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Erika Cher P.

Potian
201020227

Psych 180

Sir Eric Manalastas


March 5, 2014

Chapter 7- Attitudes and Attitude Change


Key Points
1. More often than not we engage is superficial rather than systematic processing.
2. People make use of cognitive, afffective and behavioral information in attitude building.
3. Forming attitudes comes naturally to humans.

Discussion Points
1. How do you resist subliminal influence when you did not know you were influenced?
2. How do we train ourselves to process more systematically?
3. What are some instances wherein persuasion played a major role enough to change
history?

Attitude is a little thing that makes a big


difference.

Winston Churchill

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