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Table of Contents
Event
Creativity
Diversity
Acceptance
Healthy Lifestyle Choices
Program development
Group
Communication
Collaboration
Team Work
Dedication
Honesty
Time management
Accountability
Needs Assessment
The EWU Hunger Run/Walk was an event that was chosen by the students of Eastern
Washington University RCLS Programing class. We all started with our own ideas of how we
could best make a difference in our community with the time we had available during winter
quarter. We inevitably came up the 5K run, but the problem was who were we going to help,
and how. We tried kicking around a few ideas like a sock drive, or a diaper dash, however, as a
class we eventually came to the conclusion that what the underprivileged people in our
community needed the most was food. So the idea for the EWU 5K hunger Run/walk was born.
We felt that it was important to encourage the community to unite by having an event
that everyone could participate in. Participants showed their support for those in need by
donating 2 cans of food to the Cheney Food Bank. By participating they also had an opportunity
to show their pride in their community. It is easy for us to forget that there are people out
there that are not as fortunate. Those that are in need of things such as food and by holding
this event we were able to cultivate larger community awareness. We were also able to gain
support from local businesses such as Zentropas Pizzeria & Pub, Papa Murphys Pizza, and
Rokkos.
It may seem that our only goal was to raise food for the Cheney food bank, but that is
far from our final goal. We were also attempting to motivate people to get outside and stretch
those legs after what seemed to be a long cold relentless winter. It was just as important to us
that we spread the message of the importance of making healthy lifestyle choices. Our goal was
to get as many people as possible from all ages and backgrounds out and exercising.
We also intended to get people to cultivate an understanding that in the Cheney community
nobody stands alone, and if we work together as a community we can feed those in need.
To ensure that each runner/walker understands the positive healthy life style choices that
they are making
To create a fun outdoor event that will bring the community together
Objectives
Our 5K run was held on March 8th 2014 and showed the community that recreation can
be an enjoyable event for anyone that wants to participate
Communication through text or e-mail needed to arranged by each leader and individual
group leader
Throughout the programming of the event leaders were required to make sure that each
group was accomplishing goals that were set for each week
The donations that were brought to the event were taken directly to the local Cheney
Food Bank
Logic Model
Team Chart
10
Program Description
The EWU 5K Hunger Run/Walk was held in the small beautiful town of Cheney. We
encouraged everyone to mark the date Saturday, March 8, 2014 on their calendars, and hope that
the weather was good. Registration started at 9 am and the race started at 10am, and the race both
started and ended at Zentropa Pizzeria & Pub. A two cans donation allowed admission into the
5K Hunger Run/Walk around the city of Cheney.
All of the cans that were donated by the wonderful participants were given to the Cheney
Food Bank. This was a chance for people to give back to their community and come together and
enjoy all of what Cheney has to offer.
This event has been carefully planned from the full day layout of the event to the creative
design set up. This layout will guide you through our program planning. The groups that put each
detail on this event will explain their duties and process that helped make this event possible for
our community. Enjoy!
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Marketing
Marketing Goals
Our goal is to successfully advertise using all forms of marketing mediums. We will address our
target population with attractive advertising on social media sites such as Facebook, local
newspapers, and with flyers. All members of our team will have opportunities to use their
different skills to bring people to our event.
Objectives
Target Market
EWU students
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Specific Schools: Cheney High School, Middle School and Elementary. Medical Lake High
School and Middle School
Local running clubs including: Bloomsday Runners, Campus clubs, and Flightless Birds
Individual Responsibilities
Travis Condron
-
Caitlyn Presswood
-
Lead the design and editing of flyers to inform the public about our event
Distribute Flyers
Britany Williams
-
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Distribute Flyers
Jessica Hawley
-
Distribute Flyers
Nick Redding
-
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(509) 464-9968
The Spokesman-Review
999 W. Riverside Ave
Spokane WA 99201
(509) 459-5176 or
(509) 459-5375
Distribute flyers
Morgan Poirier
-
Distribute flyers
Jordyne Duncan
-
Distribute flyers
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Schools in Spokane/ Cheney area. (Participants must be age >16)
Address
City
Office Phone
460 N 6th St
Cheney
509-559-4000
Medical Lake
509-565-3200
1622 E Wellesley
Spokane
509-354-6600
Spokane
509-354-7000
Spokane
509-354-6000
1600 N. Howard St
Spokane
509-354-6300
Spokane
509-354-6700
Mead
509-465-7200
302 W. Hasting Rd
Mead
509-465-7000
Timeline
Established contact with Zentropa about advertising and possible venue location
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Detailed description of race and registration in about section of Facebook page added
End hunger one stride at a time! Join us on Saturday March 8th for a 5K race/run/walk.
Registration cost is only two cans of food that will be donated to community members less
fortunate. Follow this link to pre-register online. http://whoozin.com/w6w-fxw-xayj If you
need any special accommodations please e-mail us ahead of time at hungerrun5k@gmail.com
so we can make arrangements for you.
Updated Facebook event page and community page with finalized flyer.
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Designed a small handout for a chance at some last minute advertising (6-8 handouts per
page)
Final edition of promotional flyer was submitted for review and final edit.
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Chris Cindric- cpcindric@aim.com
Bloomsday Road Runners Club
Lori Shauvin- (509) 448-8642 lorishauvin@comcast.net
Will Smitt- (509) 951-8002 w_schmitt@yahoo.com
Final editing of last minute reminders done, ready to be proofread and last minute changes
made, before class is done.
Printed handout reminders to be scattered around campus tables in the pub, the library, and
other places students congregate.
Race day!
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Financial Plan
Accurately calculate and track the budget of every other group as well as contacting and pursuing
any available sponsors and donations.
Donovan is in charge of creating the budget sheet and donation form. Jose, Vernon, and Brett are in
charge of locating possible sponsors and talking to them about donating to our event. A donation form
will be handed to the donors to fill out and will be given a receipt for donation.
We have a starting budget of $200 and are going to use this money for supplies to put on this event. These
supplies include tables, flyers, permits, racing tape, and some other materials. Donators are going to be
asked to donate gift cards to be used for prizes in the raffle. All donations will be raffled after the event to
participants who complete an evaluation.
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Donation Form
Event Details:
Thank you for choosing to help the students of the PEHR Department of Eastern Washington
University as we put on our event. The Hunger Run is designed to bring the community of
Cheney together for a day of fun and exercise. We will be hosting a designed run through
Cheney in the morning and a raffle after that. This event is also designed to help raise food
donations for the Cheney Food Bank. All donations will be used for the operation of this event
and the raffle. The students of the PEHR Department highly appreciate your assistance!
Organization Information:
Company Name: _____________________________________________________________
Billing Address: _____________________________________________________________
City:
_____________________________________________________________
State, Zip Code:
24
_____________________________________________________________
Individual Contact:
_____________________________________________________________
Telephone: _____________________________________________________________
E-mail: _____________________________________________________________
YES
NO
If yes, please send a copy of your logo by February 19 to Donovan Howard at:
Donovanhoward@eagles.ewu.edu
Donated Items:
______________________________________________________________________________
______________________________________________________________________________
_________________________________________________________
Value of items: $_______________
______________________________
Organization Representative
______________________________
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Operations Group
Goals:
The operations group goal is to provide preparation work and assistance in planning and
successfully implement EWUs 5k Hunger Run/Walk with no major mishaps, participants
enjoying themselves, and collect a lot of food for Cheney food bank.
Objectives:
To make sure each group member contributes and uses their individual skills and
strengths to make this event happen successfully
To keep good logs of all meetings or correspondents with those assisting with our
program
Task List/Timeline:
Week 3:
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Week 4:
Pick 3 routes
Week 5:
Meet with Stacey Reece from SAIL about Campus Event Approval
Week 6:
Decide on route
Running numbers?
Finalize contact with Zentropa about race start and stop at their business
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Week 7:
Talk to Chris Cindric about possible Flightless Birds Running Club route
Week 8:
Week 9:
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We now just had to make sure our event followed all the guidelines the school had laid
out such as a water station half way through the race, first aid stations and those trained in first
aid here on the route, that the route had to be adequately marked and may other things to insure
the races we safe. Despite all the hiccups, the event was now approved by the school as well as
the city! We also got word that we were insured! On top of finalizing the event approval, our
group worked on making the registration form that had to meet school standards. We made
posters, got vests and pennies, organized the supply list from the school, and much more.
Overall we had a big job to do in order for his event to happen, but because of our hard work,
persistence, and organization, everything was approved and ready for race day!
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Event Venue
Location
122 College Avenue
Cheney, WA 99004
(509)-235-4338
Dine In or Carry Out
We choose this venue for a number of reasons. From the beginning owners Josh and
Tegan Baldwin were more than supportive and helping in letting us host our event at their
business. It was a nice central location that provided many route options. We were able to use the
tables for registration and evaluations as well as house the participants before and after the race.
We helped bring them business with hungry runners sticking around for a bite to eat, but they
gave us so much more. Overall it was a win-win for both parties and we are so thankful Zentropa
was helpful and willing.
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Zentropa Pizzeria and Pub combines the feelings of a warm neighborhood pub with a fun-forall-ages restaurant. With great food, rotating microbrews, and regional and Italian wines,
Zentropa has joined the ranks of go-to eats in Cheney for locals and students alike. Everything
that the owners, Josh and Tegan Baldwin aimed for.
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Facilitation Group
Facilitation Team Goals
To provide a care free event in which people feel comfortable donating to a local charity.
To make sure participants are encouraged to do their best or to have as much fun as they
can to promote a healthy lifestyle.
Aid Zentropa Pizzeria & Pub in their marketing for their re-opening.
Oversee that everyone has done their duty in a timely manner in order to prepare for the
race.
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At end of event, all of the groups begin to take down tables, cones, chairs, pop up tents,
garbage and return supplies that were barrowed as well as thanking the people who
allowed us to use their equipment. We want to leave the gallery as it was before the race
at roughly 1:00-2:00pm.
Timeline
Week 4
Talk to Mike C. and Chris C. about staffing, handouts, number of runners, and other
questions we have.
Week 5
Establish a route
Week 6
Establish First Aid stations, where they will placed on the route and who will be staffing
them
Determine where we will get our tables for the booths, as well runner identification,
microphone/speakers, cones for the streets, ribbons, and a clock.
Week 7
Decide how we will be marking the course, and assign who will be putting that up
Draft a detailed, 10-15 minute increment schedule for the day of the race
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Week 8
Week 9
Present the schedule for the day of the race to the class
Make sure every group knows their responsibilities before, during, and after the race.
Do a run through of what the entire schedule for the day of the run/walk should look like
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Create an incident report form for use in case of any accident or injury
Mission
All risk management activity will be set in the context of the overall mission, vision and
values of The Hunger Run 5k. The risk management team also strives to operate and cooperate
in compliance with local, state, and federal laws and regulations.
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If an emergency situation happens the first things you need to do are stop and take a
breath. Then assess or size-up the situation. Ask yourself if your help will improve the situation
or add to it. If the situation calls for it dial 911 immediately but if not, start by finding out if the
victim is responsive. If so, ask them if they would like your help. If they are in the middle of the
road or in a place where they are in danger, help them to a safer position. If they are unconscious
and unresponsive you dont want to risk further injury, especially head, neck or spinal, by
moving them so call 911 and set up cones or at least divert potential hazards around and make
the area safe. If they are unconscious, have extreme bleeding, having a heart attack or any other
life threatening situations call 911 immediately. Stop severe bleeding or perform CPR if
necessary and do not stop until someone more qualified relieves you. Remember, you do not
have to give aid, be sure to ask for their permission first, once you begin helping do not stop until
more qualified personnel relieve you and when in doubt, as to whether the situation is life
threatening or not, just call 911.
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Traumatic Injuries
- Ankle Sprain
- Tripping Hazards
- Lacerations
- Shin Splints
- Concussion
- Animal Bites
Medical Issues
- Asthma
- Diabetes
- Heart Complications
- Illness
- Allergies
- Pregnancy
- Exhaustion
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Environmental Issues
- Cold Related Medical Issues
- Heat Related Medical Issues
- Heavy Winds
- Heavy Rain
- Heavy Snow
- Lightning
- Natural Disaster
Other Issues
- Getting Lost
- Violence
- Vehicles
- Lost or Damaged Property
- Glass
- Indecent Behaviors
- Bombings
- Firearms
- Riot
- Human Collisions
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- Bicycles
- Drug Abuse
- Minor Attending
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Insurance
We were provided insurance by SAIL, one of EWUs many groups, allotting up to
$10,000 in case of an emergency, or any other factor that would end with an incident.
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Evaluation
Evaluation Team GoalsThe evaluation teams objectives are:
to provide an accurate and realistic portrayal of the success and fluidity of the
2014 5k Hunger Run as seen by the runners/participants
to provide an accurate and realistic portrayal of the success and fluidity of the
2014 5k Hunger Run as seen by the coordinators of the event
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IntroductionThe evaluation group consists of Hannah Keogh, Chelsey Pangborn, Laura Simpson, and
Kaileigh Wendt. During the event, we will be dispersing surveys to participants of the 5k, and
collecting the data to be later analyzed. The data that we collect will be used to determine
primarily whether our class reached our goal of a successful event. We will be using a group
survey that will involve both quantitive and qualitive questions, as well as Likert scales. We
chose to incorporate both quantitive and qualitive data into our surveys, because it gives us a
better description of how well the event went, by both using words and numbers. The surveys
will be voluntary, and handed out to be completed after the participant is done with the race. As
an incentive to fill out the surveys, we will be giving out raffle tickets for various prizes after the
event is completed by all participants. After our event, we will compile the data and present our
analysis of whether or not our class determined the success of our event.
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Survey compilation ideas. As a group we will come up with ideas and questions to add to
our final survey that we will be giving out to the participants of the 5k.
Questions formed for main survey. By week 7, we will have the final draft of our survey
compiled and formalized.
Prizes finalized. We will have our prizes picked out for our raffle at the end of the 5k, and
will have also finalized who in our group will be doing what activities during the raffle.
Survey finalized and printed. By week 8, we will have all of our surveys printed and
ready to disperse upon our event.
Week of event:
Week 9 is also the week of our event so we will be participating in our event as well as
dispersing our surveys to not only participants, but to our groups in class as well, and
helping host the raffle.
Put together data from 5k. After completion of the 5k, we will compile our data that we
collected at our event.
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Analysis of TR groupAs an Evaluation group, we were able to successfully put together three surveys; one survey prerace for our class members, one survey post race for participants, and a final survey for our class
members. By having three surveys, we received an immense amount of feedback. With the
feedback acquired by each survey, we then put the data into readable charts and documented our
success of the EWU Hunger Run 5k. As a whole, the class feeling was of accomplishment, and
success. Communication seemed to be one of the only barriers in our way, as a whole for the
class. Another barrier that the class had as a whole was work-load responsibility. Overall, this
project showed us all that we are going to be working with different personalities in any job that
we have throughout our lives. We were all able to work together despite different personalities,
and make a family friendly event.
Analysis of EWU Hunger Run 5kWe as a class were able to host a 5k and give back 419 items to the Cheney Food Bank. On the
day of the event, everything ran smoothly, with every member of our class contributing to the
fluidity of the overall experience. Although there were some shortcomings with equipment being
provided by the University, we were able to sufficiently adapt, and make use of the equipment
we did have. Through observation, it was clear to see that those who participated in the 2014 5k
Hunger Run were enjoying the opportunity to, not only contribute to helping the Cheney Food
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Bank, but also being able to spend a Saturday morning engaging in a healthy pastime with family
and friends. Participants and class members have commented that the 5k run should be an annual
event, which seems to indicate the success of the event.
General Class
(Average)
Question 1
3.44
Question 2
4.2
Question 3
4.76
Question 4a
2.88
Question 5
4.35
0
0.5
1.5
2.5
3.5
4.5
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Financial
(Average)
Question 1
4.5
Question 2
3.5
Question 3a
4.25
Question 4a
4
0
0.5
1.5
2.5
3.5
4.5
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Evaluation Group
(Average)
Question 1
4.5
Question 2
4.5
Question 3
4.5
Question 4
4.75
Question 5
5
4.2
4.3
4.4
4.5
4.6
4.7
4.8
4.9
5.1
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Question #1- Route was accurately planned with no problems at the event:(average) 4.6
Question #2- Everyone played a role in participating before/day of event:(average) 4.8
Question #3- All necessary supplies were accounted for the day of the event: (average)
4.8
Question #4- Communicated well with others to get the necessary issues taken care of
prior to the event: (average) 5.0
Operations Group
Question 4
Question 3
4.8
Question
2
4.8 Group SurveyQuantitative
Data from Facilitation
4.6
4.7
4.8
4.9
5.1
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Facilitation Group
(Average)
Question 1
4.5
Question 2
4.67
Question 3
2.5
0.5
1.5
2.5
3.5
4.5
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Marketing Group
(Average)
Question 1
3.43
Question 2
4.57
Question 3
4.71
0.5
1.5
2.5
3.5
4.5
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Quote
Q.1
Smooth
Q.2
Communication
Q.3
Time
Q.4
NA
Q.1
Quote
No Injuries
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Q.2
Deadlines
Q.3
Injuries
Q.4
NA
2.
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3.
Every group pulls their weight and works together in the production, planning, and completion
of the event.
1
4.
The event raises ___ lbs. of food for the Cheney Food Bank.
1
5.
Our budget and resources are successfully utilized. Meaning, we arent under-budget and have
gathered numerous donations to help put on a great event.
1
The following questions only pertain to your specific group and how the success of your particular
assigned tasks will contribute to the overall success of the event.
Financial
1.
2.
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3.
What would you consider to be a successful overall budget to work with after gathering
donations/sponsors? $________
4.
How many sponsors would you like to receive their help from? _______
5.
Is there anything not listed above that you think would contribute to the overall success of the
Hunger Run?
Evaluation
1.
2.
Creating a creative incentive and enjoyable way for participants to take a survey following the
event.
1
3.
Collect qualitative and quantitative data that supports the overall success and experience of the
event.
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1
4.
5.
6.
Is there anything not listed above that you think would contribute to the overall success of the
Hunger Run?
Operations
1.
The route was accurately planned with no problems throughout the event.
1
2.
3.
All necessary supplies were accounted for the day of the event.
1
4.
Everyone communicated well with other groups to get the necessary issues taken care of prior
to the event.
1
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1.
2.
3.
4.
Do you think we will need more volunteers at the event than just the students in our class?
Yes
No
Marketing
1.
Making this event known to the majority of the greater Spokane area is a high priority.
1
2.
The degree of marketing done for this event will strongly influence the success of the overall
event.
1
3.
Communication and cooperation with all group members will make this event and the processes
leading up to the event smoother and easier to navigate.
1
Facilitation
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1.
The cooperation and involvement of the entire class on the day of the event will result in a
successful event.
1
2.
Organization and communication utilized by our team will result in things running and flowing
smoothly on the day of the event.
1
3.
It is a high priority that all runners/participants have a positive and rewarding experience
walking away from our event.
1
Unsuccessful
Fairly
Successful
Highly
Successful
- Do you feel like your group worked together effectively to complete your goals?
YES ____
NO____
- Your group accomplished the goals that you determined at the beginning of planning the event.
Disagree
Neutral
Agree
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- Looking back on the quarter, do you see that your group played a significant role in the success of
the event?
Disagree
Neutral
Agree
Neutral
Agree
Disagree
- In your opinion, was there any aspect of the processes leading up to the event that werent handled
as effectively as they could have been?
_____________________________________________________________________________________
____________________________________________________________________________________
____________________________________________________________________________________
- What is the most useful experience youll be taking away from the planning of this event?
_____________________________________________________________________________________
____________________________________________________________________________________
____________________________________________________________________________________
- Other comments or concerns:
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Yes/No Class Responses
3%
Yes
No
Neutral
90%
No
Neutral
80
*Results based on 31 out of the 34 class members
45%
55%
Yes
No
Other
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Completed Surveys
(Out of 106 participants)
23%
Yes
No
77%
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Quote
In your opinion, was there any aspect of the processes leading up to the event that werent
handled as effectively as they could have been?
Nothing
The event went smoothly considering it was a
learning experience.
Editing/marketing/flyer
Persistence
Communication
Delegated work
10
Editing/Marketing
Persistence
Communication
Choosing Event
Series 1
Deligated Work
1
0
4
6
Number of Votes
10
12
83
Response Theme
Quote
What is the most useful experience youll be taking away from the planning of this event?
Learning Experience
That I have the capability to successfully build
any program from scratch if I have passion and
persistence.
Communication/Organization
Passion/Trust
Teamwork
Reaching Goals
Time Management
Number of Votes
(Out of 31 Surveys)
84
Likert Scale Responses
Unsucessfull
Fairly Successful
Highly Successful
94%
Agree
85
Disagree
Neutral
68%
Agree
4%
Disagree
Neutral
73%
Agree
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Participant Survey:
- Did you encounter friendly and courteous service during the event?
YES ____
NO____
- Did you feel like this event was family friendly?
YES _____
NO_____
Disagree
Neutral
Disagree
- How did you hear about our event?
Facebook
Agree
NO_____
NO_____
Neutral
Agree
Friend
Flyers
Other __________________
- What is the most rewarding experience youre taking away from this event?
- What would you have changed or liked to see that wasnt provided?
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- Other comments or concerns:
Quote
What is the most rewarding experience youre taking away from this event?
Community experience
Great community-building event! I thought it
really brought people together. It was very
well planned, well organized, and I loved the
positive energy from all the event staff.
Fun
Fun experience!
Charity event
Friends/family/EWU
Fitness
Community
Fun
Charity
11
Staff Motivation
Friends/Family/E
Finishing
19
Fitness
3
0
Series 1
5
10
15
20
88
Response Theme
Quote
What would you have changed or liked to see that wasnt provided?
Complimentary food/drink
Free Food!
Swoop appearance
Course modifications
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Other comments/concerns
Make this an annual event
Quote
Venue
Yes/No Responses-
90
Friendly Service
0%
Yes
No
100%
Family Friendly
0%
Yes
No
100%
91
Affiliated w/ EWU
22%
Yes
No
78%
70.3%- Student
9.4%- Family
9.4%- Unknown
6.2%-Alumni
4.7%- Faculty
Extended Responses-
Registration Online
16%
Yes
84%
No
92
45%
55%
Yes
No
Other
93
Completed Surveys
(Out of 106 participants)
23%
Yes
No
77%
Disagree
Neutral
Agree
94%
94
35%
Disagree
Neutral
Agree
N/A
35%
20%
20%
Facebook
Friend
Flyers
60%