Jordan Kusumo

BUS 100 Session 3

Susan Stryker
1

Katherine, Faustine, Prianka, Simran and

Jordan in front of a rainbow wall

THE DONS
BUSINESS 100-03
SIMRAN BHAGNARI, KATHERINE CHEN, PRIANKA DHILLON,
JORDAN KUSUMO & FAUSTINE YEE

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Simran Bhagnari
West Island School, Hong Kong
Photography + Shopping
Katherine Chen
Bishop ODowd High School in Oakland
Shopping, sleeping, doing nothing, cleaning my apartment
Prianka Dhillon
Dougherty Valley High School in San Ramon, CA
Playing guitar and piano, watching tv, going hiking
Jordan Kusumo
British International School in Jakarta, Indonesia
Playing video games, surfing the Internet, watching TV shows or movies
Faustine Yee
Bishop Gorman High School in Las Vegas, Nevada
Running and photography

We all like pizza.

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Where did your team decide to go and why?

We decided to go to The Castro because the Lesbian, Gay, Bisexuals, Transgender and
Queers are apart of the community as any other ethnic group, the Italians in North Beach or the
Chinese in ChinaTown. The LBGTQ community creates an environment where people can
express themselves without judgement. LGBTQs are just like anyone else, they pay taxes, they
play sports, theyre smart, theyre compassionate, how they identify themselves shouldnt limit
their rights. They are actively challenging and changing how they should be viewed from
acceptance into the military and organizations such as the Boy Scouts to national legislation such
as the same-sex marriage Supreme Court ruling.

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
4

Faustine, Prianka, Simran, Katherine and

Jordan walking across the rainbow street.
Describe in one paragraph what you saw at your destination. Photographs with team members
as well as artifacts.
Our group visited the most significant attractions at the Castro as it has a lot of meaning
behind it. The attractions included; the GLBT museum, the Castro theatre and the rainbow road
crossing. Our group first visited the museum to gain a better understanding about the history of
GLBT people and the communities that support them. We then visited the famous Castro theatre
as it is one of San Franciscos famous landmarks and one of the few remaining movie palaces.
Lastly, the rainbow road was also something we wanted to see as it represents LGBT pride and
the community.

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Simran and Prianka listening to a video

presentation at the LBGT Museum

Faustine, Simran, Prianka, Jordan

and Katherine in front of the

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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LBGT Museum

Guest Book at the LBGT Museum

Art at the LBGT Museum

Jordan Kusumo
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Discuss with your team what was interesting or relevant about the location and summarize
your discussions and capture your teams comments and reflections.
As a foreigner to this city, it was a very educational experience visiting The Castro. It was
interesting to see how accepting a city is and how San Francisco celebrates the LGBTQ
community by dedicating an area of the city to them with their globally known symbol. -Jordan

"Our trip was amazing, it was great to see the LGBTQ community up close and learn about their
struggles in the museum." -Prianka

I thought our trip to The Castro was insightful as it allowed me to gain a better understanding
about things I didnt know before. I liked how The Castro is filled with so much LGBT pride
such as the rainbow flags and especially the road! -Simran

Last Friday, we spend couple hours in visiting Castro district and it was fun. We walked along
the Castro street and I could feel the extraordinary atmosphere around the district. I saw many
store with sexual supplies and rainbow flat all around the place. I think the gay neighborhood
does bring up the business in Castro district. So many gay people live there, which make those
bars and sexual supplies stores have their market. -Katherine

The LBGT community is remarkable because they are extremely accepting and friendly.
Theyre still as outgoing as anyone else, just with a little more flare. Everything in The Castro

Jordan Kusumo
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was so vibrant and captivating from the street stores to the gay bars. I really liked how colorful
the entire district was and that all the buildings were unique. -Faustine

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Castro Theatre Sign

Ticket Office

Describe the historical significance of the location

The Eureka Valley, home of the ever-famous Castro district was once Mexican land filled
with ranchos. But, in the 1880s European immigrants took over the land and created Victorian
houses and dairy farms. Then during the World War 2 Era the homosexual population in San
Francisco grew as a lot of the military put in the pacific area were discharged for being
homosexual. San Francisco was considered a tolerant city leading many LGBTQ individuals to
the city. During the 1980s about 17% of the population in the Castro was homosexual. Aids hit
the area very hard, but the epidemic led to awareness on homosexuality because men were forced
to come out of the closet. The awareness brought out by AIDS being spread is the reason the
Castro is so open and understanding today. The Castro is an area that helped the gay rights
movement by creating an atmosphere of acceptance.

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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Mural on 16th and Castro

Describe the business implications of this area for its population and the rest of the city.
The Castro contributes to San Franciscos economy by their income through tourism.
Because of the emphasis on the LGBT community, The Castro becomes a must go destination,
attracting a lot of people from the LGBT, the non-LGBT community and many tourists. The
Castro Theater is one of the many landmarks that attracts locals or tourists. Murals, flags and the
overall atmosphere celebrating the pride of the LGBT community are also factors that attract a
lot of tourists to The Castro. The area is also known for its local businesses such as shops that
focuses on the LGBT community, cafes and restaurants. They also occasionally hold events such
as the Castro Street Fair that brings a lot of peoples attention whether they are locals or tourists.
The Castro is also known for their lively nightlife with local bars and clubs being regularly fully
occupied. All of these factors brings in a lot of capital for San Francisco.

Jordan Kusumo
BUS 100 Session 3
Susan Stryker
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The Castro Theatre and Pride

Flag

Get statistics for your area.

Population: ~12,536
Population density:
Castro (Eureka Valley):

23,846 people per square mile

San Francisco:

17,935 people per square mile

Median rent in 2013:

Castro (Eureka Valley):

$1,690

San Francisco:

$1,440

Jordan Kusumo
BUS 100 Session 3
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Works Cited
(n.d.). Retrieved September 21, 2015, from http://empowersf.org/wpcontent/uploads/2014/03/SFProfilesByNeighborhood-SF-Planning-Dept..pdf

Castro (Eureka Valley) neighborhood in San Francisco, California (CA), 94110, 94114 detailed
profile. (n.d.). Retrieved September 21, 2015, from http://www.citydata.com/neighborhood/Castro-San-Francisco-CA.html

San Francisco Neighborhoods. (n.d.). Retrieved September 21, 2015, from

http://www.sanfrancisco.com/neighborhoods/#marina

The Castro. (n.d.). Retrieved September 21, 2015, from

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http://www.sfgate.com/neighborhoods/sf/castro/

The Castro | Castro History. (n.d.). Retrieved September 21, 2015, from
http://www.kqed.org/w/hood/castro/castroHistory.htm