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While serving as an intern at Johnson Publishing Company in the winter of 2016, I was challenged with creating a consolidated dashboard of the company’s digital analytic metrics. I decided the best way to present this project would be by creating an infographic (made in Piktochart).
While serving as an intern at Johnson Publishing Company in the winter of 2016, I was challenged with creating a consolidated dashboard of the company’s digital analytic metrics. I decided the best way to present this project would be by creating an infographic (made in Piktochart).
While serving as an intern at Johnson Publishing Company in the winter of 2016, I was challenged with creating a consolidated dashboard of the company’s digital analytic metrics. I decided the best way to present this project would be by creating an infographic (made in Piktochart).
JOHNSON PUBLISHING COMPANY
premier Africen-Amiericen Ifestyle company
2014 & 2015
i ‘An interactive look into JPC’s digital analytic:
tal Rell emesis
Wile there have been dawrwvacd trends in JPC's 2013-2025 dita analytic
‘metrics here are twa worthwhile highlights:
24.4 million Tmillion
total page views in 2014 unique visitors in
Fobruary of 2016‘Torefine old goals and develop new gacls, iti imgerativa to compare the
‘matric from 2014 and 2018
“lan ‘Apr May Juve uly Aug Sept Oct Nov Dec
seen 20% M2015
Jan Feb Mar Apr May lune July Aug Sept Oct-Nov Dec
ao mz015
Various factors contribute tothe increase ar decrease in website traffic and
interactions; however, itis clear that gaps exists inthe data from 2014 to
2015
Unique Vistors Visits Page View
mao M2016 2014 M2015 20% M2015
7.9% decrease in 13.93% decrease in 29.38% decrease in
Unique Visitors from Visits from 2014 10 Page Views from
2014 to 2015. 2015. 2014 to 2015.Social interatins ply age olin ding website trate, The 205 soci
media rate of change metics read as fllaws:
JET EBONY
TE Facsvock i] twiter——( nstagram BF cooger i vourue
The teach
soaps of
JET EBONY
Facebook 'ikes are
thriving for both
in followers during the year of 2015 helps with further
's digital progress; the curent numbers enhance it
brands
TM recctock =) twiter | nstigrom = cangies fl Youtine
"BAILURE IS A WORD | SIMPLY WON'T ACCEPT.”
“JOHN H. JOHNSON