MEDIA KIT 2014 | ADD

Animationdigitaldigest.com

An Initiative of Rooh Entertainment

PUBLISHING PHILOSOPHY
We focus on providing integrated news related to the industry which is not only
informative but also instructive to all the audiences referring to the site. We
welcome each and everyone from the industry be it the studios or education
institutions, professionals or students, aspiring entrepreneurs or research
companies, media firms or just an on-looker to have a know-how of industry
updates.

We also cater to the news & latest happenings of the spicy licensing deals in
licensing & merchandise of IPR as they play the vital role towards the growth &
revenue generation of the created IPs of the Industry.
Animation Digital Digest also termed as ADD aims at providing as much insight to
the industry as the best possible.

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

PUBLICATIONS NEWSLETTERS DIRECTORIES ADD-STORE

Animation Digital Digest The Electronic Publication for the Hottest NEWS on
Animation, Visual Effects, Comic, Gaming, Licensing & Merchandising Industries TV Shows, Interviews with Rising Stars and Spicy Licensing Deals Globally.
Newsletters The weekly newsletters keeps the industry mates up-to-date with
the News Headlines, Event, Job Listings, and affiliate news, to more than 60,000
professionals and enthusiasts.
Career Connections ADD recruiting section offers Job Posting, plus a resume
database where professionals maintain their resumes and recruiters can search
through numerous categories.

Continued

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

PUBLICATIONS NEWSLETTERS DIRECTORIES ADD-STORE

Events Calendar ADD gives you a year ahead guide to Festivals, Screenings,
Trade Shows and other related events globally.
ADDs Industry Database ADD-IDB is the definitive guide to more than 10,000
animation, visual effects and related companies, available at $100 (USD)

ADD-Store addstore.global is the e-commerce Merchandise Store for the IP

Owners Consumer Products that gives you the direct touch with the consumers for
the sale of the merchandise. A single point of sale for your brand consumer
products.

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

DEMOGRAPHICS
--------- ADD HAS -------------------------------------------------Over 100,000 unique readers subscribed to our weekly E-Mail Newsletters
Over 150,000 unique readers visit each month
Over 5,000 unique readers each day

-------------------------------------------WHO VISITS ADD ----40% OF ADDS READER BASE IS OUTSIDE THE INDIA
ADD WELCOMES VISITORS FROM OVER 100 COUNTRIES
TO DATE, READERS FROM 151 COUNTRIES HAVE VISITED ADD
72% OF ADD READERS ARE PROFESSIONALS IN ANIMATION, VFX OR GAMES
ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

WEBSITE ADVERTISING OPPORTUNITIES ON ADD

ADD offers advertisers a wide variety of targeted advertising and promotional
opportunities throughout Websites and Newsletters properties.
Banners, Interstitials and Other Online Ads:
Promote your products or services, increase brand awareness and market share, announce
special promotions or job openings through targeted banners, boxes, interstitials and
custom-sized online graphic advertisements. These high-profile ads can run across all our
sites or be fixed within given sections of any on site, including the Home Pages.
Banner & vertical banner ads on the entire Animation Digital Digest site are available ranging
from $350 - $500 per month depending upon ad size and campaign length, with discounts
available for 3, 6 and 12-month campaign.

Continued

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

ADD Interstitial Ad 550(w) x 330(h) pixels

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

ADD Home Page Banner Ad 900(w) x 118(h) pixels

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

ADD Home Page Box Ad 230(w) x 195(h) pixels

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

Online Advertising Specs

Creative Name
Interstitial
Rectangle Banner
Box Banner

Ad Size/Max File Size

550 x 330; 85KB
900 x 118; 80KB
230 x 195; 35KB

File Formats Accepted

.GIF, .JPG, .SWF
.GIF, .JPG, .SWF
.GIF, .JPG, .SW

Rate U.S.D.
785$/pm
471$/pm
235$/pm

------------------------------------------------------------------------------------------------------------------GIF, JPEG, PNG, or Flash 10* or lower as well as most 3rd party iframe/javascript creative tags
accepted
All Rich Media creative's must be accompanied by a .GIF/.JPG for those browsers that cant
display Flash.
ADD should have at least 5 business days prior to campaign start in order to test all
creative's. Please email all creative's to add@roohentertainment.com

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

ADD Deliverables on Advertising

We can collaborate on advertising on ADD where following will be deliverables from us.

Advt. on your selected spot for agreed tenure (Leader Banners, Web Banners, Box
Banners on Right hand side as attached)
Highlights on all Social Media & Digital Platforms
Emailer Distribution to Subscribers 80,000 subscribers & more
Newsletter Distribution once a week (1month) / twice a week based on advt. tenure
Change of Artwork as when required as many times as you wish
Exclusive Press Articles & Interviews coverage
Tips & Tricks or Production Inputs or Case Study coverage
Your Company / Team head can also be part of ADD as one of the Contributing Writer
providing Industry Insights (One Article per month with Writers Name / Co. Logo)
Exclusive Event Coverage & Highlight Reports
Coverage of Esteemed invited Speakers, Guest, Organizers Bytes & Interviews on our
YouTube channel

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014

Contact Information
For Press Releases, Articles, Case Study, Event Coverage, Interview, Job Posts
Emily Grace : +91 81088 20209 | add-editor@roohentertainment.com
Sub-Editor, Animation Digital Digest
For Events Media Partnership, Sponsorships, Advertisement to put live on our portal - Kindly mail
on add@roohentertainment.com
ADDSTORE.GLOBAL - To add your Characters Consumer Products merchandise on e-commerce
Mail us your Character Brand Profile & Range of Consumer Products on:
merchandise@roohentertainment.com OR Contact Below:
Rutika Malaviya : + 91 98207 70350
Founder, CEO & Editor-in-Chief
Animation Digital Digest & Rooh Entertainment

For careers with us mail your show-reel & work on careers@roohentertainment.com

For any other queries please mail on info@roohentertainment.com

ANIMATION DIGITAL DIGEST | MEDIA KIT 2014