Prepared by

Muhammad Abuzar
MBA Management Information system
Virtual University of Pakistan

IFE MATRIX Weight Rating W/ Score

Strengths
1 Well known for electricity distribution services 0.16 4 0.64
2 Establishment of Computerized Customer Service 0.15 3 0.45
3 Printing of 12 months billing detail on bill 0.07 4 0.28
4 Strong balance sheet 0.11 3 0.33
5 Great No. of customers in Districts of Lahore, 0.13 4 0.52
Shaikhupura, Okara and Kasur
Weaknesses
6 Strictly a local company 0.05 2 0.10
7 Lack of communication system 0.02 2 0.04
8 Financial statement is showing loss in year 2008 0.08 2 0.16
9 Customers and employees relation is very poor 0.1 1 0.10
1 People has less trust over company 0.10 1 0.10
0

Total 1.00 2.72