˜ India has 35 million ‘regular'

users

˜ Among them 30 million are urban

users

˜ And 05 million rural users

˜ Comparing to 2007, there is 19 pc

growth in regular urban users
Internet User Figures (2008 based)
 Interesting Facts of Users :
˜ On an average an internet users undertake 15 activities
on line

˜ 7 of the top 10 online activities fall in the ‘personal life’

domain
 WEBSITES USED BY USERS MOST
30

25

20

15

10

Name of Web Sites

Popular Websites for Specific Online Activities

Activities by Top
Percentage
Users Website
Job search Naukri 42 %
Online travel Yatra 18 %
Games Zapak 32 %
Online shopping Ebay 33 %
Financial news/info Money Control 18 %
Online Share Trading ICICI direct 31 %
Matrimony Bharat matrimony 36 %
Video sharing YouTube 43 %
Sports Cricinfo 19 %
Music Raaga 17 %
Buy/rent movie CD Rediff 19 %
 On Line
Buying

• 80% of all regular online Indians ‘shop' online.

• In last 6 month, 23 % have actually bought online.

• 92% of all online buyers have bought a travel product online

• 51% have bought a non-travel product online

• 80% of travel product buyers have bought train tickets.

• 52% has bought air tickets in last six months

• Books, Clothes and CD/DVDs are the most bought non-travel

products
 ˜ Land Survey (March 2008)

˜ 4,000 households in 160 villages

across the country, covering all
socio-economic strata
˜ The internet usage dynamics,
behavior and website preferences
were captured through a large
scale ‘online survey' with over
15,000 internet users in April 2008
˜ The online survey was conducted
using Google (keyword) Search Ads
and JuxtConsult's own Internet User
Panel

˜ INTERESTNG FACTS
˜ The study also states that
women account for just 17.6
per cent of the 49-million
Indian citizens.

˜ South India contributes the

largest share of internet users
at 33 per cent, with East under-
represented at just 15 per cent.
 Internet Usage in Asia
Internet Users & Population Statistics
for 35 countries and regions in Asia

INTERNET USERS AND POPULATION STATISTICS FOR ASIA

ASIA Penetration
Population % Pop. Internet Users, User Growth Users %
(%
( 2008 Est. ) of World Latest Data ( 2000-2008 ) of World
REGION Population)
Asia Only 3,780,819,792 56.3 % 650,361,843 17.2 % 469.0 % 41.1 %
Rest of the
2,929,209,278 43.7 % 931,209,746 31.8 % 277.5 % 58.9 %
World
WORLD
6,710,029,070 100.0 % 1,581,571,589 23.6 % 338.1 % 100.0 %
TOTAL