DRIVE Spring 2015

PROGRAM- MBADS/ MBAFLEX/ MBAHCSN3/ MBAN2/ PGDBAN2

SEMESTER- 1
MB0039 Business Communication
Q1. As a speaker you are addressing a group of people. What could be the possible barriers in this
communication? (Barriers of communication) 10
Answer.

Q2. What is the importance of Kinesics and Polemics in communication? Explain with examples.
(Kinesics with example, Polemics with example) 5, 5
Answer.
Kinesics with example
Kinesics is the most often studied and important area of non-verbal communication and refers to body
movements of any kind. Different body movements can express inner states of emotion. The different body
movements are:
Q3. What are the steps in making oral business presentation? (Steps) 10
Answer:

Q4. Imagine a new product from kids apparel industry. Write a persuasive letter to
customers, persuading them to buy your companys product. (Choosing the product and describing in
letter, Persuading the customer to buy it) 5, 5
Answer.

Q5. You are going to face a job interview for the post of Manager-operations. Which aspects you will
keep in mind while facing the interview?

(Aspects to be kept in mind during job interview) 10

Answer.
Aspects to be kept in mind during job interview
Research the Target Company: To be well prepared is half the victory. Do your homework, e.g. go to the
company's website and read about their vision, mission, strategy, products, finances, departments,
competitive

Q6. Write short notes on:

a) Skimming
b) Notices
[a) Meaning and role of skimming, b) Meaning and role of notices] 5, 5
Answer:
a) Meaning and role of skimming:
Let us say that you are a student of management and as suggested by your professor, you need to
buy a reference text book for writing a paper on Investment Management or Quality Management.
You go to a