Patricia Barlow

Kelly Dieckmann
Shelby Zarm

REPRESENTING YOUR ORGANIZATION HOW TO BE A BRAND

AMBASSADOR
Workshop Guide
Audience: Appetite4Life Employees and Volunteers
Key Needs Shared during Needs Assessment:
Heightened engagement and communication between onsite
catering staff and event attendees
Improved customer service and employee etiquette in
professional environments
Enhanced information dissemination to the community to raise
awareness and visibility of the organizational mission and
initiatives
Learning Objectives:
Following the learning activity, attendees will be able to. . .
Describe the difference between professional and casual
communication.
Demonstrate professional communication in a workplace setting.
Describe ways to act appropriately in a workplace setting.
List three behaviors that do not conform to workplace etiquette.
Identify the components of an effective elevator speech.
Measurable Outcomes:
This workshop will have accomplished its learning objectives if
Participants state on the post workshop evaluation that they
believe they have met the identified learning objectives.
The pre- and post-session quizzes administered to participants
demonstrate a change in the level of knowledge of the material.
Supplies:
Clickers (Class Response System)
Laptop with Clicker Software
Cords to Connect Laptop to Projector
PowerPoint Slide Presentation file
LCD Projector
Projector Screen
Remote Control to Advance Slides

Patricia Barlow
Kelly Dieckmann
Shelby Zarm

Paper slips for Comics Chaos Activity and Etiquette Activity

Feedback Survey Copies
Takeaway Handouts

Patricia Barlow
Kelly Dieckmann
Shelby Zarm

Timeline:
Time
4:00
4:10

4:10
4:20

4:20
4:40

Activity
Icebreaker
(Shelby)

Description
Comic Chaos Activity
1. As participants enter the room,
they will draw a of a
communication-related comic
strip from a bag. Participants will
then be told to create their comic
strip by finding their matches.
Once they create their comic strip,
they will sit with their new group.
2. Once seated, the facilitators will
go around the room and
participants will share their name,
how long they have been with
their employer, and three facts
about themselves that nobody
knows.
Introductions (All)
- Each member of the team will
& Overview
introduce themselves, including a
(Patricia)
brief background, and tell
participants about her background
with the workshop topic.
- Kelly will provide a short
description of the Masters
program, Communication Training,
and why we are facilitating a
workshop.
- Patricia will outline the workshop
and how the topic grew from the
needs assessment. Learning
objectives will be established,
main points will be previewed, and
participants will be informed of
how to get the most out of the
workshop.
Speaker 1
1. First Impressions
(Shelby)
Professional
Pepsi Interview Commercial Communication
https://youtu.be/SG4BoqmSw-A
Discuss the importance of first
impressions and what you can do

Patricia Barlow
Kelly Dieckmann
Shelby Zarm

to ensure your first impression is a

positive one.
Forbes Seven Seconds To Make A
Good First Impression
2. Non-Verbal Communication
Importance of Body Language
Quick Activity
The ways you hold your hands:
Tips to improve body language at
the office - Discuss statistics on
non-verbals
3. Talking at Work
Thank you for sharing. But why at
the Office? Sharing too much
information at work
Discussing appropriate
conversation at work
4. Apply comic strips to conversation

4:40
5:00

Speaker 2 (Kelly)
Workplace
Etiquette

Each group will announce their

comic and we will discuss the
situation and how it could have
worked better
The Dos and Donts of Behavior in the
Workplace. The session will begin with
four (4) pre-test questions which the
learners will respond to using clickers.
Answers to the pre-test questions will
not be shown. Kelly will then discuss
what workplace etiquette is, how to
decide what actions are appropriate vs
inappropriate, and give insight into how
to handle inappropriateness in the
workplace. PowerPoint slides will
reiterate main points.
Activity: Each participant will be given a

Patricia Barlow
Kelly Dieckmann
Shelby Zarm

5:00
5:20

Speaker 3
(Patricia)
Elevator
Speeches

5:20
5:25

Post Test (Shelby)

5:25
5:30

Conclusion and
Wrap Up (Kelly)

5:30
5:35

Feedback Survey
(Patricia)

piece of paper with an action on it. One

by one, participants will walk to the
front of the room and perform the
action. The remaining workshop
participants will then indicate if they
believe the action was (A) Appropriate,
or (B) Inappropriate for the workplace.
The Who, What, Where, When, Why, and
How of Preparing an Elevator Speech.
The session will begin with two (2) pretest questions which the learners will
respond to using clickers. Answers to
the pre-test questions will not be shown.
The speaker will share the benefits of
preparing an elevator speech; give
examples of the use of an elevator
speech; and offer tips for preparing an
elevator speech. Teaching methods are
class response (clickers) and PowerPoint
lecture
At the conclusion of the sessions, the
pre-test questions will be asked again.
Learners will respond to the questions
using clickers. Following each question,
the correct response and the aggregate
responses will be shared.
Reflect on main learning points and
learning objectives. Ask for questions or
closing comments. Provide feedback.
Session leaders will thank learners for
their participation and attention and
respectfully ask for feedback about the
session on the evaluation form.