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Syndicate 5 YP54A

Almas Muhammad Rizki

29115581

Rizella Tiaranita

29115611

Bayu Ilham Ramadhan


Andi Ahmad Fauzan

29115638
29115661

Combining the values of natural


material, traditional
craftsmanship with the best
contemporary manufacturing
techniques.
Each of MATOA watches is made
with care and made to last, and
its all made for your enjoyment

Matoa reach several


major areas in :
Indonesia
Malaysia
China
Germany
USA

WOODKA WATCH
Its not a product, its art
Woodka Watch is not a mass producted watch. It is carefully crafted
by each screws, each metal knots, and all of the elements inside it to
be meticulously beautiful and functional, while maintaining the
natural elements balanced with the metal material
LIMA WATCH
Lima Watch is a wooden watch brand and is the first product
launched by Lime, a design studio based in Indonesia which
specializes in creating natural and simple lifestyle product

MATOA Watch company include into an Oligopoly.


In Oligopoly, a few companies control the supply

of one type of goods.

In this case, MATOA has several competitors, the

main rival are Woodka and LIMA Watch.

Based on group opinion,

MATOA company are including in the Human Capital


Management (HCM) which is the people of the MATOA
company only as a supportive role for the output product
and the company tries really hard to show the value of
the wooden watch product to making differentiation of
the product than other competitors and focus on the
increasing revenue.