LOCATION

SIZE

LAHORE
CALVERY BRIGE
WAHDAT ROAD
GULBERG 3
FIRDUS MARKET
DHA
BARKAT MARKET

LAHORE
LAHORE
LAHORE
LAHORE
LAHORE
LAHORE

60*20
60*20
60*20
60*20
60*20
60*20

KARACHI
CLIFTON
SHAHRAH FAISAL
KORANGI ROAD
GULSHAN CHOWRANGI
TARIQ ROAD

KARACHI
KARACHI
KARACHI
KARACHI
KARACHI

60*20
60*20
60*20
60*20
60*20

ISLAMABAD/RAWALPINDI
RAWAL ROAD
LIAQAT CHOWK
COMMITTEE CHOWK
MURREE ROAD

ISLAMABAD
RAWALPINDI
RAWALPINDI
ISLAMABAD

60*20
60*20
60*20
60*20

OOH VISIBILITY PLAN

AREA

1200
1200
1200
1200
1200
1200
7200
1200
1200
1200
1200
1200
6000
1200
1200
1200
1200
4800

MEDIUM

COST OF VENDOR

SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR

800000
500000
700000
700000
1200000
700000

SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR

4600000
1200000
1200000
800000
750000
700000
4650000

SPECTACULAR
SPECTACULAR
SPECTACULAR
SPECTACULAR

800000
700000
1200000
600000
3300000

ENDOR

LAHORE
Day
Day
Day
Day
Day
Day
Day

1
2
3
4
5
6
7

10 a.m to 12 p.m
Samanabad Market
Bank Square Mall Road
Moon Market Allama Iqbal Town
UET G.T. Road Lahore
Yadgar/General Bus Stand
Wahdat Road Aabpara
Shadman Market

KARACHI
Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7

10 a.m to 12 p.m
shahrah faisal
korangi
tariq road
fast university
IBA
ZABIZEST UNIVERSITY
SADAR

Day 1
Day 2
Day 3
Day 4
Day 5
Day 6
Day 7

10 a.m to 12 p.m
murree road
satellite town
lalazar road
hamayu road
gulistan colony
haidar road
bank road

Islamabad/Rawalpindi

2 Floats
12 p.m to 2 p.m.
Moon Market Gulshan Ravi
Secriteriate
Kareem Block Market
Shalimar Link Road
Ravi Road / Makro
Ichhra
Mozang Chungi

2 p.m to 5 p.m
Chuburgi
johar town
Mansoora wahdat road
Shalamar Garden
Bhatti/Data Darbar
Phekhewal Morr
Services Hospital Jail Road

2 Floats
12 p.m to 2 p.m.
malir
model colony
gulshan e iqbal
north nazimabad
lyari
landhi town
gulistan e johar

2 p.m to 5 p.m
DHA 2
DHA 6
sarwar shaheed road
cannt
muslim town
tariq road
Dawood university

2 Floats
12 p.m to 2 p.m.
adamjee road
kashmir road
canning road
harding road
mall road
rehman town
mehfooz road

2 p.m to 5 p.m
F G college for women
GT Road
satellite town
lalazar road
mall road
kashmir road
adamjee road

5 p.m. to 8 p.m
Samanabad Market
Bank Square Mall Road
Moon Market Allama Iqbal Town
UET G.T. Road Lahore
Yadgar/General Bus Stand
Wahdat Road Aabpara
Shadman Market

8 p.m to 11 p.m
Moon Market Gulshan Ravi
Food Street Old Anar Kali
Kareem Block Market
Shalimar Link Road
Ravi Road / Makro
Ichhra
Mozang Chungi

5 p.m. to 8 p.m
sadar bazar
tariq bazar
zainab bazar
gulshan market
shahrah faisal
jinnah gardan
cvu

8 p.m to 11 p.m
tariq road
sadar bazar
cannt
DHA 2
mall of karachi
gulshan market
zainab bazar

5 p.m. to 8 p.m
super jinnah market
apparah market
saver food point
raja bazar
gulistan colony
bank road
canning road

8 p.m to 11 p.m
raja bazar
saver food point
rawal road
committee chowk
liaqat road
apparah market
murree road

Lahore

Karachi

Islamabad/Rawalpindi

Location

number of polls

Liberty road polls

Qurshi road polls
M.M Alam road polls

Rs per poll/week
60
80
50

10000
8000
12000

total

Location

number of polls

Tariq road polls

Shahrah faisal
total

Location
murree road
kashmir road
Total

Rs per poll/week
120
130

number of polls

10000
8000

Rs per poll/week
150
130

8000
9000

Total cost

Poll sites
monthly rate Rs
2000000
2560000
2400000
6960000

Poll sites
monthly rate Rs
4800000
4160000
8960000

Poll sites
monthly rate Rs
4800000
4680000
9480000

6960000
8960000
9480000
25400000

category
Sunday magazine
Good Times magazine
Libas magazine
Jung news paper
total

print media
weekly rate
size
40000 full page
30000 full page
25000 full page
180000/day
10cm 4 column

monthly rate
160000
120000
100000
720000 4 Sunday
1100000

Channels
HUM TV

monthly rate

ARY Digital

monthly rate

dunya news

monthly rate

cartoon network

The Musik

monthly rate

Total TVC cost

TV CHANNELS
time duration
9AM-12PM(2min)
8PM-10PM(3min)

rate per min

50000
300000
21000000

9am-11.30am(2min)
8pm-10pm(2min)

81000
300000
16002000

9-10pm(1 min)
10-11pm(1min)
11-12pm(1min)

70000
40000
60000
4947000

block buster toons

6pm-8pm(1min)
8pm-11pm(2min)

1600000/4 weeks

25000
35000

1995000

45544000

CITY
LAHORE

KARACHI

ISLAMABAD/RAWALPINDI

PRINT MEDIA

TV CHANNELS

GROSS TOTAL
AGENCY COMMISSION 7%
TOTAL COST

OOH VISIBILITY PLAN

MEDIUMS
SPECTACULAR
POLL SITES
FLOATS

RECOMMENDATED AREA
PERMANENT

SPECTACULAR
POLL SITES
FLOATS

PERMANENT

SPECTACULAR
POLL SITES
FLOATS

PERMANENT

Sunday magazine
Good Times magazine
Libas magazine
Jung news paper

FULL PAGE
FULL PAGE
FULL PAGE
10CM 4 COLUMN

HUM TV
ARY DIGITAL
DUNYA NEWS
CARTOON NETWORK
THE MUSIK

DURATION
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH
ONE MONTH

QUANTITY

ESTIMATED DISPLAY CHARGES

6

190 POLLS
2
5
250 POLLS
2
4
280 POLLS
2

4600000
6960000
1000000
4650000
8960000
1200000
3300000
9480000
1000000

ONE
ONE
ONE
ONE

MONTH
MONTH
MONTH
MONTH

160000
120000
100000
720000

ONE
ONE
ONE
ONE
ONE

MONTH
MONTH
MONTH
MONTH
MONTH

21000000
16002000
4947000
1600000
1995000

87794000
6145580
93939580