We are the students of East West University and we are doing the course Marketing Research as a

part of our BBA program. As requirement of the course we need to conduct a survey of Attitude
towards Purchasing Hijab among Youth and would recommend some suggestions. We ensure the data given by you will be kept confidential and will be used for academic purpose. We wish all your cooperation to conduct the survey by rendering your unbiased opinion and thus helping us to survey our academic purpose.

1. Age: a) 16-18 b) 19-21 c) 22-24

2. Marital Status: a) Married b) Unmarried

3. Family/Monthly Income: a) 10000-15000 b) 15001-20000 c) 20001-35000 d) 35001-50000 e) 50000+

Please put your level of agreement with the following statements range from 1-5 scale.
Strongly Disagree Disagree (2) Neutral (3) Agree (4) Strongly Agree (1) (5)

Statements

1 2 3 4

I purchase Hijab because wearing it makes me feel safe I purchase hijab because my parents influences me in wearing it I wear Hijab because my friends wear it too Wearing Hijab makes me feel confident about how I look which encourages me to purchase it I purchase different types of Hijab depending on occasion I purchase Hijab because it is convenient I feel safe without Hijab but wearing it makes me feel comfortable I purchase Hijab because of social violation I became influenced in purchasing Hijab, after observing my relatives (sister, aunt) wear it My other half (husband/boyfriend) influenced me to purchase & wear Hijab Fashion & style is most important to me while purchasing Hijab I purchase Hijab because of family pressure I purchase Hijab because society treats me with respect when I wear it I purchase Hijab because of lack of confidence

5 6 7 8 9 10 11 12 13 14

15 16 17 18 19

I purchase Hijab because of season (Summer heat, Winters cold) Hijab is an attire that compliments the way I look I purchase Hijab because of social pressure Id prefer online purchase of Hijab rather than retail outlets I purchase & wear Hijab because I want to, not because of someones influence