyal to your core group
„ EXPECT Tall Poppy problems
My suggestions

Patent all your research


Form core groups
Bond Univ should be your
partner/advocate

ENJOY IT

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