1

2
3
4
5
6
7
8
9
10
Top 10 Brands
Country Winners
New Entrants
Top 5 Brand Portfolios
+ 2.2
+ 2.1
+ 2.1
Brandfinance.com enquiries@brandfinance.com For full ranking visit: Brandirectory.com
- 2.5
- 1.5
- 1.4
Winners
Losers
Dropouts
10.8
6.4
6.2
6.0
5.9
4.8
4.6
4.0
4.0
3.6
2 4 6 8 10 12 0
*Brand Value (US$ Billions)
*Change in Brand Value (US$ Billions)
*Change in Brand Value (US$ Billions)
U.S.A
41.0
France
36.0
U.K
11.9
Germany
7.6
Japan
6.0
Luxembourg
2.9
Brazil
2.5
South Korea
0.4
The Brand Finance
Cosmetics 50 2014
Rank Brand Country
Total Brand Value by Country
(US$ Billions)
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