Академический Документы
Профессиональный Документы
Культура Документы
One-Sentence Pitch
My company, Narratio, is developing
narrative design tools to help
creative industry professionals, large
productions and storytelling
amateurs develop their IP and
efficiently collaborate with intuitive,
scalable tools relying upon a
delegatable, methodical workflow.
Metrics
Google doc table with highlights
Fact
Plan
BC2
Goal
SSC
Goal
Example:
5 customer meeting (only 4)
Launch Demo
Start Selling on social networks (launched
yesterday, C1 is unknown yet)
Upsell to 10 current customers (1k sales)
Sign a contract with a new customer (done)
Create a case study about mobile app
Develop welcome tour for new users
Deliverables (past 2
weeks)
What was done during this iteration.
Show your sales pipeline, pilot projects
results, signed contracts, list of orders,
best performing acquisition channels or
other important deliverables.
PL
EX
AM
Lessons Learned
This iteration insights:
1. Good App Store page can dramatically
improve conversion and bring up to 75%
organic traffic
2. Good App Store page get more chances to be
Featured by Apple or Google
3. If a user clicks to 1-3 stars its better to view
a feedback form than bring him to the app
store. Its legal and its working.