How

to Sell a Product?
Indunil Herath LCVPe Marketing

What is
AIESECs main
product?

What is a sale?
A sale is the act of selling a product or
service in return for money or other
compensation.

Selling Techniques

Main Selling Techniques in

GIP

Sales Flow

SALES FLOW
step by step

Analysis

Before
sales

Sales

After
sales

Before
Sales

1. RESEARCH

Size of the company

Values and mission
Main partners
Main activities

AT LEAST!

Before
Sales
2. THE APPROACH

Telefone call
Network events
Visits
E-mail

Before
Sales
2. THE APPROACH

Telefone call
Network events
Visits
E-mail

Before
Sales
2. THE APPROACH

Telefone call
Network events
Visits
E-mail

Before
Sales

1. Present yourself (name and role)

2. Be objective and polite

1. Dont say that you are a new member

2. Dont use internal acronyms
3. Dont come across as nervous.

Key things for the

first meeting!

Sales
Understand
clients
context

Dominate
the
situation
Know-how of the
product

Sales

In the meeting...
Be positive and assertive
Dont be late!
Arrive 10 minutes earlier

Keep
calm

Sales
Call by
name

Under
stand

Eye
contact

ALWAYS

Listen

Say the
essential

Observe
and
interpret

Speak
something
you dont
know

Sales
Disagree

Cross
your
arms

NEVER
Criticize

Say the
essenti
al

Look at
your
watch

Speak
too
loud

ACITIVITY!!!

How to Sell an Ice cube to an

ESKIMO?

Teams
Group of Eskimo
Group of Salesmen

 Whats the values of your ice cube?

Who you will sell to?
How?
Any information you need to collect

Review
Who was successful
What makes s/he successful?