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Target audience
Older audiences 50+, people who are interested in David Attenborough and his life. Formal, David Attenboroughs well known calm voice. Educational and knowledgeable. The voiceover is also formal.
Tone of voice?
No sound effects.
Wildtrack/ambient sound?
None.
Use of music?
Two.
Sound levels?
Low. Clip of show with a track behind. The voiceover giving details of the show is louder and clearer. Approximately 40 seconds.
Length?
They give you an idea of what the show will be like by featuring a small sampler. Gives the information of what channel and when it will be on air and when it will be repeated.