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QUESTIONNAIRE FOR RETAILERS

Name:............................................................
Address:............................................................
Contact no :...
1. How many customer visits on your outlet for Keshav Cement per day
A. <=100

B.100 200

C.200 300

D. 300 - 400

E.>=400

2. Which brand kept by retailer to Sell?


A. Bagalkot Shakti
F. ACC Cement

B. Vijay Shakti
G. Other

C .Lokapur Cement

D.Keshav Cement

3. How Many Cement bags sell by Retailer per day?


A. <=100 Bags

B. (100- 200) Bags

E. (400- 500) Bags

F. >=500 Bags

C. (200- 300) Bags

D. (300- 400) Bags

4. In which preference level for selling of Keshav Cement brand over other brands by you?
A. Popularity B. Profit margin C. Demand
5. According to Retailer which brand cement product, has maximum sales?
A. Bagalkot Shakti

B. Keshav Cement

C. Vijay Shakti D. Lokapur Cement

E. Other

6. Level of consumption of customers during summer seasons increases or Not.


A. Yes

B. NO

7. Demand for cement increase is taken care by the organization or not.


A. Yes

B. NO

8. How retailers feel about level of existing distribution policy of organization?


A. Very Good

B. Good

C. Better

D. Bad

E. Neither good nor bad

9. How retailers feel about profit margin being provided by the organization?
A. Very Good

B. Good

C. Better

D. Bad

E. Neither good nor bad

10. Are you satisfied with the current margins and services of Keshav brand?
A. Yes

B. No

11. Would you expect something more from Keshav Cements (in quality, variety and services)?
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12. Any suggestion or observation to increase the volume of sale of Keshav brand cement?
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