ATAR COURSE

MEDIA PRODUCTION AND ANALYSIS

Year 11 syllabus

IMPORTANTINFORMATION
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Content
Rationale...................................................................................................................................................................1 Courseoutcomes.......................................................................................................................................................2 Organisation..............................................................................................................................................................3 Structureofthesyllabus..................................................................................................................................................3 Organisationofcontent...................................................................................................................................................3 ProgressionfromtheYear710curriculum.................................................................................................................... 6 Representationofthegeneralcapabilities...................................................................................................................... 6 Representationofthecrosscurriculumpriorities........................................................................................................... 7 Unit1Popularculture.............................................................................................................................................9 Unitdescription................................................................................................................................................................9 Suggestedcontexts..........................................................................................................................................................9 Unitcontent.....................................................................................................................................................................9 Unit2Journalism..................................................................................................................................................12 Unitdescription..............................................................................................................................................................12 Suggestedcontexts........................................................................................................................................................12 Unitcontent...................................................................................................................................................................12 Schoolbasedassessment ........................................................................................................................................14 Grading...........................................................................................................................................................................15 Appendix1GradedescriptionsYear11.................................................................................................................16

Rationale
TheMediaProductionandAnalysisATARcourseaimstoprepareallstudentsforafutureinadigitaland interconnectedworldbyprovidingtheskills,knowledgeandunderstandingstotelltheirownstoriesand interpretothersstories.Studentslearnthelanguagesofmediacommunicationandhowastoryis constructedusingrepresentations.Studentsareencouragedtoexplore,experimentandinterprettheir world,reflectingandanalysingcontemporarylifewhileunderstandingthatthisisdoneundersocial,cultural andinstitutionalconstraints.Studentsasusersandcreatorsofmediaproducts,considertheimportantrole ofaudiencesandtheircontext. DigitaltechnologieshaveimpacteduponandextendedthecapacitythatthemediaplayinAustralianlives. Throughnewtechnologies,theroleoftheaudiencehasshiftedfromapassiveconsumertoamoreactive participant,shapingthemediathroughinteractionandmoreaccessiblemodesofproductionand disseminationofmediawork.Studentsinteractionandopportunitytousetechnologiesenablesthemto engagewithcurrentmediaandadapttoevolvingmediaplatforms. Thecreationofconvergentandhybridmediameansthatthesystemofcommunicationchangesasnew mediaaredeveloped.Thelocalandglobalmediacontextsarecontinuouslyinteracting,makingaudiences globalconsumersofmediaproducts.Throughtheconsumptionofglobalmediawork,awarenessofglobal issuescreatesacollectiveconsciousnessandsenseofresponsibility,givingrisetothenotionofaudiences alsobeingglobalcitizens.Throughtheprocessofinvestigation,studentsengagewithtopics,issuesand themeswhichhaveglobalandlocalrelevance,andartisticmovementsandstyleswhichinturn,createnew notionsofmediaaesthetics. Theproductionofmediaworkenablesstudentstodemonstratetheirunderstandingofthekeyconceptsof medialanguages,representation,audience,production,skillsandprocessesaswellasexpresstheir creativityandoriginality.Whenproducingmediawork,studentslearntomakedecisionsaboutallaspectsof production,includingcreativechoicesacrosspreproduction,productionandpostproductionphases.This providesanopportunityforstudentstoreflectonanddiscusstheirowncreativework,intentionsand outcomes.Withinthisprocess,skillsaredevelopedenablingstudentstomanipulatetechnologieswhich simulateindustryexperiences.

Media Production and Analysis | ATAR| Year 11 syllabus

Course outcomes
TheMediaProductionandAnalysisATARcourseisdesignedtofacilitateachievementofthefollowing outcomes.

Outcome1Mediaideas
Studentsusecriticalawarenessandculturalunderstandingstoexploreanddevelopmediaideas. Inachievingthisoutcome,students: understandhowmediacommunicateideasinparticularcontextsandfordifferentaudiencesand purposes exploretechnologies,codesandconventionstocreatemeaninganddevelopideas presentideas,designsand/orproductionplans.

Outcome2Mediaproduction
Studentsuseskills,techniques,processes,conventionsandtechnologiestocreatemediaworkforaudience, purposeandcontext. Inachievingthisoutcome,students: usemediaskills,processandtechnologies usemediacodesandconventionsforaudience,purposeandcontext fulfilarangeofproductionrolesandresponsibilities.

Outcome3Responsestomedia
Studentsusecritical,social,culturalandaestheticunderstandingstorespondto,reflectonandevaluate mediawork. Inachievingthisoutcome,students: understandhowmeaningisconstructedinmediawork understandinterrelationshipsbetweenmediawork,culturalcontextsandaudiences usestrategiestoinvestigateandcommentonmediaworkandevaluatemediaproductions.

Outcome4Mediainsociety
Studentsunderstandtheroleofmediainsociety. Inachievingthisoutcome,students: understandtheimpactoftechnologicaldevelopments,andcontrolsandconstraints,onmedia productionanduse understandtheinfluenceofsocial,historicalandculturalcontextsonmediaproductionanduse understandhowculturalvaluesareinfluencedbythemediaandinturninfluencemediaproduction.

Media Production and Analysis | ATAR| Year 11 syllabus

Organisation
ThiscourseisorganisedintoaYear11syllabusandaYear12syllabus.Thecognitivecomplexityofthe syllabuscontentincreasesfromYear11toYear12.

Structure of the syllabus

TheYear11syllabusisdividedintotwounits,eachofonesemesterduration,whicharetypicallydeliveredas apair.Thenotionaltimeforeachunitis55classcontacthours.

Unit1Popularculture
Studentsanalyse,view,listentoandinteractwitharangeofpopularmedia,developtheirownideas,learn productionskillsandapplytheirunderstandingsandskillsincreatingtheirownproductions.

Unit2Journalism
Inthisunitstudentswillfurthertheirunderstandingofjournalisticmedia.Studentswillanalyse,view,listen toandinteractwitharangeofjournalisticgenresandtheyundertakemoreextensiveresearchintothe representationandreportingofgroupsandissueswithinmediawork. Eachunitincludes: aunitdescriptionashortdescriptionofthefocusoftheunit suggestedcontextsacontextinwhichtheunitcontentcouldbetaught unitcontentthecontenttobetaughtandlearned.

Organisation of content
Thecoursecontentisdividedintofivecontentareas: Medialanguages Representation Audience Production Skillsandprocesses.

Medialanguages
Anunderstandingofmedialanguagesisfundamentaltothestudyandpracticeofmedia.Inlearningthe languagesofthemedia,studentsdevelopconceptualunderstandingsandskillsrelevantto: Systemofcommunication Thesystemofcommunicationistheprocessinwhichproducersofmediacreatemessagesandhow audiencesinterpretthemessages,producingdominant,negotiatedoroppositionalmeanings.Thesystem consistsofcommunicationmodels,techniques,technologiesandaudiencecontext.

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Traditionalmediaareradio,television,film,andnewspaper(print).Newemergingmedia,alsoknownas convergentandhybridmediasuchastheinternet,personalcommunicationdevicesandcomputergames reflecttheincreasingintegrationofmediaandtheirsystemsofcommunication. Knowledgeofhowthesecommunicationsystemsworkisintegralforstudentstounderstandandproduce mediawork. Narrative,codesandconventions Narrativesareintrinsictomediaworkandthenarrativeelementsofcharacter,setting,conflictand resolutionareessentialcomponentsofstorytelling.Codesandconventionsaretoolsusedinthe constructionanddeconstructionofnarratives.Thewaytheyareappliedcanbeanalysedintermsofgenre andstyle.Producersconstructpreferredmeaningsandviewpointsthroughtheselectionoftechnical, symbolic,writtenandaudiocodes,andmultiplemeaningsareinterpretedbydifferentaudiences.An understandingofhowselectionprocessesconstructmeaning,realismandviewpointsinarangeofmediais anessentialpartofthecourse.Theanalysisandproductionofalternativeandexperimentalmediaenables narrative,codesandconventionstobechallengedandforinnovativestylestobecreated.

Representation
Theconceptofrepresentationisfundamentaltotheconstructednatureofallmedia.Representationisthe processinwhichconceptsorphysicalobjectsareconstructedtoappearreal/natural.Thisincludespeople, places,eventsandideas.Thestudyofthisprocess,knownasmediation,enablesstudentstounderstand howmultiplemeaningscanbeconstructedandhowtheycanbeacceptedorchallengedbyaspecific audience.Animportantaspectofanalysingrepresentationistheprocessofstereotypingthroughwhich oversimplifiedrepresentationsbecomenaturalised,andthroughsharedvalues,becomeassociatedwith particularissuesandculturalgroups.Thisoversimplificationoccursthroughselectionprocessestocreatea dominantreading.Byapplyingtheprinciplesofencodinganddecoding,studentsareabletocommunicate theirunderstandingsoftheconstructionandinterpretationofrepresentations.

Audience
Inlearninghowanaudienceconstructsmeaning,studentsdevelopconceptualunderstandingsandskills relevantto: Audiences Theapplicationofmediatheoryenablesstudentstoanalysetherelationshipbetweenaudiencesandthe media.PopularmodelsforanalysisincludetheHypodermicNeedlemodel,UsesandGratificationsand ReceptionTheory. Aknowledgeofmediatheoryleadstothedevelopmentofinformedaudienceprofilesbasedonage,gender, socioeconomicandculturalbackground.Thesefactorsinformstudentsunderstandingofthemedia expectationsandpreferencesofspecificaudiencesforparticularstylesandthemeswithinmediawork.In production,thesefactorsbecomesignificantintheclassificationandcensorshipofmediawork. Subcultures Anextensionofaudienceanalysisenablesstudentstoexaminehowsubculturalgroupsbasedonshared interestsandvalues,experiencethemediadifferentlyfrommainstreamaudiences.Understandinghowthe mediacaterforsubculturalgroupsprovidesscopeforexperimentationwithinproductionwork.

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Mediatrends Engagingwiththemediaofdifferenttimesdevelopsanunderstandingoftherelationshipbetweenmedia work,audiencesandcontext.Awarenessoftechnologies,styles,narratives,representationsandvaluesfrom thepastillustratesthechangingnatureofthemediaandoftrends,valuesandaudienceexpectations.Local, nationalandinternationalmediaprovideservicesfor,andimpacton,particularcommunities.

Production
Manyfactorsshapethestyleofproductionandthemediaworkthatareproduced.Inlearningabout production,studentsdevelopconceptualskillsandunderstandingsrelevantto: Majorinstitutionsandindependents Theorganisationofmajorinstitutionsandindependentsisstructuredtowardlargeandsmallscalemedia, withstudentsinvestigatingcommercialandnoncommercialmediaindustriesandmodesofproduction.The productsoftheseinstitutionsarecomparedintermsofmainstreamaudienceappealandexperimentaland avantgardestyleswhichareproducedforspecificnicheaudiencesandsubcultures.Theroleofnew technologiesenablinggreaterautonomyforindependentproducersdirectlyrelatestothestudent productioncontext. Recognisingthevariouspurposesofthemediaandthewaysinwhichmediaareusedbymainstreamand nicheaudiencesisfundamentaltounderstandingthemediaindustryanditseconomicpowerbase.How mediauseisinfluencedbydemographicpatterns,theexpectationsofproducersandaudiences,marketing strategiesandmeasuresofaudiencereachiscriticalwhenanalysingtheimpactofspecificmediaworkon audiences. Productioncontexts Contextswithinwhichmediaproductiontakesplacearesignificantinshapingthecontentofmediawork. Investigationrevealshowparticularcontextshaveshapedthemedia:historicalandpoliticaleventsthat shapeattitudesandtherepresentationofpeopleandissues,socialandculturaltrendsthatimpactthestyle andcontentofmediawork. Theimpactofcontrolsandconstraintsthatshapethestyleandcontentofmediaworkmustberecognised andtheimplicationsconsidered.Thereisawiderangeofcontrolsandconstraints: ethicalissuesandlegalimplicationscontrolandconstrainmedia.Debatingtheinfluenceandimpactof regulatorybodiesandpressuregroups,typesofcensorshipandclassificationprovidesabasisfor developingcodesofconductforstudentproductions technologiesandfactorsrelatedtoproductionsuchasbudget,time,resourcesandaudience expectationscontrolandconstrainproductionprocessesandaudiencereach economicstructuresandpracticesalsoarefactorsthatcontrolandconstrainmedia.Itisimportantto considertheimpactofethosandobjectives,sourcesofrevenueandintendedaudiencesonthe productionofmediawork.Ownership,powerandpoliticsareallfactorsthatcontrolandconstrain media.

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Skillsandprocesses
Anessentialpartofthecourseistheopportunityforstudentstodemonstratepracticallytheirknowledge andunderstandingofmediaconceptsandtheoryincreatingtheirownmediawork.Skillsandprocesses integratethepracticalskillsanduseoftechnologiesrequiredtocreateamediaproduct.Withinskills, studentsareexpectedtouseaproductionprocesswhichincludesimplementingpreproductiontechniques, fulfillingspecificproductionroles,followinghealthandsafetyguidelinesandapplyingtechnologiesin creativeandoriginalways.Reflectingandevaluatingontheirownandpeer/professionalworkenables studentsanopportunitytoimprovetheirunderstandingandskillsoftheproductionprocess. Theindividualunderstandingandapplicationofskillsthroughspecificroleswithintheproductioncontext, aimtosimulateindustryproductionpractices.

Progression from the Year 710 curriculum

TheYear10Artscurriculumlinkstothissyllabusthroughanemphasisoncontextsthataremeaningfuland relevanttoadolescents.ThroughtheirstudyofmediaartsinYear10,studentsexploremediaelementsand skillsandprocesses,integratedthroughtheproductionprocess.Theyexploreandquestiontheirown immediatemediaexperiencesandtheirunderstandingofthewiderworld. Studentscreatetheirownmediawork,andrespondtotheirownandthemediaworkofothers,drawingon theirdevelopingknowledge,understandingandskills.Theydevelopanappreciationofmedia,applyingskills ofcriticalanalysis,evaluationandaestheticunderstanding.

Representation of the general capabilities

Thegeneralcapabilitiesencompasstheknowledge,skills,behavioursanddispositionsthatwillassist studentstoliveandworksuccessfullyinthetwentyfirstcentury.Teachersmayfindopportunitiesto incorporatethecapabilitiesintotheteachingandlearningprogramfortheMediaProductionandAnalysis ATARcourse.Thegeneralcapabilitiesarenotassessedunlesstheyareidentifiedwithinthespecifiedunit content.

Literacy
TheMediaProductionandAnalysisATARcoursereliesonmultiliteracies;oral,visual,kinetic,textbasedand digitalliteracyisfundamentaltolearning,communicating,creatingandresponding.Studentsuseand developliteracyskillsastheydescribe,appraiseanddocumenttheirownmediaworkandthoseoftheir peers,respondingto,interpretingandanalysingincreasinglycomplexmediaworkmadebyothers.Theyuse theirliteracyskillstoaccessknowledge,makemeaning,expressthoughts,emotionsandideas,interactwith andchallengeothers.

Numeracy
Anappreciationofandabilitytoapplynumericalconceptssuchassize,space,time,proportion,angles, depth,ratioandpatternareusedintheMediaProductionandAnalysisATARcourse.Creatingmediawork requiresknowledgeandunderstandingofmeasurementinordertomanipulatespace,timeandform.

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Informationandcommunicationtechnologycapability
Informationandcommunicationtechnology(ICT)capabilityenablesstudentsinthiscoursetousedigital toolsandenvironmentstorepresenttheirideasandmediawork.Theyusedigitaltechnologiestolocate, access,select,documentandevaluateinformation,workcollaboratively,shareandexchangeinformation, andcommunicatewithavarietyofaudiences.

Criticalandcreativethinking
TheMediaProductionandAnalysisATARcourseisdependentonthedevelopmentofcreativeandcritical thinking.Increatingmedia,studentsdrawontheircuriosity,imaginationandthinkingskillstopose questionsandexploreideas.Theyconsiderpossibilitiesandprocessesandmakechoicesthatassistthemto takerisksandexpresstheirideascreatively.

Personalandsocialcapability
LearningintheMediaProductionandAnalysisATARcoursepromotesselfdiscipline,initiative,confidence, goalsetting,empathyandadaptabilityasstudentsworkindividuallyandcollaboratively.Whenworkingwith others,mediastudentsdevelopandpractisesocialskillsthatassistthemtocommunicateeffectively,work collaboratively,makeconsideredgroupdecisionsandshowleadership.

Ethicalunderstanding
EthicalunderstandingisdevelopedandappliedintheMediaProductionandAnalysisATARcoursewhen studentsencounterorcreatemediathatrequiresethicalconsideration,suchasmediaworkthatis controversial,involvesamoraldilemmaorpresentsabiasedpointofview.Theyactivelyengageinethical decisionmakingwhenreflectingontheirownandothersmediawork.

Interculturalunderstanding
InterculturalunderstandingintheMediaProductionandAnalysisATARcourseassistsstudentstoexplore newideas,mediaandpracticesfromdiverselocal,national,regionalandglobalculturalcontexts.Students areencouragedtodemonstrateopenmindednesstoperspectivesthatdifferfromtheirownandto appreciatethediversityofculturesandcontextsinwhichartistsandaudienceslive.

Representation of the cross-curriculum priorities

Thecrosscurriculumprioritiesaddressthecontemporaryissueswhichstudentsfaceinaglobalisedworld. Teachersmayfindopportunitiestoincorporatetheprioritiesintotheteachingandlearningprogramforthe MediaProductionandAnalysisATARcourse.Thecrosscurriculumprioritiesarenotassessedunlesstheyare identifiedwithinthespecifiedunitcontent.

AboriginalandTorresStraitIslanderhistoriesandcultures
ThestudyofAboriginalandTorresStraitIslanderhistoriesandculturesenrichesunderstandingofthe diversityofmediawithinAustralia,analysesthestereotypesandperceivedsocietalnormsthatmedia presents,anddevelopsanappreciationoftheneedtorespondtomediaworkinwaysthatareculturally sensitiveandresponsible. ManyAustralianIndigenousmediaproducersaffirmconnectionwithCountry/Place,PeopleandCulture throughtheirmediastories.MediacreatedbyAboriginalandTorresStraitIslandersexposesstudentstoa viewoftheAustralianlandscapethatisunique,expressiveandpersonal.

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AsiaandAustralia'sengagementwithAsia
AsiaandAustraliasengagementwithAsiaprovidesrich,engaginganddiversecontextsinwhichto investigatemakingandrespondingtomediawhichhavearisenfromtherichanddiversecultures,belief systemsandtraditionsofthepeoplesoftheAsiaregion.

Sustainability
Sustainabilityprovidesengagingandthoughtprovokingcontextsinwhichtoexplorethenatureofmedia makingandresponding.Itenablestheinvestigationoftheinterrelatednatureofsocial,economicand ecologicalsystems. Studentsmayusetheexploratoryandcreativeplatformofthemediatodeveloppersonalandworldviews thatrecognisetheimportanceofsocialjustice,healthyecosystemsandeffectiveactionforsustainability. Throughtheirmediawork,theymaypersuadeotherstotakeactionforsustainablefutures.

Media Production and Analysis | ATAR| Year 11 syllabus

Unit 1 Popular culture

Unit description
Thisfocusinvolvesidentifyingwhatismeantbypopularcultureandconsideringthetypesofmedia,ideas andaudiencesfromwhichpopularcultureevolves.Studentsanalyse,view,listentoandinteractwitha rangeofpopularmedia,developtheirownideas,learnproductionskillsandapplytheirunderstandingsand skillsincreatingtheirownproductions. Therearemanyaspectsofpopularculturethatcanbeusedtoprovidestudentswithinterestingand relevantlearningcontexts,andanopportunitytoexplorehowaudiencesconsumepopularmedia.Teachers shouldselectlearningcontextsthatarefamiliartostudentsorprovidestimulationandnewexperiences. Incontextsrelatedtopopularculture,studentshavetheopportunitytoexploreavarietyofpopularmedia work,andlearnhowtointerpretthemeaningscreatedbycodesandconventions. Studentsdevelopproductionandanalyticalskillsandapplytheirunderstandingofmedialanguagesand audienceswhilelearningaboutandworkinginspecificproductioncontexts.

Suggested contexts
Withinthebroadareaofpopularculture,teachersmaychooseoneormoreofthesuggestedcontexts(this listisnotexhaustive): realitytelevision musicvideoclips socialmedia radio televisiondrama mockumentary animation computergames.

Mediatypesstudentsmustworkwithinatleastoneofthefollowingmediainanyyear:film,television, photography,printmedia,radioanddigitalmedia.

Unit content
Thisunitincludestheknowledge,understandingsandskillsdescribedbelow.

Medialanguages
Systemofcommunication impactoftechnologiesonpopularmedia evolutionofmediatechnologies
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Narrative,codesandconventions narrativeelementsindifferentgenresandstyles,includingcharacters,settings,conflicts,resolutions codesandconventionsusedtoconstructmeaning realisminfictionalnarratives

Representation
theprocessofconstructingrepresentations linkingrepresentationstothevaluesofmainstreamandsubculturalaudiences theeffectofusingstereotypes

Audience
Audiences valuesthatshapetheinterpretationandresponsetomediawork howmeaningisencodedbytheproduceranddecodedbyaudiences linkingstarsandcelebritiestovaluesystems

Subcultures representationofsubcultures particularsubculturesmediapreferences

Mediatrends theimpactandappealoftrendsinmediagenresand/orstyles

Production
Majorinstitutionsandindependents comparingcommercialandnoncommercialmedia marketingstrategieswhichappealtospecificaudiences

Productioncontexts therelationshipbetweeninternationalmediaandAustralianpopularmedia effectofbudgetsonproduction censorshipandclassification

Skillsandprocesses
investigatingandanalysingmedia knowledgeandapplicationofsafetyprocedures

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applyingproductionskills(independentmanagementoftimeandtechnologies,managementofteam members,negotiatingandadaptingproductionprocesses,identifyingproblemsandapplying appropriatesolutions) fulfillingdefinedproductionroles implementingproductionprocessesbasedonproposals,scriptsandplans usingconventionalgenres,stylesandconventions reflectingontheproductionprocess evaluatingownandothersproductions(peerand/orprofessional)

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Unit 2 Journalism
Unit description
Inthisunitstudentswillfurthertheirunderstandingofjournalisticmedia.Thebreadthofthisfocusallows teacherstochooselearningcontextsthatareofcontemporaryrelevanceandrelatedtostudentsinterests. Incontextsrelatedtojournalismstudentsanalyse,view,listentoandinteractwitharangeofjournalistic genresandtheyundertakemoreextensiveresearchintotherepresentationandreportingofgroupsand issueswithinmediawork.Theydrawonknowledgewhendevelopingideasfortheirownproductions. Studentsextendtheirunderstandingofproductionpracticesandresponsibilities.Theybecomeincreasingly independentastheymanipulatetechnologiesandtechniquestoexpresstheirideasintheirproductions.

Suggested contexts
Withinthebroadareaofjournalism,teachersmaychooseoneormoreofthesuggestedcontexts(thislistis notexhaustive): Australiannewsmedia currentaffairsprograms photojournalism televisionandradiojournalism documentaries digitalnewsmedia.

Mediatypesstudentsmustworkwithinatleastoneofthefollowingmediainanyyear:film,television, photography,printmedia,radioanddigitalmedia.

Unit content
Thisunitincludestheknowledge,understandingsandskillsdescribedbelow.

Medialanguages
Systemofcommunication technologiesandproductionprocessesinjournalisticmedia mediaownership,sourcesofrevenueandexpectationsofparticularmedia audiencereach,accessibilityandinteraction

Narrative,codesandconventions narrativeconventionsinjournalisticmediawork codesandconventionstoconstructrealism constructingpreferredmeanings,valuesandpointofview

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Representation
representationofgroups howchangingvaluesshaperepresentations selectionprocesses,includingsourcesofinformation,style,selection,omissionandemphasis representationofissues

Audience
Audiences socialpracticesandculturalexperiencesthatinfluencetheinterpretationofmediawork howdifferentcontextsinfluencethepointofviewofmediawork linkingdominantvaluestoaudiences

Subcultures comparingrepresentationsinmediaworkproducedforparticularaudiences

Mediatrends immediacyandglobalaccess

Production
Majorinstitutionsandindependents characteristics,benefitsandlimitationsofconcentratedmediaownership characteristics,benefitsandlimitationsofindependentmediaproduction

Productioncontexts socialand/orpoliticalfactorsthatbringaboutchangesinmediacontent howmediauseinfluencesproductionforaspecificaudience ethicalissuesandlegalconsequences censorshipandprivacy

Skillsandprocesses
investigating,analysingandevaluatingmedia independentapplicationofsafetyproceduresinallproductioncontexts applyingproductionskills(independentmanagementoftimeandtechnologies,managementofteam members,negotiatingandadaptingproductionprocesses,identifyingproblemsandapplying appropriatesolutions) refiningskillswithindefinedproductionroles implementingproductionprocessesbasedonproposalsandplans manipulatinggenres,stylesandconventions reflectingontheproductionprocess evaluatingownandothersproductions(peerand/orprofessional)
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School-based assessment
TheWesternAustralianCertificateofEducation(WACE)Manualcontainsessentialinformationonprinciples, policiesandproceduresforschoolbasedassessmentthatneedstobereadinconjunctionwiththissyllabus. Teachersdesignschoolbasedassessmenttaskstomeettheneedsofstudents.Thetablebelowprovides detailsoftheassessmenttypesfortheMediaProductionandAnalysisATARYear11syllabusandthe weightingforeachassessmenttype.

AssessmenttableYear11
Typeofassessment
Response Studentsplan,conductandcommunicatefindingsbasedontheanalysisofaudiences,mediacontextsand mediaexamplesusingarangeofcriticalframeworksandprimaryandsecondarysources. Production Extendedproductionprojectwhichcanbecompletedaseitherasingletaskorasseparatetasks. Studentsexploreideas,controlandmanagetheprocessesrequiredtoachievetheaestheticqualityof production. Independently,andinteams,managearangeofproductionprocesses,evaluatingandmodifyingthemas necessary. Demonstrateanunderstandingofstyles,structures,codesandconventionsanddemonstratethe developmentofconfidenceandcompetenceintheuseoftechnologies,skillsandprocessesinarangeof contexts. Reflectonandevaluateownandpeerproductionwork. Writtenexamination Typicallyconductedattheendofeachsemesterand/orunit.InpreparationforUnit3andUnit4,the examinationshouldreflecttheexaminationdesignbriefincludedintheATARYear12syllabusforthis course. 20% 50% 30%

Weighting

Teachersarerequiredtousetheassessmenttabletodevelopanassessmentoutlineforthepairofunits (orforasingleunitwhereonlyoneisbeingstudied). Theassessmentoutlinemust: includeasetofassessmenttasks includeageneraldescriptionofeachtask indicatetheunitcontenttobeassessed indicateaweightingforeachtaskandeachassessmenttype includetheapproximatetimingofeachtask(forexample,theweekthetaskisconducted,ortheissue andsubmissiondatesforanextendedtask).

Intheassessmentoutlineforthepairofunits,eachassessmenttypemustbeincludedatleasttwice.Inthe assessmentoutlinewhereasingleunitisbeingstudied,eachassessmenttypemustbeincludedatleast once.Itishighlyrecommendedthatatleastoneoftheproductiontasksbecompletedusingthe requirementsspecifiedinthepractical(production)examinationdesignbrieffoundintheATARYear12 syllabusforthiscourse.

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ThesetofassessmenttasksmustprovidearepresentativesamplingofthecontentforUnit1andUnit2. Assessmenttasksnotadministeredundertest/controlledconditionsrequireappropriate validation/authenticationprocesses.Forexample,studentperformanceofproductionworkcouldbe validatedbysummativeassessmentthroughjournalorportfoliocontributions,preproductionplanning materialsandregularmeetingswhereproductionworkcanbereviewedandauthenticatedbytheteacher.

Grading
Schoolsreportstudentachievementintermsofthefollowinggrades:
Grade Interpretation A B C D E Excellentachievement Highachievement Satisfactoryachievement Limitedachievement Verylowachievement

Theteacherpreparesarankedlistandassignsthestudentagradeforthepairofunits(orforaunitwhere onlyoneunitisbeingstudied).Thegradeisbasedonthestudentsoverallperformanceasjudgedby referencetoasetofpredeterminedstandards.Thesestandardsaredefinedbygradedescriptionsand annotatedworksamples.ThegradedescriptionsfortheMediaProductionandAnalysisATARYear11 syllabusareprovidedinAppendix1.Theycanalsobeaccessed,togetherwithannotatedworksamples, throughtheGuidetoGradeslinkonthecoursepageoftheAuthoritywebsiteatwww.scsa.wa.edu.au Tobeassignedagrade,astudentmusthavehadtheopportunitytocompletetheeducationprogram, includingtheassessmentprogram(unlesstheschoolacceptsthatthereareexceptionalandjustifiable circumstances). RefertotheWACEManualforfurtherinformationabouttheuseofarankedlistintheprocessofassigning grades.

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Appendix 1 Grade descriptions Year 11

Analyseshowselectionprocessesandawiderangeofcodesandconventionsareusedtoconstruct preferredmeanings,representations,viewpointsandvaluesinmediawork.Analyseshowvarious aspectsofmediaworkwillconnecttoaudiencesandtheirvalues. Producesqualitymediawork,performingarangeofskills,fulfillingkeyresponsibilitiesandmanipulating codesandconventionsinownmediaproductionstoconstructnarratives,preferredmeanings, representationsandviewpointsthatreinforceorchallengeaudiencevalues.Solvesunpredictable problemsthatariseduringproduction. Makesclearconnectionsbetweenmediaworkandcontexts,referringtotheinfluenceofcontextual factorssuchastrends,socialattitudesandculturalvalues. Analyseshowtheuseofmediaworkisinfluencedbysharedculturalexperiencesandvaluesand discussescharacteristicsofparticularaudiencesand/orsubculturalgroupswhomakealternative interpretations. Analysesarangeofcontrolsandconstraintsthatinfluencemediaproductioninpersonaland professionalcontexts.Specificallydiscussesexamplessuchastechnologies,productioncontextand audienceexpectations. Discusseshowtheselectionofinformationandtheuseofarangeofcodesandconventionsconstruct preferredmeanings,representations,viewpointsand/orvalues.Explainsaspectsofmediaworkthatwill appealtoaudiences. Performsproductionroles,fulfillingresponsibilities,selectingandusingskills,technologies,codesand conventionstoconstructnarratives,meanings,representationsandviewpoints.Adaptsplansand processeswhenparticularproblemsareencounteredduringproduction. Discussesandprovidesexamplesofsomecontextualfactorssuchastrends,socialattitudesandcultural valuesthathaveinfluencedthecontentorstyleofmediawork. Describeshowtheuseofmediaworkisinfluencedbyculturalcontextandvaluesandprovidessome examplesandreasonsforsharedandalternativeinterpretations. Discussestheeffectofspecificcontrolsandconstraintsoperatinginthemediaproductioncontext, referringtoownproductionsandthoseofothers.Explainsexamplessuchastechnologies,teamskills andaudiencecontext. Identifiescodesandconventions,brieflyexplaininghowtheyareusedtoconstructmeanings, representationsand/orviewpointsandappealtoaudiences. Fulfilsaproductionrole,usingskills,technologies,codesandconventionstoconstructmeaningsand/or viewpointsinownmediaproductionsthatareproducedforparticularaudiencesand/orpurposes.Solves arangeofproblemsduringtheproductionprocess. Identifiesandbrieflyexplainssomecontextualfactorssuchastrendsand/orsocialpracticesthathave influencedthecontentofspecificmediawork. Identifiessomeculturalfactorsthatinfluencetheuseofmediawork.Relatesvaluesinmediaworkto audiencevaluesandprovidesgeneralexamplesofalternativeinterpretationsthatmightbemadeby subculturalaudiences. Identifiescontrolsandconstraintsoperatinginmediaproductionandprovidessomeexamplesdrawn fromownproductionsandthoseofothers.Describesexamplessuchastechnologiesandteamskills, deadlinesandschoolexpectations.

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Identifiessomesimplecodesandconventionsandcommentsbrieflyontheiruseintheconstructionof meanings,representationsorviewpoints. Withteacherguidance,appliesalimitedrangeofskills,techniquesandprocessesanddealswithsome predictableproblems. Commentsbrieflyonalimitednumberofcontextualfactorsthathaveinfluencedtheformorcontentof mediawork. Listsalimitedrangeoffactorsthatinfluenceaudiencesandtheirmediapreferences,andprovidessome simplisticexamplesofalternativeinterpretationsofmediawork. Givesexamplesofsomecontrolsandconstraintsoperatinginmediaproductionbutprovideslittle informationabouttheireffectonproductionprocesses. DoesnotmeettherequirementsofaDgrade.

Media Production and Analysis | ATAR| Year 11 syllabus