Instructional Plan Template | Slide 1

AET/515
Balderman Resort
Convention Training
Instructional Plan Template
Jacklyn Smith
Instructional Plan Template | Slide 2

Needs Assessment
1. Balderman Resort and Boardman University will need to offer
convention training for employees.
2. Currently Boardman Corporate University has basic hospitality
courses.
3. They need professional convention and promotional director skills.
4. A conference center manager or director is accountable for every
day-to-day nuance of the full-blown convention center. Currently
there is no one in the organization with the skill set necessary to
move Balderman Resort in a competitive position in the
Convention Center arena.
5. The organization has competent personnel to take on these
responsibility, Boardman Corporate needs to offer a
comprehensive training course.

Instructional Plan Template | Slide 3

Instructional Goal

A conference center manager or director is accountable for
every day-to-day nuance of the full-blown convention
center. Necessary training will include a working and
marketing knowledge of employee abilities and the centers
amenities, accommodations, catering, finances, advertising,
promotions and marketing, reception, sales, and maintain a
dynamic professional portfolio.
Instructional Plan Template | Slide 4

Performance-Based Objectives


The trainee will when given a list of exhibitor requests be
able to develop a logistical plan and timeline to meet the
customers needs.

The trainee will have established a professional
development portfolio.
Instructional Plan Template | Slide 5

Summative Assessment and Learning
Outcomes


Following the training the trainee will co-plan at least two
large scale events, ensuring familiarity with logistics of
multi-exhibitor conventions.

The trainee will present a professional development
portfolio with a minimum of four different event packages.
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Learner Characteristics

Prospective trainees will need a minimum of three years work history with
Balderman Island Resort. Age, sex, race, creed, or religion will have no bearing
on the selection.
Professional attitude and communication skills are paramount.
As the course will be instructor lead prospective individuals must be available for
an aggressive
Full-time training schedule of two weeks at eight hours per day.
Intermediates computer skills are required for this training to include Microsoft
Word, Exel, Power-Point, and data base management.
The training experience will include several mediums and the prospective trainee
must be able to withstand an environment of constant influx and exchange of
ideas.
The Melancon Convention Center will ultimately need two full-time managers and
four managers-in- training.
The training course will continually evolve with the latest innovations in the
mega-convention arena.
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Instructor led training will be held in Boardman Corporation University classrooms
using their cutting edge training facility and classroom-compatible computer
systems, interspersed with frequent field training experiences.
The best benefit of Boardman Corporation University training is in that all software
and hardware systems taught are in use throughout the company, once
trainees complete the course they will have significant acumen on the current
company system and will move directly to corporate offices with complete
familiarity of all operating systems.
The following topics will be the basis for the curriculum:
Event Planning
Marketing & Sponsorships
Meetings & Exhibits Strategy & Logistics
Professional Development
Learning Context

Instructional Plan Template | Slide 8

Delivery Modality

The course at Boardman University will be an instructor-led
classroom modality. Initial emphasis will be on the
academic aspect of training covering the required
elements. In addition each student will be assisted in
creating an individual professional portfolio both physical
and also a web-based portfolio. Included in the curriculum
are also multiple field trips to large scale convention events
for individual hands-on practical training.
Instructional Plan Template | Slide 9

Instructional Strategies

The basic classroom instruction will be a terminal
objective driven classroom syllabus.
In addition to the terminal objective through explicit
teaching in the classroom setting multiple instructional
strategies will be used as they pertain to the individual
topics.
Event Planning Peer Partner Learning through Field
Trips
Marketing & Sponsorships Role Playing through
Balderman Resort prospective client scenarios
Meetings & Exhibits Strategy & Logistics Problem
Solving
Professional Development Structured Controversy

Instructional Plan Template | Slide 10

Plan for Implementation


This course will run for five consecutive eight hours days for week
one. Week two will consist of event field trips with flexible transit
hours followed by week three working through the various
instructional strategies and week four will cover student portfolios.

Instructors will be familiar with purchased Event Planner training
syllabus. Field trip transportation and lodging will be implemented
for the second week of training. The fourth week needs additional
instructors to allow for individual tailoring and assistance for each
student.

Once prospective students are interviewed and accepted, and the
training material arrives week one will commence. The four week
course will require the academic instructor at full-time for week one.
He or she will need assistance from Balderman staffing during
weeks two through four.
Instructional Plan Template | Slide 11

Instructional Resources


Materials include - but not limited to:
Instructor-led training materials including student
binders
Boardman University computers
Balderman Resort corporate hardware/software
Miscellaneous Classroom materials
Web based portfolio access
Transportation and Lodging at Events
Portfolio materials
Instructional Plan Template | Slide 12

Formative Assessment

Tests and Quizzes: Provide student performances,
strengths, and progress.
Authentic Tasks: Activities that will occur in convention
settings.
Demonstrations: Students or groups will perform new
skills.
Field Trips: Providing the venue for students to collect
and experience data available only through real time.
Portfolio Assessment: Review of student work to
evaluate performance and achievement.


Instructional Plan Template | Slide 13


Kirkpatrick's Evaluation Model
Reactions: Measures how participants have reacted to the training.
Student Surveys (Following completion of each week of training.)
Learning: Measures what participants have learned from the training.
Academic Testing following Week 1
Behavior: Measures whether what was learned is being applied on the job.
Portfolio Creation
Professional Portfolio Review
Results: Measures whether the application of training is achieving results.
Balderman Manager review of increased Convention Center viability.
Student Quarterly performance review.


Evaluation Strategies

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Outcome Review

Likert scale questionnaires will be used as a
student assessment following the end of the
course to identify areas of training that were
effective and those that need improvement.
Field Trip evolutions will have students
emphasis placed on collaboration and peer to
peer teamwork and evaluation, which in turn
cultivates the development of problem-solving
and negotiation skills.

Instructional Plan Template | Slide 15

Recommendations

Following the outcome review it is expected students Likert
responses will provide positive feedback where the
curriculum needs improvement on the academic portion.
The ultimate test of training success through increased
revenue for Balderman Resort. An annual financial review
will help identify what aspects of the expanded convention
center is profitable and where perhaps additional training
will enhance the income.

Instructional Plan | Slide 16

References

AECT convention internship. (2012). TechTrends, 56(6), 10-11.
doi:http://dx.doi.org/10.1007/s11528-012-0605-1
Mueller, Jon, (2012). What is a Portfolio? Reviewed on the Authentic
Assessment Toolbox at:
http://jfmueller.faculty.noctrl.edu/toolbox/index.htm
Saskatoon Public Schools (2013). Instructional Strategies Online reviewed on
the Saskatoon website at: http://olc.spsd.sk.ca/DE/PD/instr/categ.html
Tan, K., & Newman, E. (2013). The evaluation of sales force training in retail
organizations: A test of Kirkpatrick's four-level model. International Journal
of Management, 30(2), 692-703. Retrieved from
http://search.proquest.com/docview/1367069016?accountid=458
Venn, John (2013). Classroom Assessment Ideas and Strategies reviewed on
the John Venn website at:
http://johnvenn.com/assessment/assessment_idea_and_strategies.html