Josyula Viswanath Naga Mansa Sastry- 33

Sneha Ashtekar-03
Manas Dani-08

Definition:
A motivational conflict is a situation in which
a person is driven to make a decision based
on conflicting goals

Types of Conflicts :
Approach Approach
Approach Avoidance
Avoidance Avoidance
Approach Approach conflict
Definition:
The individual is attracted and repulsed by
the same stimulus or situation.

Examples :
Vacation Destinations
Two shopping products
Similar job opportunities
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Approach Avoidance

Definition
The individual is forced to choose between
two different desirable stimuli.

Examples:
Subway
Coke Zero
Orbit Sugarfree



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Avoidance Avoidance

Definition : The individual is forced to
choose between two different
undesirable alternatives.




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