HISTORY OF BHARTI GROUP

• Sunil Mittal - Student of Harvard Business School

• Bicycle business
• Import and distribution of portable generators
• Bharti Telecom Ltd.(BTL)
• Electronic push button phones, fax machines, cordless
phones & telecom gear
• Bharti Cellular Ltd.(BCL) with brand
‘AIRTEL’
• First company to cross 2 million
subscriber
• National and international long
distance service under brand name
India One
• Honoured with several awards
• Market capitalization of
approximately $ 35 billion
employing over 5,000 people
• His brothers – Rakesh & Rajan are
with him in business.
 BHARTI GROUP

Bharti Teletech Ltd. Bharti Airtel Ltd. Bharti AXA Life Insurance
Field fresh Foods Pvt Lt
Bharti Telesoft Ltd. Telecom Seychelles Ltd. & Investment Managers
Teletech Services(I) Ltd. Jersey Airtel Ltd. Bharti Resources
Bharti retail
BHARTI TELETECH LTD.

• Manufacturing telephones under “BEETEL”

brand – 2 decades
• First telephone instrument to get ISO
accreditations
• First to cross the 30 million unit mark
• Present in 35 countries mapping 5
continents
• Distribution of Blackberry, Motorola mobile
handsets & accessories, polycom &
Microsoft XBOX360
• Beetel has remained the No. 1 brand in the
Indian retail market, with a market share of
over 50 %.
BHARTI TELESOFT LTD.

• Formed in 1999, leader in

telecom software space
• Innovative, timely, and
compelling value added
services
• mEntertainment,
mCommerce, messaging,
roaming and call
management products
and services
45 countries,75 service providers, 350
million subscribers worldwide.
SERVICES BY BHARTI TELESOFT LTD.

• Making Money Mobile

• Intelligent Messaging
• Reaching Out to
Inbound and Outbound
Roamers
• Managing the Complete
Prepaid Experience
• Driving Voice Revenue
Growth
• Device Management
.TELETECH SRVICES (I) PVT. LTD

• Joint venture of TeleTech

Holdings, Inc. and Bharti
Enterprises (India) Ltd.
• Offer the entire spectrum of front-
to-back-office business process
outsourcing.
• Interacts with two million
customers every day
• Offers solutions to financial
services, transportation,
communications, government,
healthcare and travel.
 BHARTI AIRTEL
TELECOM SEYCHELLES LTD.
JERSEY AIRTEL LTD.

“We deliver what we promise and

go out of our way to delight the customer with a little bit more”
Bharti Airtel- Largest cellular
service provider
 Formerly as BTVL

 Touchtel Airtel

 Services:
 Mobile Services (using GSM Technology)

 Broadband & Telephone Services

(Fixed line, Internet Connectivity(DSL) and
Leased Line)

 Long Distance Services and Enterprise

Services (Telecommunications Consulting
for corporates).

 Crossed a subscriber base of 50 million.

 Some Credentials……
 India’s 3rd -largest company by market
cap
 2nd -largest privately listed firm.

 10th largest telco globally (subscriber

front)

 Amongst the 10 best performing

companies in the
BusinessWeek IT 100 list 2007.

 Vodafone and SingTel hold partial

stakes.
Bharti Airtel No. 1 GSM
Operator In India

M a rk e t s h a re o f te le c o m o p e ra to rs in G S M
R elianc e segm ent
3% O thers
A irtel
10% A irtel
Idea B SNL
30%
12% V odafone-E s s ar
Idea
V odafone-
B S NL R elianc e
E s s ar
23% O thers
22%
 Subscriber Base
50
50
25
50
10
Numbers
35
in Millions
40 30 Bharti Airtel
NOV.'04 JUL '06 SEP '07
Vodafone
30
18.6 BSNL
IDEA
20
8 Reliance
4.3
2.7 MTNL
10
Aircel
0
Performance In Current Fiscal

 Market Capitalisation Approx. Rs. 1,885 billion

 Airtel’s net profit doubled in the 1st quarter ended 30

June 2007

>>Highest ever-net addition of 57 lakh customers

in one quarter.
>>Total Revenues of Rs. 5,905 crore (up 53% Y-o-Y).

>> Cash Profit of Rs. 2,622 crore (up 97% Y-o-Y)

>> Net Income of Rs.1,512 crore (up 100% Y-o-Y).

>> Sales : 02.62 Billion $

>>Market Value : 41 Billion $
robust growth….. on all
parameters
AirTel……….Focus on Innovations
Comparison of BSNL & AIRTEL
1.1
1 AIRTEL SUBSCRIBER ADDITIONS
BSNL COMPARISON (2007)
0.7
42.7
JUNE
32.05
40.7
MAY
31.5
0.13 38.8
APRIL
31.3
37.1
DEC '05 MAR'07 MARCH
30.9

BHARTI EVOLVED AS A
MARKET LEADER
 Some recent recognitions
• Airtel was chosen as the “Second Most Trusted Service Brand” in
India in the prestigious “most trusted brands 2007 survey" conducted
by The Economic Times Brand Equity

• Bharti Airtel won the “Forbes Global IT Excellence Award” for its
outsourcing arrangement with Nortel in May,2007

• Conferred with the “Best Emerging Market Carrier Award” at the

Telecom Asia Awards 2007

• Adjudged “ Most Customer Responsive Telecom Company” in

India in 2006

• Awarded “ Most Admired Knowledge Enterprise” in 2006 at

INFOVISION summit
• Telecom Asia Award 2006 for best Indian carrier
 Important Events

 Airtel launched its calling card in America specially for the

NRI’s

 On February 12, 2007 Vodafone sold its 5.6% stake in AirTel

to purchase a controlling stake in rival Hutchison Essar.

 In July 2007, Bharti Airtel signed an MoU with

Nokia-Siemens for expansion of its mobile
and fixed network.

 In August 2007, the company will be launching

a customized version of Google search engine
 Future Prospects
 Towards top 5 global mobile companies

 Network expansion by 2010

 Covering 95% of the country’s total

population. (presently 59% )

 125 million customer mark by 2010

 Launch Mobile services in Sri Lanka

 Launch a satellite TV service

 Introduction of Mobile Commerce,

3G services
 Telecom Seychelles Limited

 Launched in Seychelles on December 12,1998

 Promoted by Bharti Global Ltd., and Emtel, the

premier GSM operator in Mauritius

 Bharti's partners in the project are

1. The Currimjee Jeewanjee Company

Limited of Mauritius,
2. Raza Bilgrami, a NRI,
3. The Seychelles government

 Grabbed 60 per cent market share in Seychelles

 Airtel Gold, Airtel Silver

Jersey Airtel- AirTel Vodafone
 Second international telecom venture

 In April 2006 awarded a telecom licence in Jersey

 In Sept,2006 awarded Guernsey Airtel with

telecom licence.
 In May 2007, relationship with Vodafone for island
mobile subscribers.

 Over 90% geographic coverage

 Over 95% population coverage

 Mobile multimedia service;

 Vodafone Simply, a voice and data package
 Vodafone Mobile Connect Card for laptops
• Bharti AXA Life Insurance
Company Ltd.

• Bharti AXA Investment

Managers Pvt. Ltd.

• Bharti Resources
 Bharti AXA Life Insurance Company
Ltd. is a joint venture between the
Bharti Enterprises and global insurance
major AXA. The joint venture company
has a 74% stake from Bharti and 26%
stake of AXA Asia Pacific Holdings Ltd
(APH). 
AXA Group is the world leader in financial protection and
wealth management & is ranked 15th in the fortune list.
It manages over 50 million customers & 1,10,000 employees
world over.
AXA APH Ltd. is responsible for AXA SA’s life insurance and
wealth management businesses in the Asia-Pacific region.  It
has operations in Australia, New Zealand, Hong Kong, China,
Indonesia, The Philippines, Thailand, Singapore, India and
Malaysia.
 KEY PRODUCTS
• Wealth Confident
• Future Confident
• Secure Confident
• Save Confident
• Invest Confident
• Aspire Life
Bharti AXA Investment Managers Pvt. Ltd., an asset management
company in India, is a joint venture between Bharti Enterprises, AXA
Investment Managers (AXA IM) and AXA Asia Pacific Holdings (AXA
APH).

AXA Investment Managers is a multi-expert asset management

company within the AXA Group.

AXA Investment Managers and AXA Asia Pacific Holdings, both units of
French insurer AXA, together hold 75 per cent in the company and the
rest owned by Bharti.
BHARTI RESOURCES
• Bharti Resources is a wholly owned
subsidiary of Bharti Enterprises. It
provides learning solutions that impact Sanjeev
business performance through enhanced Duggal
employee productivity, customer CEO &
profitability and effective talent
transformation. Executive
Director
• Bharti Resources currently works with a
host of leading organisations such as
American Express, Genpact, Maruti Udyog,
Samsung, Pepsi, Goodyear, Bharti
Foundation, Hero Honda, Jetking etc.

• Bharti Resources is committed to being a

valuable business partner by upholding
the philosophy of excellence in Customer
Experience Management
 Partners For Learning Solutions
• Bharti Resources, in partnership with
The Center for Leadership Studies, Inc.
offers a variety of products and
services that range from self and peer
assessments and 360° degree
feedback to packaged training
programmes or tailored on-site
workshops.

• Simitri Group International is a

Training, Coaching and Consulting
organisation which has presence in
Singapore, Bangkok, Hong Kong, Kuala
Lumpur, Seoul, Shanghai and Tokyo.

• Always in Style is an international

organisation specialising in corporate
image, retail training programmes and
personal profiling software application.
Headquartered in the U.S., it has
presence in 17 countries

• Bharti Resources will offer MBA

Business Applications and BBA
Business Applications in technical
collaboration with Annamalai
University
•Field Fresh Food Pvt. Ltd.

•Bharti Retail

• Conclusion
About FieldFresh

FieldFresh Foods (P) Ltd was incorporated in the Year 2004, with a vision to
Link Indian Fields to the World, by making India a global food basket.

FieldFresh Foods (P) Ltd is an equal partnership venture between Bharti

Enterprises, one of India’s leading business groups and ELRo Holdings India
Ltd., an investment company of the Rothschild family, formed by Sir Evelyn de
Rothschild & Lady Lynn Forester de Rothschild.

Rohtash Mal CEO of Field Fresh Foods Pvt. Ltd.

Mission
Field Fresh aspires to create India’s first global outsourcing opportunity in
fresh produce.

Initiatives
300 Acres of farm land in Punjab.
42 acres of land is protected for poly houses, glass and green houses and net
houses.
Engage over 1 lakh people in its operations.

Business Approach
Safe food, good agricultural practices, environment safety, fair trade practices
and high employee welfare standards are the underpinnings of the business
approach
CSR {Corporate Social Responsibility}

Health & Safety.

Community outreach programs.

{Satya Bharti School}

Achievements

First company to export mangoes to Japan.

First company to export fresh vegetables to UK.

Export seedless grapes to UK, EU, Middle east &Hong Kong.

Product Basket
2nd largest producer of fresh fruits and vegetables in the world.

3% of the total agricultural land in the world.

Field Fresh has partnered with SGS, a world leader in quality control

Fruits Vegetables
Onions Spinach
Grapes
Tomatoes Baby corn
Water melons
Chillies Carrots
Mango
Peas Capsicum
Pomegranates
Lychees Knol khol
Gourds
 About Bharti Retail

Bharti Retail Pvt. Ltd. is a 100% subsidiary of Bharti Enterprises. Bharti Retail will serve
all regular shopping requirements of an average Indian household offering affordable
prices, great quality & wider choice. Bharti Retail is looking at launching its retail outlets
in multiple consumer friendly formats in several cities across India.

The first Bharti store would be opened in the first quarter of 2008 (Earlier, Bharti had
announced the opening of its first store on 15th August, 2007. The plan has been
derailed by 6 to 8 months)

Bharti Enterprises, has tied up with the world’s largest retailer, the $316-billion Wal-
Mart Stores Inc, for its retail venture in the domestic market, lending a dramatic twist to
India’s $250-billion retail story.
 Future plans of Bharti retail

$2.5 billion by 2015.

10 million(1 Crore) sq ft of retail space by 2015.

Multi-format retail outlets including hypermarket, supermarket

and convenience formats.

Stores across all major cities in the country.

Bharti would manage the front-end of the retail business, while

the US giant Wal-Mart would be involved in the back-end,
including logistics, distribution, supply chain and cash-and-carry.
 Future plans of Bharti retail

Bharti-Wal-Mart joint venture would provide direct employment to

60,000 people over the next few years.

Bharti expect to achieve a turnover of Rs. 200 billion by 2015.

Depending on size, stores will stock food and grocery categories:

fruits and vegetables, meat and poultry, dairy products, staples,
FMCG and processed foods, electronics and appliances, clothing
and footwear, furniture and furnishings, and other household
articles
 Awards To Bharti Group
Most Admired Retailer of the year 2007 in Telecom And
Mobile Services-Airtel
BHARTI FOUNDATION WINS GOLDEN PEACOCK AWARD FOR
CORPORATE SOCIAL RESPONSIBILITY (January 17, 2007)

BHARTI wins SILVER TROPHY at the CII NATIONAL SIX SIGMA

AWARDS
( September 27, 2005)

Airtel wins the “World Communications Best Brand Award” ( October 12,
2004)
 Awards /Recognitions
Sunil has been conferred one of the highest civilian award
– Padma Bhushan.

♦ “Asia Businessman of the Year,2006” – Fortune

♦ “Asia Pacific CEO of Year, 2006”– Frost & Sullivan

♦ “Business Leader of the Year,2005” - Economic Times

♦ “Best Asian Telecom CEO, 2005– Telecom Asia

♦ “Ernst & Young Entrepreneur of the Year, 2004”

♦ “India’s Best People CEO, 2004”– Hewitt Associates

♦ “Businessman of the Year,2002” – Business India

♦ “CEO of the Year, 2002” – World HRD Congress

 Future Plans of Bharti Group
Network expansion ,worth $3.5 billion ,in all towns and over 500,000
villages across India by 2010

Accelerates towards the 125 million customer mark by 2010

Plans to launch a satellite TV service

Bharti expect to achieve a turnover of Rs. 200 billion by 2015 in Retail

sector.

Field fresh Foods (P) Ltd. Plans to raise investment from USD$ 50 million to
USD$100 million over next five years to explore the potential of horticultural
sector.

AXA Life insurance company plans to roll out over 30 branches by Dec.
2007