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Case: Evolution of B2C E-Commerce in Japan Upasana Mishra, 12041 1) The features of the 7 Eleven Japan distribution System

that illustrates the Value Net Integrator e-business model are as follows: Providing a secure means for transaction or payments Provide information about the notive of payment, Transfer of Payment as well as issue payment requests form the customer to go and pay. Convinient interface to utilize the direct codes. Differentiated merchandising strategy; Utilization of 7-Elevens retail information system; Managed distribution; Providing a convenient shopping environment; and A unique franchise model

Gather information from retail store about purchase

Generate notice of payment

Transfer payment

Conirm Payment received

Transfer payment to the retail outlet

2) Does the 7- Eleven Japan distirbution system exhibit scalability of economies? Yes it exhibits Scalabitlity of economies as it tends toi reduce the variable cost od the retail outlet by making the cost of acquiring the service low. As it makes it convinient for the customers to pay and get the service so the variable cost realted to acquiring the service is low. 3) Yes the Culture of Japan impacts the service delivery system by the introduction of 7Eleven as the people in japan have a habit of travelling a long time in trains to their work place and they spend this time in reading news papers etc. So the & eleven by introducing new wireless devices has facilited the introduction of m-commerce through the mobile devices and they can sit and place orders from the train itself and pick it up from the stores. 4) It can be adopted as there is high internet penetration and tech savy people in USA and they have high number of mobile users.

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