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e-commerce

2014 .

e-commerce
100



( )
ProC2C/microB2B ( Taobao)

GMV ()
180
160

350

: +253%
GMV: +220%

GMV, uah ('000 000)

140
120

*: +126%
GMV (UAH)*: +166%
GMV (USD)*: +87%

300
250
200

100
150

80
60

100

40
50

20
0

UAH USD

, ('000)

200

Prom.ua
23
21

(000)

19

+46%

17

2014/2013

15
13

+56%

11

2013/2012

9
7
5
2012

2013

2014

+25% /

2012

2013

2014

(Q3 2014)
Millions
150

100

50

GMV, UAH ('000 000)

420 .

Thousands

, ,





, ,







,

-,

50

100

150

200

250

, .

700 . .

10 (Q3 2014)
0

500

1000

, ,

1500

652

1 413

430

, ,

489

336
1 365

507

1 312

-,

596
996

600

UAH

10 2014
90%

+126%

80%

70%

60%

+42%

50%


40%

+20%

30%


()

20%

10%

-,

+17%

, ,
, ,

0%
0%

50%

-10%

100%

150%

200%

250%

Q3 2014
34%
23%
23%

2%

3%
7%

4%

1%
10%

8%
1%
4%

16%
9%

4%

6%

, , Q3 2014

652

Q3 2014

1413

Q3 2014

430

(2014q3 vs. 2013q3)

+69%

+78%

-40%

:

-100%

-50%

0%

50%

, ,

-21%

89%

-63%

85%

-65%

-59%

-85%

, ,

-52%

-49%

-95%

-13%

-73%

100%

63%
83%
102%
150%
79%
68%
184%
155%

vs.

150%

200%

:

-100%

-50%

0%

50%

, ,

14%

16%

-10%

6%

-,

14%

12%

8%

, ,

7%

8%

-42%

100%

89%
184%
85%
99%
77%
63%
79%
150%
82%
50%

/ vs.

150%

200%


70

4,4
1

4,2

50

4,1

40

4
30

3
, (000 /)

4,3

60

3,9
20

3,8

10

3,7

3,6
2012

2013

2014

85%

/ ,




( +
)



90%
" "
200000
180000
160000
140000
120000
100000

80000
60000
40000

01.09.14

01.08.14

01.07.14

01.06.14

01.05.14

01.04.14

01.03.14

01.02.14

01.01.14

01.12.13

01.11.13

01.10.13

01.09.13

01.08.13

01.07.13

01.06.13

01.05.13

01.04.13

01.03.13

01.02.13

01.01.13

20000

10%
20-25% 2015
40-70% 3


e-commerce
( e-commerce) ecommerce

/
- Prom.ua 60-80%
GMV Prom.ua
45-70%

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