Discreet

Abs. Discreet
Deo 3+1 gratis
1
1 Metro Braila 4 2 1 4 oos 0 oos oos oos 0 0 0 1 1 oos oos 0 oos oos 0 0 oos oos 0 0 0 3 1 0 0 4 0 0 0 0 #DIV/0! 0.00
2 Metro Braila 4 4 0 1 oos 0 oos oos oos 0 0 0 1 0 oos oos 0 oos oos 0 0 oos oos 0 0 0 2 8 0 0 2 0 0 0 13 #DIV/0! 3.25
3 Metro Braila 4 2 0 0 oos 1 oos oos oos 0 0 0 0 0 oos oos 10 oos oos 0 0 oos oos 0 0 0 0 4 0 0 0 0 0 4 4 #DIV/0! 1.00
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
0 0 0 #DIV/0! #DIV/0!
12 0 0 0 0 0 0 8 1 5 0 1 0 0 0 0 0 0 2 1 0 0 10 0 0 0 0 0 0 0 0 0 5 13 0 4 4 0 0 4 17 #DIV/0! 1.42
20 Quattro
Sales hit rate TOTAL SALES
TOTAL
PROMO
OFFERS
TOTAL SALES
Always Duo
ultra normal
plus + 4 abs
always
4xAlways
Single ultra
night - 40
%reducere la al
4 lea produs Single
SALES
Average
sales per
hour
Total no. of
contacts
Total contacts that
are competitive
users (who do not
use Always)
Total contacts
converted from
competition to
Always Single 60 54 40
Quantitative report Always
09/10/1306.2014
Duo 20
4xAlways
normal plus -
40 %reducere
la al 4 lea
produs
4xAlways
super plus -
40% reducere
la al 4 lea
produs
2 x Discreet
Abs zilnice 50%
discount
Single Duo
Period of
exploitation
Total ISP
hours
CONTACTS
Total contacts that bought P&G
feminine care products Total
contacts that
didn't buy
feminine care
products
products
Competition P&G Single Quattro Duo Quattro Single Duo
Total dispencere
oferite
Nr crt Magazin
Always Every Day liners
Always Platinum
liners
Sensitive Super Plus Sensitive Night Always Ultra Always Platinum
Single
PROMO OFFERS
Always Ultra Night Always Maxi Sensitive Normal Plus
Duo Quattro Single Duo Duo Duo
End-cap
Island on
central
alley/at the
category
Other
placements
(number,
positioning)
1 Metro Braila 02/03/06.06.2014
Clienti au afirmat ca ar fi mult mai incantati daca premiile ar consta in produse
Always si ar compara cantitati mai mari.
dispencer
libresse
Qualitative report Always
Nr crt Store Period Shoppers feedback (most relevant ones)
Competition activity - Competition offers
(other than the ones in leaflet) - new
offers, strong offers etc
Secondary placement (competition) -
decorated or not
Consumer
mechanisms (raffle,
instant gift, loyalty
etc)- prizes, period,
demo - Competition
Consultants/promoters
- competition (period,
schedule)
Issues and solutions found/ OOS