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  • Titan Watches Distribution Channel Analysis

    Загружено:

    Neha Nalini
    41 просмотров10 страниц
    Titan Watches distributes its products through a network of Clearing and Forwarding Agents (CFAs), distributors, and retailers. CFAs receive watches from Titan and are responsible for warehousing and supplying various outlets. They receive a fixed remuneration from Titan and must cover all other costs. Distributors link CFAs to retailers where CFAs cannot directly supply. Retailers are responsible for last mile delivery. Titan uses an online ordering system and maintains stock levels. It is responsible for after sales service costs. The distribution ensures Titan pushes its products while retailers are motivated to sell due to outright purchase rather than consignment.

    Исходное описание:

    Dist Channel Titan

    Оригинальное название

    Dist Channel Titan

    Авторское право

    © Attribution Non-Commercial (BY-NC)

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    Titan Watches distributes its products through a network of Clearing and Forwarding Agents (CFAs), distributors, and retailers. CFAs receive watches from Titan and are responsible for warehousing and supplying various outlets. They receive a fixed remuneration from Titan and must cover all other costs. Distributors link CFAs to retailers where CFAs cannot directly supply. Retailers are responsible for last mile delivery. Titan uses an online ordering system and maintains stock levels. It is responsible for after sales service costs. The distribution ensures Titan pushes its products while retailers are motivated to sell due to outright purchase rather than consignment.

    Авторское право:

    Attribution Non-Commercial (BY-NC)
    Скачайте в формате PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    41 просмотров10 страниц

    Titan Watches Distribution Channel Analysis

    Загружено:

    Neha Nalini
    Titan Watches distributes its products through a network of Clearing and Forwarding Agents (CFAs), distributors, and retailers. CFAs receive watches from Titan and are responsible for warehousing and supplying various outlets. They receive a fixed remuneration from Titan and must cover all other costs. Distributors link CFAs to retailers where CFAs cannot directly supply. Retailers are responsible for last mile delivery. Titan uses an online ordering system and maintains stock levels. It is responsible for after sales service costs. The distribution ensures Titan pushes its products while retailers are motivated to sell due to outright purchase rather than consignment.

    Авторское право:

    Attribution Non-Commercial (BY-NC)
    Скачайте в формате PDF, TXT или читайте онлайн в Scribd
    Отметить как неприемлемый контент
    из 10

    Company name

    LOGO

    Company

    Distribution Channel of Watches

    By, Durga Kheria (B09008) Prahlad Agarwal (B09014) Sriram Santosh Bal (B09025) win!le "aithalia (B0902#)

    $utline
    Company name

    Snapshot Titan Watches Flowchart

    Functions Comparison with TIMEX Take Away

    Sna%shot
    Company name

    Founded: 1987 Headquarters: Hosur , India Founder: Xerxes Desai Slogan: Be More Brand Ambassador: Aamir Khan m!lo"ees: #$$$ %Arent: &ata 'rou!

    Ph&si'al (low
    Company name

    (un'tions )(1)
    Company name

    1. Manufacturers Manufacturing watches Supply to Clearing & Forwarding Agents 2. CFAs Receive goods from the manufacturer arehouse Supply stoc! to various outlets Fi"ed remuneration from #$#A% All other costs to &e reim&ursed &y

    (un'tions )(2)
    Company name

    '.

    (#s (nline (rdering system on ' &asis


    Ready)to)deliver stoc! $n)transit stoc! ishlist stoc!

    *very cost to &e met &y the owner

    (#

    After sales service costs +personnel, spares, space $nfrastructure (thers

    Receives a fi"ed . margin on Nothing comes for free at TITAN aggregate sales-Sujit Saha (a proud WOT owner)

    (un'tions )(*)
    Company name

    /. 0istri&utors 1in! &etween CFA and Retailer, where CFAs cannot supply Company appointed

    2. Retailers 1ast Mile

    ime+ ,at'hes
    Company name

    a!e Awa&
    Company name

    A. #$#A% should not move away from outright sale to consignment &ased sale to dealers 345 (utright sale forces the retailers to push the product on consumers

    6. #ime" should provide &etter incentives to dealers 345 #$#A% is the mar!et leader and dictates terms to dealers

    Company name

    LOGO

    Company

    Thank ou !

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